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  • How to create an SEO-friendly URL: Ultimate tips

    How to create an SEO-friendly URL: Ultimate tips

    Random, long URLs cluttered with random characters don’t just look unappealing; they harm your SEO. Optimizing URLs is one of the most underrated yet effective ways to enhance both user experience and search engine visibility. With over 8.3 billion searches conducted on Google daily, it’s vital to get your URLs right.

    Here’s your ultimate guide to creating an SEO-friendly URL that ensures your website ranks higher and attracts quality traffic.

    What is an SEO-friendly URL?

    An SEO-friendly URL is a web address structured to be easily understood by both users and search engines. These URLs give clear indications of a webpage’s content, improving its chances of appearing higher in search results.

    Characteristics of an SEO-friendly URL include:

    • Relevance: Reflects the content of the page with appropriate keywords.
    • Readability: Avoids special characters or excessive parameters, making the URL user-friendly.
    • Structure: Follows a logical hierarchy to aid navigation.
    • Length: Short and concise, helping users remember and share easily.
    • Hyphens over underscores: Hyphens improve readability for both users and search engines.

    For example:

    • Good
    Good URL
    • Bad
    Bad URL

    Why SEO-friendly URLs matter?

    Your URL is more than a link. It’s a sneak peek into your content! A clear, SEO-friendly URL boosts rankings, earns clicks, and builds trust. Here’s why they matter:

    • Boosts search rankings: Search engines prioritize clear, keyword-rich URLs, improving your page’s visibility.
    • Improves click-through rates: Descriptive URLs like exampledotcom/best-coffee-recipes attract more clicks than generic ones like exampledotcom/page123.
    • Enhances user trust: Clean, readable URLs instantly inform users about your content, building credibility.
    • Optimizes link sharing: Short, simple URLs are easier to share on social media and other platforms.
    • Simplifies site navigation: Logical URL structures make it easier for users and crawlers to explore your website.
    • Supports long-term SEO strategy: Organized URLs help avoid broken links and simplify future updates.

    Best practices for creating SEO-friendly URLs

    By following best practices for creating SEO-friendly URLs, you can craft URLs that search engines love, and users find easy to navigate. But where do you begin? Let’s break it down:

    Do’sDon’ts
    Use descriptive keywords: Include primary keywords relevant to the content.Avoid keyword stuffing: Repeating the same keyword excessively.
    Keep it short and simple: Aim for concise and easy-to-read URLs.Avoid long URLs: Don’t include unnecessary words or parameters.
    Use hyphens to separate words: Makes URLs more readable for both users and search engines.Avoid underscores or spaces: These can confuse search engines and users.
    Ensure URL structure matches site hierarchy: Helps users navigate easily.Avoid complex structures: URLs with excessive parameters or IDs are harder to read and rank lower.
    Use lowercase letters: Prevents duplicate content issues.Avoid mixed-case URLs: Can create confusion and potential errors.
    Make it evergreen: Use URLs that remain relevant even as content updates.Avoid dates in URLs: Limits the perceived freshness of content.
    Optimize for mobile users: Ensure URLs are user-friendly on mobile devices.Avoid unintuitive URLs: Random strings of letters and numbers are off-putting.
    Use secure URLs: Always use HTTPS to build trust and boost rankings.Avoid HTTP: Non-secure links can harm rankings and trust.
    Test URLs regularly: Ensure they lead to the correct pages and load properly.Avoid broken links: Damages SEO and user experience.
    Incorporate branding when possible: Branded URLs boost recognition.Avoid generic URLs: URLs like “page1.html” lack context.

    Here’s a detailed breakdown:

    1. Optimize the URL slugs

    The slug is the part of the URL after the domain name, such as:

    URL Slug

    Keep it relevant and descriptive, signaling the content of the webpage.

    Avoid: Random characters, special symbols, and numbers that don’t contribute to clarity.
    Tip: If you’re updating content, avoid changing the slug unless necessary to retain backlinks and traffic.

    Related: The importance of choosing the right URL slug for SEO success

    2. Choose a top-level domain (TLD)

    Your domain extension (e.g., .com, .edu, .net) influences user trust. While TLDs don’t directly impact SEO, .com is widely recognized and preferred by users, creating a sense of reliability.

    3. Keep the URL short

    Short URLs perform better on search engines and are easier to remember and share.

    Pro tip: Aim for a URL length of fewer than 66 characters. While Google doesn’t penalize long URLs, shorter URLs contribute to a better user experience and higher click-through rates.

    4. Avoid using the full blog title as the URL

    Avoid using blog titles as your URL because they can take unnecessary characters. Long blog titles result in long URLs. Optimize your URL by choosing a relevant focus keyword related to that web page. The aim should be to create descriptive URLs so the user is not confused about the content.

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Boost ROI with
    branded URLs!

    Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

    Try Replug for free

    5. Remove punctuation

    Punctuation can complicate URLs, making them harder to remember. By eliminating punctuation, you create clean, user-friendly URLs that are easy for both visitors and search engines to interpret.

    8. Incorporate a primary keyword

    Including a relevant primary keyword in your URL contributes to improved SEO. This practice reinforces the topic of your page, making it more likely to match search queries and rank higher in search engine results. For instance, if you’re offering SEO services in a specific region, using a URL that emphasizes “SEO in Austin” helps signal both the service and location to search engines. This strategy not only boosts your ranking for local searches but also attracts users specifically looking for SEO in Austin.

    Advanced strategies for crafting SEO-friendly URLs

    1. Use lowercase letters

    Some servers treat uppercase and lowercase URLs differently, potentially causing duplicate content issues. Stick to lowercase to avoid complications.

    However, WordPress users should not worry, as it automatically puts URLs in lowercase and adds hyphens.

    WordPress lowercase URL

    2. Use hyphens, not underscores

    Google treats hyphens as spaces, making it easier to interpret your content. Underscores, however, can obscure your meaning. For instance:

    • Good: seo-friendly-url
    • Bad: seo_friendly_url

    Using hyphens makes it easy for Google’s web crawlers to understand and estimate the information on your website, aiding you in generating steady results.

    3. Incorporate keywords strategically

    Keywords in URLs can boost SEO and enhance user understanding. However, avoid keyword stuffing. 1-2 keywords are enough. Never repeat a keyword in a URL. Google will never reward you if you use repetitive keywords in a URL more than once. For example:

    • Good: 
    Keyword optimized URL
    • Bad: 
    Bad URL

    4.  Minimize subfolders:

    Keep URLs short and straightforward by minimizing subfolders. This practice improves readability and user experience, as excessively nested subfolders can make navigation complex for visitors and search engines.

    5. Use canonical tags for duplicate content

    If the same content exists on multiple URLs, canonical tags tell search engines which version is the original. This prevents issues with duplicate content and ensures proper indexing. Look at the below example of how canonical tags work:

    Canonical tags process

    Source: wwwseobilitynet

    Related: How to submit a URL to Google: A quick and easy guide

    6. Prefer static over dynamic URLs

    Static URLs are simpler, easier to read, and more SEO-friendly. Dynamic URLs are less SEO friendly, append UTM parameters, and are complex to understand the URL structure. 

    Dynamic vs static URL

    Using a URL shortener gives you more control over your URL links through the power of customization and tracking.

    7. Handle redirects thoughtfully

    Minimizing redirects improves site speed and user experience. While redirects are sometimes necessary, excessive use can lead to issues with search engine crawlers. When needed, opt for 301 redirects for better SEO results.

    8. Futureproof URLs

    Avoid incorporating dates in URLs to prevent content from becoming outdated. Futureproofing URLs by excluding time-sensitive information allows for content updates without impacting the URL structure.

    Enhancing user experience with SEO-friendly URLs

    1. Hide “www” and HTTPS prefixes

    Modern browsers already indicate secure connections with a lock icon, so hiding prefixes like www or https can streamline your URLs. For instance:

    Hiding URL prefix

    Related: HTTP vs. HTTPS: Which one to choose & what’s the difference?

    2. Create sub-domains when necessary

    Sub-domains can help organize content for specific markets or purposes; however, use them sparingly to avoid diluting your website’s authority. Sub-domains improve navigation and organize your website. 

    The end goal of SEO is to improve user experience, and sub-domains just do that.

    3. Eliminate stop words

    Words like “the,” “is,” or “of” are often unnecessary in URLs. Removing them reduces URL length while retaining clarity. For example:

    • Before: 
    Eliminate stop words
    • After: 
    Eliminate stop words

    Why SEO-friendly URLs matter

    A well-crafted URL isn’t just about aesthetics but functionality and results. By following these tips, you’ll create URLs that:

    Take a moment to review your website’s URLs today. With a few strategic changes, you can transform your web addresses into powerful tools for SEO success!

    Unlock SEO success with Replug: Your ultimate URL optimization tool

    Elevate your website’s SEO game with Replug, a powerful link management platform that simplifies the creation of SEO-friendly URLs. 

    Customize your URLs with unique page identifiers, providing clarity for both web crawlers and site visitors. Replug’s user-friendly interface makes the entire process seamless, ensuring your URLs are finely tuned for optimal search engine performance.

    Sign up for a Replug account today to streamline your URL optimization, boost your SEO rankings, and propel your website to new heights!

    Replug Branded Short Links CTA
    Replug Logo
    A complete link management solution
    for marketing professionals & agencies.
    Try Replug for free

    FAQs about how to create an SEO-friendly URL

    What is a URL?

    A URL, or Uniform Resource Locator, is the web address that specifies the location of a resource on the internet. It serves as the entry point to access specific content on a website. 

    What is an SEO-friendly URL?

    SEO-friendly URLs are web addresses optimized to enhance a website’s visibility and ranking on search engines. 

    How do I match URLs with page titles for SEO?

    Ensure that your URL structure corresponds with the content of your webpage. This alignment enhances search engine crawlers’ effectiveness and reinforces your content’s relevance to users.

    How to use keywords effectively in URLs for SEO?

    Use relevant keywords in your URLs that reflect the content of your webpage. Strategically including primary keywords can enhance the optimization of your URL for search engines.

  • Best Cuttly alternative – Cuttly vs. Replug

    Best Cuttly alternative – Cuttly vs. Replug

    When it comes to running a successful digital marketing campaign, the right tools can make all the difference. 

    Managing, shortening, and tracking your links efficiently is crucial for boosting engagement and conversions.

    If you’ve been on the hunt for the perfect link management solution, you’ve probably come across two big names: Cuttly and Replug.

    Each promises to simplify your link management, but let’s be real—it’s not always easy to choose between them. 

    Cuttly keeps things simple, offering basic features that work well for personal use or small businesses, while Replug steps it up with advanced analytics, white-label dashboards, and serious customization. 

    Cuttly vs Replug – So, which one is right for you? Whether you’re a freelancer, a marketer, or a business owner looking to level up your link game, this detailed showdown will help you make an informed choice.

    By the end of this article, you’ll have a clear picture of how Cuttly and Cuttly’s alternative – Replug, works.

    So, let’s sharpen our focus and cut to the chase!

    Replug Branded Short Links CTA
    Replug Logo
    A complete link management solution
    for marketing professionals & agencies.
    Try Replug for free
    OverviewCuttlyReplug
    About the toolCuttly is a URL shortening tool that allows users to create shortened links, track their performance, and manage them more effectively. Replug is a powerful link management tool offering link shortening, retargeting, bio links, traffic routing, and detailed analytics—all in one platform.
    Pricing starts from$12 /month$19 /month
    Best forFreelancers, individuals and small businesses.Freelancers, individuals, and agencies, small, mid, and and large tier businesses.
    Replug vs Cuttly

    An overall feature-by-feature analysis – Cuttly vs Replug

    If you’re short on time and just need a quick overview, here’s a handy feature table for you!

    FeaturesCuttlyReplug
    Link management 
    Link shortening Yes Yes 
    Custom links Yes Yes 
    SMS links No Yes 
    Link rotation Yes Yes 
    Deep links Yes Yes 
    A/B testing Yes Yes 
    Password short linkYes Yes 
    Custom back-halfYes Yes 
    Link expiration Yes Yes 
    Link redirection Yes Yes 
    Branded domainsYes Yes 
    Bulk link importYes Yes 
    Bulk link exportYes Yes 
    UTM generator Yes Yes 
    UTM tags Yes Yes 
    Campaigns 
    Campaign managementNoYes 
    Custom CTA’sNo Yes 
    3rd-party/ Custom widgetsNo Yes 
    Link-in bio Yes Yes 
    Link shortening campaigns Yes Yes 
    Retargeting pixel Yes Yes 
    Bio-links
    Editable templateYes Yes 
    Ability to add title, description Yes Yes 
    RSS feed No Yes 
    Custom theme Yes Yes 
    Multiple button styleNo Yes 
    Verification button No Yes 
    Social links Yes Yes 
    Cards No Yes 
    Images / Videos Yes Yes 
    Editable aliasYes Yes 
    White-label solution
    White-label dashboard No Yes 
    Personalized favicons, colors, domain No Yes 
    QR-codes
    Dynamic QR codesNo Yes 
    Custom colors Yes Yes 
    Multiple download formatsYes Yes 
    Customizable QR codesYes Yes 
    Analytics & reporting 
    Link analytics dashboardYes Yes 
    Analytics of unique redirectsYes Yes 
    Conversion rateYes Yes 
    Click performance Yes Yes 
    Visitors by countryYes Yes 
    Unique clicksYes Yes 
    UTM tracking No Yes 
    QR scans No Yes 
    Branded domain 404 redirectYes Yes 
    301 redirect codeNo Yes 
    Automated email reportsNo Yes 
    Chrome extensionNo Yes 
    Customer support 
    Dedicated supportNo Yes 
    Onboarding & call supportNo Yes 
    Teams
    Team dashboardYes Yes 
    Short links per team/month50,000 /monthUnlimited 
    Team members per teamUp to 10100 
    Inviting team members via emailYes Yes 
    Team member role – AdminYes Yes 
    Team member role – Guest/ ViewerYes Yes 

    Breaking down the capabilities of Cuttly vs Replug

    Earlier, we shared a feature-by-feature analysis, but it lacked insight into the overall feature volume and customization potential. These details are critical for choosing the right tool.

    We’ve prepared this in-depth comparison to ensure you have all the information. It highlights the most important aspects to keep in mind. Take a closer look before making your decision.

    Overall link management 

    Replug link management

    Replug is designed with businesses of all sizes in mind. It lets you manage multiple campaigns all in one place, with options to fully customize your shortened links—think branded domains, custom URL slugs, and even the ability to add link previews, set expirations, unlimited bulk shortening, and customize favicons.

    Replug Branded Short Links CTA
    Replug Logo
    A complete link management solution
    for marketing professionals & agencies.
    Try Replug for free

    Plus, you can organize everything with tags to keep track of your campaigns easily. But that’s not all. Replug also packs some advanced features like traffic routing, A/B testing, deep linking, QR code generation, and UTM presets.

    The best part? All these features are available even on the most basic plans, making it a great value for businesses that need comprehensive tools without breaking the bank.

    Replug link management tool

    Cuttly link management

    Cuttly is simpler and more straightforward, making it a solid option for personal use or smaller businesses. Just like Cuttly’s alternative, it allows you to shorten links, track performance, A/B test links, add deep links, redirect links, and much more. 

    However, the downside is that most of these features aren’t available in the basic plans, so if you want to access these features or more advanced tools, you’ll need to upgrade to a higher plan.

    While it offers basic link management and tracking, Cuttly falls short when it comes to organizational features like creating campaigns, centralized management, or limited bulk link shortening in the highest pricing plans. 

    It also doesn’t include helpful features like “broken link notification” which could be a dealbreaker if you need to keep your links in top shape.

    Also read: Bitly vs Rebrandly vs Replug: Which is the best link management tool?

    Performance and analytics

    Replug performance and analytics

    Replug is the master when it comes to real-time analytics. Beyond basic click counts, you can gain insights into key metrics like click-through rates, device types, geolocations, referral sources, UTM links campaigns, UTM tracking, and more.

    Replug also offers unlimited analytics history, ensuring you never lose valuable data over time. What’s more, you can filter analytics by campaigns or specific links, making it easy to track and analyze performance at a granular level. 

    For marketers running dynamic QR code campaigns, Replug provides data on QR scans alongside unique clicks, which you can compare using intuitive Clicks vs. Unique Clicks vs. QR Scans charts.

    This rich level of detail helps marketers fine-tune their campaigns using actionable, data-driven insights, giving them an edge in maximizing performance.

    link analytics

    Cuttly performance and analytics

    Cuttly, on the other hand, offers good analytics like total clicks, unique clicks, and referrers, which can work well for simple tracking needs. However, it falls short when it comes to advanced click analytics and segmentation.

    When it comes to analytics history, Cuttly provides a limited lookback period—up to 2 years for link analytics, 1 year for bio link clicks, and no data tracking for QR scans or UTMs. 

    Also read: How to create a UTM link?

    As there’s no concept of campaigns or filtering, managing and analyzing multiple links can become cumbersome. This limitation might be a significant drawback for marketers who need detailed reporting.

    Custom branding with URL shortening 

    Replug URL shortener

    Replug sets the gold standard for URL customization, offering a comprehensive suite of branding tools to help businesses as you can fully customize branded domains, slugs, and UTM parameters. Regarding the volume, you don’t have to worry about that because you can create unlimited links even if you buy the most basic plan.

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Boost ROI with
    branded URLs!

    Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

    Try Replug for free

    Cuttly URL shortener

    Cuttly is a well-known custom URL shortener that offers impressive customization options, providing features such as custom slugs, link prefixes, link titles, and pixel settings. It’s a versatile tool for branding, but one limitation is the link volume. 

    Even with its highest pricing plan, Cuttly allows a maximum of 50,000 links, which may be sufficient for businesses with low-volume link management needs. While it provides solid branding capabilities, it’s best suited for users with moderate requirements.

    All you can do with bio-links

    Replug bio-links

    Replug’s bio links feature is like creating your own personal link playground! It lets you set up a stylish, fully customizable page where all your links live in one place—no more hopping between URLs. You can add your branding, change up the theme and button style, add a verification button, and make it look as fun or professional as you want.

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo

    Go beyond generic link pages!

    Create custom bio links that truly fit your brand

    With Replug, you can create bio links that are unique, engaging, and built to convert.

    Start free trial

    And the cherry on top? You can create up to 550 bio link pages in the biggest plan and up to 50 in the small agency plans. Moreover, get detailed analytics to see how your links are doing so you can fine-tune your strategy and keep your audience engaged. It’s the easiest, most fun way to share everything with just one link!

    bio links

    Also read: 7 benefits of bio links you need to know: your ultimate manual

    Cuttly bio-links

    Cuttly’s bio Links feature is like your personal digital lounge, where all your important links hang out in one place! Whether you’re an influencer, a business, or just love sharing everything you do, this tool lets you create a single, easy-to-share URL. You can jazz it up with your brand colors, logo, and a layout that screams “you.”

    A major drawback is the volume of link-in-bio pages, which is just 20 pages in the highest available plan, and the link analytics of bio links are only up to 1 year, which can be a problem for most users. 

    Custom CTA campaigns

    Replug CTA

    Another standout feature of Replug is its ability to add custom call-to-action (CTA) overlays to shared content. These overlays can take various forms, including buttons, forms, links, banners, pop-ups, bridge pages, and exit-intent prompts, making them a powerful tool for lead tracking, lead generation, and audience engagement. 

    custom ctas

    Additionally, Replug allows you to customize each CTA campaign with your brand’s text and theme colors while providing detailed analytics to track the performance of your campaigns.

    Cuttly CTA

    Cuttly lacks the ability to create custom CTA campaigns, limiting its potential for driving traffic or conversions through shared content.

    Also read: Top call-to-action tools – Proven CTA tips and tricks

    Going pro with a white-label dashboard

    Replug white-label

    Replug’s white-label dashboard is a game-changer for agencies aiming to provide professional link management services under their brand name. 

    It allows you to create a lasting impression by customizing every detail, including the dashboard, logo, favicons, title, meta image, description, agency name, domain, branded reports, and emails. 

    With these features, Replug ensures your agency’s branding stays front and center, elevating your professional identity.

    white label dashboards

    Cuttly white-label

    Cuttly does not offer a white-label option, which can be a dealbreaker for agencies and businesses that prioritize branding and professionalism.

    Responsive customer support

    Replug customer support

    Replug takes customer support seriously, offering prompt and responsive assistance to its users. Whether you’re troubleshooting an issue, learning about a feature, or seeking technical advice, Replug ensures you’re never left waiting. 

    The platform provides multiple support channels, including email, live chat, and a well-documented help center filled with guides, FAQs, and tutorials.

    Let’s see what the reviews say about customer support.

    “I didn’t know initially how to add my custom domain, and the support helped me, great support, and it is actually very easy to set up. They have also developped many features in these last years, so very happy I made this choice to use Replug a few years ago.”

    Cuttly customer support

    Cuttly offers functional customer support that lacks the immediacy and depth found in platforms like Replug. Support is available through email and a help center, but the resources are limited, and response times can vary. 

    While adequate for users with straightforward needs, Cuttly’s support system may feel lacking for businesses requiring quick resolutions or more in-depth guidance.

    Let’s see what the reviews say about customer support.

    “Great tool for shortened links through API. The Support Team is very helpful and quick to respond in general. It would be helpful to put an automated email response when the team is off, so that the customer knows when to expect an answer.”


    Some pros and cons you should be aware of 

    The following pros and cons are derived from user reviews and feedback on these tools.

    Cuttly Replug
    ProsOffers wide feature set Easy to use
    Wide feature set 
    Value for money
    Lightfast customer support
    Wide integrations
    ConsLimited features in the free plan
    Inaccurate link tracking
    Technical issues and downtime
    Lack of advanced customization options
    No free plan is available for now 

    A one-on-one pricing comparison Cuttly vs Replug

    Compare Cuttly and its alternative pricing plans side by side to find the best value for your link management needs. Discover which tool offers the features you need at the right price!

    Sr.CuttlyReplug
    Free$0
    Free trial14-day free trail
    Basic / Starter$12 / month$19 / month 
    Pro / Single $25 / month$49 / month
    Agency smallTeam – $99 / month$79 / month
    Agency mediumTeam enterprise – $149 / month$149 /month
    Agency large$299 / month
    Agency enterprise$499 / month
    link management

    Also read: Bitly Vs TinyURL Vs Replug: Which URL Shortener is Best for Agencies?

    Reviews and Summary – Cuttly vs Replug

    Cuttly Replug 
    Reviews“Easy way to shorten links”
    Deniz K.
    “The master in the world of Link Shortener world”
    Nitesh M.
    “Simple tool, clear and useful for social media links publication”
    Claire L.
    “User of 3 years, I approve of it!”
    Raymond P.
    “Great tool for shortened links through API. The Support Team is very helpful and quick responding in general. It would be helpful to put an automated email response when the team is off, so that the customer knows when to expect an answer.”
    Niki Beta
    “Very convenient platform to create Branded Links with Marketing & Reporting”
    Karen S.
    Summary Cuttly is a straightforward URL shortener best suited for freelancers and small businesses. It offers essential link tracking and customization features but lacks advanced tools like custom CTAs or a white-label dashboard. While its pricing is budget-friendly, limited functionalities on lower plans may not satisfy growing business needs.Replug is an all-in-one link management platform designed for businesses of all sizes. It provides advanced features, including detailed analytics, Custom CTAs and white-label solutions. Its responsive support and value-packed pricing make it a top choice for marketers and agencies.
    Replug Branded Short Links CTA
    Replug Logo
    Maximize marketing ROI
    by transforming ordinary URLs into
    branded short links that convert.
    Try Replug for free

    Our verdict 

    It’s tough to give a definitive verdict because both tools perform admirably in the link management space. Cuttly is an excellent choice if you’re looking for something simple and budget-friendly. It’s straightforward, easy to use, and ideal for those who just need to shorten and track links without any extra bells and whistles.

    However, Replug is a stronger Cuttly alternative that shines if you need more than the basics. With advanced features like in-depth analytics, customization options, retargeting pixels, and comprehensive link management tools, it takes the lead when it comes to powering more serious marketing efforts.

    FAQs on Cuttly vs Replug

    What is link management?

    Link management helps track and optimize URLs, making it easier to monitor performance and improve marketing efforts.

    What makes Replug a better alternative to Cuttly?

    Replug offers advanced features like custom CTAs, dynamic QR codes, white-label solutions, UTM tracking, and detailed analytics, which Cuttly lacks. Additionally, its responsive customer support and feature-rich plans cater to businesses of all sizes.

    Can both tools handle branded URLs and custom slugs?

    Yes, both Cuttly and Replug allow you to create branded URLs and customize slugs. However, Replug’s features go further with white-label branding and unlimited link customization, even in basic plans.

    Why use a link shortener?

    Link shorteners create cleaner, shareable links and offer valuable analytics for better campaign tracking.

    Which tool provides better analytics and tracking?

    Replug provides detailed analytics, including UTM tracking, QR scan data, and real-time insights. In contrast, Cuttly’s analytics are more basic and have a limited history lookback, making Replug a better choice for data-driven marketers.

    You might also like:

    Top 10 Bitly alternatives and competitors in 2025

    9 best alternatives of Rebrandly for agencies 

    Clickly vs. Replug: Switch to the best Clickly alternative


  • How to add a Twitter (X) link to Instagram bio?

    How to add a Twitter (X) link to Instagram bio?

    Important note: Throughout this guide, we will refer to Twitter as “X”.

    Looking to expand your social media presence and connect with a wider audience? If you’re already active on Instagram, adding an X link to your bio can be a game-changer. 

    Not only does it allow you to cross-promote your content and reach new followers, but it also opens up a world of new possibilities for networking, sharing your thoughts and ideas, and building your personal brand. 

    Adding an X link to your Instagram bio is a smart move for many reasons, and this guide explores how to make the most of it. So, let’s dive in and discover how to add an X link to an Instagram bio!

    Why add an X link to your Instagram bio?

    Adding an X link to your Instagram bio can be a smart move for several reasons:

    Cross-promotion: By linking your Instagram and X profiles, you can reach a wider audience and drive traffic to both platforms. This means more visibility for your content and potentially more followers.

    Networking: X is a powerful networking tool. By linking it to your Instagram account, you can make it easier for people to find and connect with you. This can be especially useful if you’re looking to build relationships with influencers or other industry professionals.

    Sharing your thoughts: While Instagram thrives on visuals, X is all about the power of words. By linking to your X account, you can share your thoughts, opinions, and ideas with your followers in a way that’s not possible on Instagram.

    Building your personal brand: By maintaining an active presence on both Instagram and X, you can build a strong personal brand that resonates with your target audience. Linking the two accounts creates a cohesive online identity that helps you stand out from the crowd.

    Also read: Top 26 personal branding tools to upscale your marketing efforts

    How to add an X link to your Instagram bio?

    On a mobile device:

    Step 1: Open the X app on your mobile phone and tap the profile icon in the top left corner to open your profile. 

    Open X App

    Step 2: Tap “three dots” in the top right corner. 

    Tap 3 dots

    Step 3: Tap “share”

    Tap share

    Step 4: Tap “copy URL” 

    Copy URL

    Step 5: Open the Instagram app and tap your profile icon in the bottom right corner. 

    Instagram-profile-icon

    Step 6: Tap “edit profile”.

    edit profile

    Step 7: Tap “add link”

    Add link

    Also Read: How to put YouTube link in Instagram bio?

    Step 8: Tap “add external link”

    Add external link

    Step 9: Paste the X URL in the URL field, enter the title and you’re done.

    Add external link

    Also read: How to add Amazon link to Instagram bio?

    On a Computer device:

    Step 1: Log in to X on your computer or laptop. 

    Step 2: Click “profile” on the left side of the menu. 

    Twitter-profile

    Step 3: From the URL bar, copy the URL. That’s your profile URL. 

    copy-url

    Note: You can only edit your links on mobile devices. Visit the Instagram app and follow the steps above to edit your bio and add the X link.

    edit-bio-problem

    Also read: How to find my Twitter URL on mobile and desktop?

    FAQs about how to add a Twitter (X) link to Instagram bio?

    How to link Instagram and X for auto-tweeting photo links?

    To link your Instagram account to X and automatically tweet links to your photos, follow these steps:

    1. Open the Instagram app on your mobile device and go to your profile.
    2. Tap the three horizontal lines in the upper right-hand corner of your screen.
    3. Select “Settings” from the menu that appears.
    4. Tap “Account” and then “sharing to other apps.”
    5. Tap “X” and enter your X login information when prompted.
    6. Once you’ve linked your accounts, toggle on “Share your posts to X” to automatically share your Instagram posts on X.
    7. To customize what gets shared on X, you can toggle on or off the options for sharing your Instagram photo, caption, or location.

    That’s it! Now every time you post a photo on Instagram, it will automatically be shared as a link on your X account.

    Can I choose which Instagram posts get shared on X?

    Yes, you can customize what gets shared on X by toggling the options for sharing your Instagram photo, caption, or location on or off.

    Can I still share my Instagram posts on X if I didn’t link my accounts during the initial setup?

    Yes, you can manually share your Instagram posts on X by copying the link to your Instagram post and pasting it into a tweet on X. However, automatic sharing can only be enabled if you link your accounts.

    Trending:

    How to change a link name?

    How to create a temporary URL: Set up link expiration

    How to add multiple links to Instagram bio using Replug?

  • 100+ call-to-action phrases you NEED to use [+ best examples]

    100+ call-to-action phrases you NEED to use [+ best examples]

    Ever wondered why some calls to action make you want to click without a second thought? That’s the magic of a well-crafted call to action – it feels like it’s speaking right to you, not at you. You want something catchy, inviting, and, most importantly, something that gets people to click! 

    But where do you start? 

    A great CTA isn’t just about “Sign up” or “Buy now”; it’s about finding the words that connect with your audience and make them want to take that next step. Whether you’re trying to boost sales, build your email list, or just get people to check out your latest content, the right CTA can do wonders.

    In this post, we’ll walk through some of the best CTA phrases that’ll help you engage your audience in a way that feels natural and, most importantly, gets results. 

    Sound good? Let’s get calling!

    100+ best call-to-action phrases

    A call to action is used in all marketing funnels of the customer journey. We’ve categorized the types of call-to-action phrases into 10 types:

    1. Sign-up/join/community building
    2. Purchase/checkout
    3. Booking/scheduling
    4. Download resources
    5. Free trials/special offers
    6. Learn/explore/discover
    7. Watch/read/engage with content
    8. User-benefit 
    9. Personalized/custom recommendations 
    10. Urgency-based 

    Below are 100+ best call-to-action phrases (based on categories) that you can’t afford to miss if you want your campaign to be a hit:

    1. Sign-up/join/community building

    CTAs that encourage joining a platform, signing up for a service, or subscribing:

    • Sign up for our newsletter
    • Sign up to [service offering]
    • Create an account
    • Sign in to access
    • Join now
    • Sign in
    • Subscribe to join the community
    • Join [platform name]!
    • Make your inbox (and life) happier—sign up!
    • Let’s grow together—start today.
    • Become a part of our community
    • Be the first one to know about new updates and offers
    • Ready to join?
    • Subscribe to unlock deals
    • Join 10,000+ happy users today!
    • Become part of the [platform name] family.
    • Your tribe is waiting—join now.

    2. Purchase/checkout

    CTAs that drive immediate purchases or encourage adding items to the cart:

    • Buy now
    • Add to cart
    • Add to bag
    • Complete your purchase
    • Treat yourself—you deserve it.
    • Order now
    • Shop deals
    • Shop gifts
    • Grab one today and boost your [user benefit].
    • Shop now
    • Checkout
    • Add one more item to get free shipping
    • Treat yourself today
    • Make it yours in just one click.

    3. Booking/scheduling

    CTAs that promote booking appointments or demos:

    • Book an appointment
    • Book a call
    • Book a demo
    • Talk to an expert
    • Your calendar is calling.
    • Pick the perfect time for you.
    • Set your plan in motion today.
    • Request a demo
    • Reserve your spot today!
    • Your next step starts here—book now.
    • Secure your spot before it’s gone.
    • Don’t leave your future self waiting—choose a time now.
    • Got a minute? Let’s schedule something amazing.

    4. Download resources

    CTAs focused on offering downloadable materials:

    • Download free guide
    • Download additional resources
    • Download e-book
    • Download the pdf to learn more
    • Get your copy
    • Get your free copy now!
    • Get the FREE case study now!
    • Access your free resource now.
    • Your free download is waiting.
    • Get actionable insights with this free resource.
    • Equip yourself with the ultimate [guide/tool].
    • What’s stopping you? Get your copy today.
    • Your freebie is just a click away!

    5. Free trials/special offers

    CTAs aimed at trying something free or availing offers:

    • Start your free trial
    • Get started for free
    • Only a few left—act fast!
    • Try it free for [number of days]
    • Kick off your 14-day free trial!
    • Get free [product offering]
    • Claim my exclusive offer now!
    • Your VIP pass awaits—grab it now.
    • Redeem my voucher
    • Try out for free
    • Don’t miss out—get exclusive access today.

    6. Learn/explore/discover

    CTAs that invite users to explore features, learn about tools, or discover resources:

    • Learn about [tool name]
    • Explore our [services]
    • Discover more
    • Discover your tailored recommendations
    • Find your nearest store
    • See it here
    • See what’s new
    • Peek inside and be amazed!
    • Ever wondered how? See for yourself.
    • Take a closer look—you’ll love what you find.
    • Find out what everyone’s raving about.
    • See for yourself
    • Explore features
    • Discover the full article
    • The wait is over—check it out.

    7. Watch/read/engage with content

    CTAs designed to promote media or storytelling content:

    • Watch the video
    • Read story
    • Read full story
    • Read more
    • Check it out
    • See it in action
    • Get a sneak peek
    • Find out how they did it
    • See the product for yourself with the seven-day free trial
    • Get the lowdown
    • See it in action—watch now.
    • Your binge-worthy content awaits.
    • Dive into the full story now.
    • Read the full scoop now.
    • Grab a coffee and dig into this.
    • It’s storytime—are you ready?

    8. User-benefit

    CTAs that emphasize immediate user benefits:

    • Change your life
    • See the difference
    • Unlock [user benefit] 
    • Boost your [user benefit] instantly!
    • Your [solution] is just a step away.
    • Refer a friend and get $X off
    • Say goodbye to [problem]—start now.
    • Get tools that work as hard as you do.

    9. Personalized/custom recommendations

    CTAs that emphasize immediate user benefits:

    • Discover your tailored recommendations
    • Start your [customer journey]
    • Find your [product]
    • Pick your favorite
    • Find out what everyone’s raving about.

    10. Urgency-based

    CTAs emphasizing urgency or limited-time offers:

    • Don’t miss this limited-time offer.
    • Act fast—limited stock available!
    • Limited edition, buy now.
    • Your VIP pass awaits—grab it now.
    • First come, first served—get yours today.
    • Only a few left—act fast!
    • First come, first served. Get yours today!
    • The wait is over. Check it out!

    Our top picks for the best call-to-action phrases

    Check out our top picks (category-wise) for the best call-to-action phrases that drive engagement and inspire users to take action:

    Examples of sign-up/join/community building CTAs

    Example #1: Replug – ‘Sign in’ & ‘Try for free’

    replug-call-to-action-phrase

    Source: Replug 

    Why it works: A no-fuss approach that says, “You’re already part of the family—come on in and pick up where you left off.” or even better, if you’re not a part of the family, it gives new users the option to try the tool for free!

    Example #2: Lyft – Apply to drive/Sign up to ride

    lyft-call-to-action-phrase

    Source: Lyft 

    Why it works: Speaks to two audiences at once, making it easy for both hustlers and riders to feel catered to.

    Example #3: Sephora – Sign In to Access

    sephora-call-to-action-phrase

    Source: Sephora 

    Why it works: A hint of exclusivity that says, “Unlock the good stuff by signing in—it’s worth it, promise.”

    Example #4: Starbucks – Join now

    starbucks-call-to-action-phrase

    Source: Starbucks

    Why it works: Who can resist the promise of a free drink? This CTA combines immediate gratification with the allure of community.

    Example #5: Yango – QR Code, Download Yango ‘Open in browser’

    yango-call-to-action-phrase

    Source: Yango

    Why it works: This CTA makes downloading a breeze with a QR code and a clear option to open in the browser, making it convenient and accessible for any user.

    Examples of purchase/checkout CTAs

    Example #1: Walmart – Shop Deals

    walmart-cta-call-to-action-phrase

    Source: Walmart

    Why it works: Highlights “deals” to grab your attention and tempt your inner bargain hunter—because who doesn’t love a good steal?

    Example #2: Huda Beauty – Add to Bag

    huda-beauty-call-to-action-phrase

    Source: Huda Beauty

    Why it works: Feels natural and inviting, like tossing a must-have item into your shopping bag IRL—effortless and satisfying.

    Example #3: Apple – Shop Gifts

    apple-call-to-action-phrase

    Source: Apple

    Why it works: Appeals to your thoughtful side, positioning Apple products as the ultimate choice for those special gift-giving moments.

    Example #4: Wendy’s – Order Them New Things

    wendys-call-to-action-phrase

    Source: Wendy’s

    Why it works: Fun and casual, this phrase feels like a friend hyping up something fresh and exciting you need to try.

    Example #5: Disney – Get Tickets Now

    disney-call-to-action-phrase

    Source: Disney

    Why it works: Simple, urgent, and exciting—this CTA taps into the anticipation of Moana 2 and encourages users to get their tickets for the movie through the website.

    Examples of booking/scheduling CTAs

    Example #1: ContentStudio – Start your free trial

    contentstudio-call-to-action-phrase

    Source: ContentStudio

    Why it works: No risk, no pressure—just a friendly trial invitation to explore what could become your new favorite tool.

    Example #2: Niel Patel – Book a call

    niel-patel-cta-call-to-action-phrase

    Source: Niel Patel

    Why it works: Short and simple, this CTA eliminates barriers and makes reaching out for expert help feel effortless.

    Example #3: Tesla – Demo Drive

    tesla-call-to-action-phrase

    Source: Tesla

    Why it works: Test drive a Tesla? Say no more. This CTA doesn’t sell you; it lets the car do all the talking.

    Example #4: Hilton – Book Now and Save

    hilton-call-to-action-phrase

    Source: Hilton

    Why it works: A classic power duo—booking and saving. It’s like your vacation just got a free bonus round.

    Example #5: ClickUp – Book free 1:1 Session

    clickup-call-to-action-phrase

    Source: ClickUp

    Why it works: Combines personalization with a freebie—two things that make users feel valued and eager to engage.

    Example #6: Holded – Talk to Sales

    holded-call-to-action-phrase

    Source: Holded

    Why it works: By linking directly to a number, this CTA offers a quick and effortless way to connect, making the sales conversation fast and accessible.

    Examples of download resources CTAs

    Example #1: Hubspot – Download now: 28 Free CTA Templates

    hubspot-call-to-action-phrase

    Source: Hubspot

    Why it works: The promise of instant, actionable value makes this a no-brainer for marketers looking for quick wins.

    Example #2: Oxford University Press – Access the resources

    oxford-university-press-call-to-action-phrase

    Source: Oxford University Press

    Why it works: Straightforward and academic, it appeals to users looking for reliable, high-quality educational content.

    Example #3: Klaviyo – Get your copy

    klaviyo-call-to-action-phrase

    Source: Klaviyo

    Why it works: Short and conversational, it feels approachable while highlighting the benefit of receiving a helpful resource.

    Examples of free trials/special offers CTAs

    Example #1: Usermaven – 30-day free trial

    usermaven-cta-call-to-action-phrase

    Source: Usermaven

    Why it works: A whole month to try before you buy? This CTA removes hesitation while boosting confidence in the product.

    Example #2: Replug – Kick off your 14-day free trial

    replug-call-to-action-phrase

    Source: Replug

    Why it works: “Kick off” adds excitement, making the trial feel like the start of something productive and rewarding.

    You may also like: How to Create a CTA Campaign Using Replug?

    Example #3: Canva – Get Canva Free/Pro trial/Teams trial

    canva-call-to-action-phrase

    Source: Canva

    Why it works: Highlights multiple options to suit every need, making it easy for users to find the perfect fit, whether solo or with a team.

    Example #4: Hootsuite – Try it free for 30 days

    hootsuite-call-to-action-phrase

    Source: Hootsuite

    Why it works: Keeps it straightforward and inviting, making users feel they’ve got nothing to lose by trying it out.

    Examples of learn/explore/discover CTAs

    Example #1: Dolce and Gabbana – Discover More

    dolce-and-gabbana-call-to-action-phrase

    Source: Dolce and Gabbana

    Why it works: Invites curiosity and adventure, perfectly aligned with the brand’s luxurious and aspirational image.

    Example #2: Herseyland – Find a special treat to bake with your kiddos

    hersheyland-call-to-action-phrase

    Source: Hersheyland

    Why it works: Sweet, nostalgic, and family-centered—this CTA taps into all the warm fuzzies while selling a delicious experience.

    Example #3: Zapier – Explore 7,000+ apps

    zapier-call-to-action-phrase

    Source: Zapier

    Why it works: Highlights the sheer variety, making users feel excited to uncover tools that fit their exact needs.

    Example #5: Snickers Almond – Let’s go

    snicker-call-to-action-phrase

    Source: Snickers

    Why it works: Playfully intriguing, it pairs the quirky intro with a confident push to act—fun, engaging, and totally on-brand for Snickers!

    Example #5: Asana – Learn about goals 

    asana-cta-call-to-action-phrase

    Source: Asana

    Why it works: Straightforward and approachable, this CTA says, “Come on in—we’ll make achieving your goals feel simple.”

    Examples for watch/read/engage with content CTAs

    Example #1: Doritos – Watch more videos

    doritos-call-to-action-phrase
    doritos-call-to-action-phrase

    Source: Doritos

    Why it works: Snack on a video while you snack on chips—this CTA’s casual tone is all about fun and entertainment.

    Example #2: Dropbox – Read article

    dropbox-call-to-action-phrase

    Source: Dropbox

    Why it works: Straightforward and practical—perfect for those who want value without fluff or fanfare.

    Example #3: Intuit – Read their/her story

    intuit-call-to-action-phrase

    Source: Intuit

    Why it works: Personal and relatable, this CTA invites you to connect emotionally through real stories.

    Example #4: Help Scout – Get a sneak peek

    help-scout-call-to-action-phrase

    Source: Help Scout

    Why it works: Like peeking behind the scenes, this CTA teases exclusivity, making you want to see what’s next.

    Example #5: Proctor & Gamble (P&G) – See our iconic brands

    p&g-call-to-action-phrase

    Source: Proctor & Gamble

    Why it works: Invites users to explore well-known products, showcasing P&G’s history of quality and innovation.

    Example #6: NASA – December’s Night Sky (Leads to YouTube video)

    NASA-call-to-action-phrase

    Source: NASA

    Why it works: Taps into curiosity and the excitement of stargazing, encouraging users to engage with video content.

    Example #7: Old Spice – Read the Manbook (leads to the blog page)

    old-spice-call-to-action-phrase

    Source: Old Spice

    Why it works: Playful and on-brand, this CTA invites users to dive into Old Spice’s humorous and bold world, making reading feel like an adventure worth taking.

    Examples of user-benefit CTAs

    Example #1: Harvard Health Publishing – I want to get healthier

    harvard-health-publishing-cta-call-to-action-phrase

    Source: Harvard Health Publishing 

    Why it works: Personal and goal-oriented, this CTA appeals to users’ desire for self-improvement, motivating them to take action.

    Example #2: TOMS – Give 20% off, get 20% off ‘Refer a Friend’

    toms-call-to-action-phrase

    Source: TOMs

    Why it works: Highlights a win-win situation, encouraging users to spread the word while earning a discount.

    Example #3: Silk + Sonder – Unlock 10% OFF

    silk-sonder-call-to-action-phrase

    Source: Silk + Sonder

    Why it works: Creates excitement by making users feel like they’re unlocking a special offer just for them.

    Example #4: Heumor – Make my website memorable

    huemor-call-to-action-phrase

    Source: Heumor

    Why it works: Direct and results-focused, this CTA appeals to users looking to improve their online presence.

    Example #5: Duolingo – Get better at math

    duolingo-call-to-action-phrase

    Source: Duolingo

    Why it works: Appeals to users’ desire for self-improvement and connects the app’s features to real-world benefits.

    Examples of personalized/custom CTAs

    Example #1: Oreo – Build your OREO Cookie

    oreo-call-to-action-phrase

    Source: Oreo

    Why it works: Involves users in the creation process, offering an interactive and engaging experience.

    Example #2: PostNitro – Start Creating Your Viral Carousel

    postnitro-call-to-action-phrase

    Source: PostNitro

    Why it works: Positions users as innovators, making them feel empowered to create content that can go viral.

    Example #3: Microsoft – Find the right plan for your business

    microsoft-call-to-action-phrase

    Source: Microsoft

    Why it works: Customizes the experience, showing users that their specific business needs will be met.

    Example #4: Digital Silk – Calculate your Website

    digital-silk-call-to-action-phrase

    Source: Digital Silk

    Why it works: Offers immediate value by inviting users to understand their website’s performance and encouraging interaction.

    Example #5: Shopify – Pick a plan that fits

    shopify-call-to-action-phrase

    Source: Shopify

    Why it works: Emphasizes choice and flexibility, making users feel in control of selecting the best plan.

    Example #6: Mac – Try it on

    mac-call-to-action-phrase

    Source: MAC Cosmetics

    Why it works: Provides a hands-on, interactive experience, letting users virtually “try” the product.

    Examples of urgency-based CTAs

    Example #1: Docusign – Cyber Week deals have arrived ‘Redeem Now’ 

    docusign-call-to-action-phrase

    Source: Docusign

    Why it works: Uses the urgency of limited-time offers to motivate users to act quickly.

    Example #2: Victoria’s Secret – Limited-time ‘Shop Now’

    victorias-secret-call-to-action-phrase

    Source: Victoria’s Secret

    Why it works: The urgency of “limited-time” with an invitation to “shop now” makes users feel they might miss out if they wait.

    Example #3: Coca-Cola – Besties Forever ‘Unlock Bestie Mode’

    coca-cola-call-to-action-phrase

    Source: Cola-Cola

    Why it works: Playful and relatable, this CTA creates a sense of camaraderie, inviting users to share in a fun and social experience with their friends.

    Example #4: Coursera – Black Friday ‘Save $160 now’

    coursera-call-to-action-phrase

    Source: Coursera

    Why it works: Highlights a substantial discount with urgency, motivating users to act quickly to take advantage of the limited-time offer.

    Example #5: Hobbs London – 20% off limited collection

    hobbs-call-to-action-phrase

    Source: Hobbs London

    Why it works: Puts the fear of missing out to good use, urging shoppers to act before the exclusive 20% offer slips away.

    Creating irresistible call-to-action phrases: tips to boost engagement

    A well-crafted call to action (CTA) can be the difference between a casual visitor and a loyal customer. Here’s how to design CTAs that boost ROI, and drive clicks and conversions:

    1. Use action-oriented verbs:
      Your CTA should start with clear, action-driven words like shop, download, subscribe, or start. These words prompt the user to act and guide them on what to do next.
    2. Evoke emotion and urgency:
      Create a sense of excitement or urgency with phrases like “plan your dream vacation today” or “limited-time offer”. This taps into the fear of missing out (FOMO) and encourages immediate action.
    3. Highlight the benefit:
      A strong CTA should focus on what the user gains. Phrases like “sign up for 50% off” or “start your free trial” let users know the value they’ll get, making them more inclined to click.
    4. Keep mobile users in mind:
      On mobile devices, your CTAs should be short and direct. Use phrases like “call now” or “join today” that are easy to tap and act upon. For desktop, options like “learn more” or “get started” may be more effective as they can be slightly longer.
    5. Add numbers to create clarity:
      Specificity helps build trust. A CTA that says “order now for 1-day shipping” or “subscribe for 3 exclusive reports” sets clear expectations, making users more likely to follow through.
    6. Test and refine:
      Creating great CTAs is a continuous process. A/B test different variations to understand what wording, placement, and design resonate best with your audience. Small adjustments can lead to significant improvements in engagement.

    With these strategies, you can create CTAs that capture attention, resonate with your audience, and drive meaningful interactions.

    Bonus: What NOT to do

    • Avoid overhyping: Phrases like “Change your life forever!” can be off-putting if not backed up.
    • Avoid jargon: Complex language confuses rather than compels. Keep it simple and clear.
    • Don’t force decisions: Negative CTAs, such as “No thanks, I hate saving money,” can be off-putting.
    • Be specific: Phrases like “Click here” are vague. Be direct about what users will get.
    • Avoid misleading promises: Don’t use CTAs that exaggerate results, like “Instant success guaranteed.”

    How to generate catchy call-to-action phrases using Replug?

    Replug’s call to action feature allows you to create and optimize branded CTAs.

    The in-built CTA canvas is easy to use and helps you create pop-up CTA or button CTA from scratch. You don’t need any designer or technical knowledge to create one.

    Replug creates branded CTA in seconds and broadcasts them anywhere across the web to catch potential leads that will boost your conversions.

    It will also help you manage all your CTA data from a user-friendly dashboard to track progress: display, view, conversion, and clicks. Here’s how:

    1. Go to the Replug App. If you don’t have an account, sign up.
    2. Create a “New campaign”
    3. Give your campaign a name and connect your custom domain.
    4. Select “Call-to-action” and click “Next”
    5. Generate your CTA (button, link, form). You’ll have multiple options to choose from.
    6. Generate the message you want to convey through your call-to-action-phrase
    7. Customize your CTA (colour palette and appearance)
    8. Save your CTA.

    You may also like: Top call-to-action tools – Proven CTA tips and tricks

    FAQs about call-to-action phrases

    Why is having an effective CTA so important? 

    CTAs guide your audience toward taking action, boosting engagement, and improving conversions.

    How do I pick the right CTA for my content? 

    Know your audience’s needs and where they are in the buyer’s journey, then choose a phrase that connects with them.

    What’s the key to writing the best call-to-action phrase?

    A great call-to-action phrase is action-oriented, clear, and specific, without being pushy or vague. You can generate free call-to-action phrases using Replug’s free CTA generator.

    Can humor be used in call-to-action phrases?

    Yes, if it aligns with your brand, humor can make your CTA stand out and feel more relatable.

    Should I include a CTA in every piece of content?

     Yes, especially if you want to guide your audience to the next step. Just be sure it fits naturally.

    How can I create urgency in my CTAs? 

    Use phrases like “Limited time only”, “Act now”, or “Don’t miss out” to encourage immediate action.

    How do I measure if my call-to-action phrase is effective? 

    Track key metrics such as click-through rate (CTR), conversion rate, and user interaction to assess performance. Replug gives you the option to easily track the performance of your campaigns.

  • How to remove link from Instagram bio?

    How to remove link from Instagram bio?

    Your Instagram bio is your brands first impression, and it matters. It’s more than just a few lines of text. It’s a powerful tool to establish your brand identity and drive traffic to your brand. 

    Brands lose potential leads and drop conversion rates instantly as they’re not familiar with the platform’s algorithm or best practices. Some of the most important pointers to maximize your Instagram profile’s bio is knowing 

    When crafting your Instagram bio, consider including some of the following:

    • A short description of your brand
    • A branded call-to-action (CTA)
    • A bio-link
    • Your website link
    • A microsite link

    Don’t forget that the URL in your bio channels your followers to an external website, a new landing page, a microsite, or other relevant destinations, expanding your influence beyond Instagram.

    Let’s optimize it together.

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Turn your bio links into click-boosting machines
    Check

    Drive up to more clicks than plain URLs

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    Share multiple destinations with one link

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    Turn every profile visit into traffic

    Create bio links free

    Why I can’t remove the link from my Instagram bio?

    There are a few potential reasons why you might be unable to remove a link from your Instagram bio:

    1. Instagram glitch: Sometimes, Instagram experiences temporary glitches. Try closing the app completely and reopening it. This might resolve the issue.
    2. Link shortener or third-party app: If you’re using a link shortener or a third-party app to manage your bio link, you might need to remove the link from that service first.
    3. Outdated app: Ensure you’re using the latest version of the Instagram app. Outdated apps can sometimes cause issues.
    4. Cache issues: Clear your app’s cache or use a different device to see if the issue persists. Cached data can sometimes cause unexpected behavior.
    5. Account issues: Verify that your account hasn’t been flagged or restricted in any way, which might affect your ability to make changes.

    Additional troubleshooting steps:

    1. Check internet connection: A poor internet connection can interfere with app functions.
    2. Try a different device: If possible, log in to Instagram from a different device to see if the issue persists.
    3. Wait it out: Sometimes, Instagram experiences temporary server issues. Waiting a few hours might resolve the problem.

    If you’ve tried these steps and still can’t remove the link, contact Instagram support directly for further assistance.

    How to remove a link from your Instagram bio?

    Removing a link from your Instagram bio is a quick and easy process. Follow these steps to update your bio:

    Step 1: Open the Instagram app on your device.

    Feedpage of Instagram

    Step 2: Go to your profile

    Tap on your profile picture in the bottom right corner of the screen to go to your profile page.

    Personal Instagram Profile

    Step 3: Edit your profile

    On your profile page, tap the “Edit Profile” button. This is usually located directly below your profile picture and bio.

    Edit Profile

    Step 4: Update the website field

    In the “Edit Profile” screen, look for the “Link” field. This is where your current link is located.

    Link in your Instagram bio

    Step 5: Remove the link

    Tap on the “Link” field to edit it. Delete the existing link or text from the field.

    Remove link

    Step 6: Save your changes

    Once you’ve removed the link, tap “Done” (iOS) or the checkmark (Android) in the top right corner to save your changes.

    Refresh your profile: Go back to your profile page and refresh it to ensure that the link has been successfully removed.

    And that’s it! You’ve successfully removed or updated the link from your Instagram bio. 

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo

    Go beyond generic link pages!

    Create custom bio links that truly fit your brand

    With Replug, you can create bio links that are unique, engaging, and built to convert.

    Start free trial

    Also read: 10 Best Bio Link Tools For 2024| Reviews & Pricing 

    How to rename a link on Instagram bio?

    Renaming a link on Instagram involves using link shortener tools that not only condense your URL but also allow customization of the link text to make it more appealing and memorable.

    Select a link shortener tool that offers customization features. One of the best options is Replug.

    Introducing Replug

    Replug is a link management platform that simplifies URL sharing by creating branded short links and provides in-depth click tracking for performance optimization.

    Steps to rename bio links on Instagram using Replug

    Take the first step towards using Replug by creating an account.

    Step 1: In the top-left corner, paste the link you want to shorten into the input bar. Then, click the arrow icon next to it to proceed.

    shorten your link

    Step 2: You’ll be redirected to this page

    chaneg link name

    Click the pencil icon in the top bar to rename or customize your link.

    cahnge link name

    After editing, click the green checkmark to confirm the changes.

    Step 3: Once you’ve finalized your changes, click the “Save Shortened Link” button at the bottom to complete the process.

    save new link

    Viola! Your link is renamed.

    Step 4: Update your Instagram bio

    1. Open Instagram and go to your profile.
    2. Tap on “Edit profile”.
    3. Find the “Website” field and paste your customized short link.
    4. Save your changes.
    1. Double-check your profile or wherever the link is used to ensure that the new name is correctly reflected and that the link still functions properly.

    Replug Branded Short Links CTA
    Replug Logo
    Maximize marketing ROI
    by transforming ordinary URLs into
    branded short links that convert.
    Try Replug for free

    Replug: Link-in-bio feature

    bio-links-social-profiles

    You can achieve this effortlessly with the Replug bio-link feature. This tool lets you consolidate all your important content and links into a single, accessible location for your audience.

    Here are amazing features of Replug’s link in bio tool

    1. Add your favorite content in one place

    Bring your brand to life with social media icons, essential links, the recent blog with an RSS feed, audio clips, important text, and cards for stunning images.

    add links

    2. With Replug, you don’t just get a link in bio – you get to own it by renaming your links.

    Also, customize their appearance and match your landing page blocks from colors to favicons to your brand’s vibe. 

    3. Track bio link performance

    With performance tracking features, you can monitor the total number of clicks, conversion rates, and other valuable metrics. The best part is that you can view your analytics in both a summary list view and a detailed view.

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo

    Go beyond generic link pages!

    Create custom bio links that truly fit your brand

    With Replug, you can create bio links that are unique, engaging, and built to convert.

    Start free trial

    Top tips to maximize the limited space in your bio:

    Quick tips Maximize your impact
    Less is moreAdd a short description about your brand or page. 
    Try adding a bio landing pageConclude your website link, portfolio, contact information etc.
    Identify your unique selling point (USP)Clearly communicate what sets you apart.
    Include a clear call to action (CTA)Tell people what you want them to do next.
    Keep on experimentingTry different stuff. See what clicks. You might surprise yourself!

    Conclusion

    Removing a link from your Instagram bio is a simple process that can be done in a few steps through the app’s profile settings. By keeping your bio updated and free of outdated or broken links, you ensure a professional and effective presence on the platform. This helps maintain a clear and engaging profile, optimizing your brand’s impact and user experience. 

    So that was it for today’s guide. If you have more questions regarding link name changers, link removers, or the best link in bio tools, feel free to visit our website. 

    FAQs related to Instagram bio-link 

    How do I make my Instagram bio catchy?

    • Clearly state what your business does.
    • Use relevant keywords to improve searchability.
    • Include contact information and a call to action.
    • Utilize Instagram’s business features like adding a category, contact options, and action buttons (e.g., “Book Now” or “Shop”).

    How do I add a website link to my Instagram bio?

    Edit your profile and paste the URL into the “Website” field.

    How often should I update my Instagram bio?

    Update your bio whenever there are significant changes to your brand, achievements, or contact information.

    Can I use hashtags in my Instagram bio?

    Yes, you can use hashtags in your Instagram bio to make your profile more discoverable and to highlight key interests or topics.

  • How to add a location to your Instagram bio?

    How to add a location to your Instagram bio?

    Imagine this: you’ve just opened your store in a lively new neighborhood. Now, picture potential customers on Instagram, craving a nearby spot. They stumble upon a post about a cozy local cafe close by. Intrigued, they visit, and bam – you’ve become their new favorite.

    This magic is possible when businesses, like yours, add a custom location to their Instagram bio. It’s not just a digital tag; it’s a smart way to connect with locals, boost visibility, and amp up sales.

    Ready to try it yourself? Here’s a quick guide on adding a location to your Instagram bio – an easy trick to effortlessly connect with your audience and boost your digital presence.

    Here’s how to add a location to your Instagram bio:

    Whether you’re using a personal or business account, adding a location to your Instagram bio is a breeze. Just a heads up, you can only do this on your mobile, not your computer. Stick around, and we’ll show you how in a moment.

    Choose a location on Google Maps on your phone:

    Step 1: Open Google Maps on your phone and search for the specific location you want to add. Type the address into the search bar if needed.

    Step 2: Once you find the right spot on Google Maps, tap “Share,” then select “Copy.” This action copies the link to that exact location.

    Also read: 7 benefits of bio links you need to know

    Step 3: Close Google Maps and open Instagram. Go to your profile by tapping your profile picture at the bottom right of the app’s home screen.

    Step 4: Tap “Edit Profile.”

    Step 5: Under the “Links” section, select “Add Link.”

    Step 6: On the next screen, choose “Add External Link” and paste the link you copied from Google Maps. You can also give it a title, like your business name.

    Step 7: Hit “Done” and go back to your profile.

    Refresh the page by pulling the screen down, and there you have it! You’ve successfully added a location to your Instagram bio.

    Also read: How to Sell on Instagram: Top 10 Strategies for Success

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo

    Go beyond generic link pages!

    Create custom bio links that truly fit your brand

    With Replug, you can create bio links that are unique, engaging, and built to convert.

    Start free trial

    How to add multiple links to your Instagram bio?

    Expand your Instagram profile’s impact using Replug to add multiple links to your bio. Overcome Instagram’s single-link constraint, offering followers easy access to diverse content and destinations.

    Streamline engagement and maximize your online presence with a dynamic and efficient bio-link solution.

    Here’s how to add multiple links to your Instagram bio using Replug:

    Step 1: Sign in to Replug or create a free account.

    sign in to replug

    Step 2: Locate the “Bio Links” feature in the top banner. The bio link dashboard will appear in front of you. 

    bio link

    Step 3: Click the “New Bio Link” button to start setting up your Tumblr bio. You’ll be directed to a new page where you’ll find three main categories: branding, content, and settings.

    create a new bio link

    Also read: How To Add A Instagram Link In Bio?

    Step 4: In the branding section, add a brand title and description, select themes, and choose button styles to match your aesthetic.

    bio link branding

    Once you’re done, click “Publish” in the upper right corner to save your changes.

    Step 5: Head to the content category. Here, you can add social icons, links, RSS feeds, videos, cards, text, and more. 

    bio link content

    For example:

    • Social icons: Add up to 8 platforms, customize colors, and link to your profiles.
    add up to 8 social icons
    • Links block: To include website links, use the “links” block. Add titles and URLs for each link.
    add up to 5 links

    Step 6: Once you’ve added the necessary blocks, click “update” to save each one.

    Step 7: Go to the settings section to further customize your bio link’s SEO and social media preview. Add a title, description, favicon image, and even a retargeting pixel if desired.

    add retargeting pixel

    Now you can add this bio link to your Instagram bio following the steps mentioned above and you’re done. 

    Also read: How to View Instagram Analytics: All You Need to Know

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo

    Go beyond generic link pages!

    Create custom bio links that truly fit your brand

    With Replug, you can create bio links that are unique, engaging, and built to convert.

    Start free trial

    FAQs on Instagram bio

    How do I change my location on my Instagram business account?

    Update your location by tapping “Edit Profile” on your Instagram profile and adjusting it under the “Public Business Information” section.

    Can I add multiple locations to my Instagram bio?

    No, Instagram allows only one location link, but you can use services like Replug to create a bio link with multiple links, including locations.

    Why can’t I add a location to my Instagram bio on my computer?

    Editing Instagram bio links, including locations, is a mobile-only feature. You can make these changes using the Instagram app on your smartphone.

    Is it possible to remove a location from my Instagram bio later?

    Absolutely, to remove a location from your Instagram bio, go to “Edit Profile,” click on the location link, and either delete or replace it with a new one.

  • 9 best alternatives of Rebrandly for agencies 

    9 best alternatives of Rebrandly for agencies 

    Rebrandly has been a popular choice for many. 

    But at the same time, it’s expensive and offers fewer features and other link-shortening tools. 

    If you’re facing the same problem and seeking alternatives to Rebrandly, you’re in the right place. 

    This article will explore the best alternatives to help you level up your branding game and enhance your online reach.

    Best toolsKey – featureAgency/ Premium plan Limitations
    ReplugComplete link management solutionStarts $79 /moNo freemium pan available
    BitlyFree URL shortener
    branded QR codes
    $300/moNo retargeting
    No traffic routing
    No Custom CTAs
    TinyURLURL shortener
    campaign Tracking
    Starts $129/moLow value for money
    No additional features
    BL. INKBranded short links
    QR-codes
    $599/moExpensive
    Limited features
    LinklyLink tracking and retargeting$499/moNo bio-links
    Expensive
    Cutt.lyLink tracking$149 /moComplex interface
    No CTA
    Short.ioBranded link shortener
    Link tracking and management
    $148 /moNo bio-links
    No CTA
    SniplyCall to actions$59 /moNo deep links
    No QR codes
    ShorbyLink tracking & analytics$99 /moLimited features

    What is Rebrandly?

    Rebrandly is a user-friendly tool for creating custom-branded short links, as well as shorter and more visually appealing versions of long URLs.

    It’s commonly used in digital marketing to share links on social media and email campaigns.

    Moreover, Rebrandly also offers detailed link tracking and analytics, helping users understand how their links are performing and where their audience is coming from.

    Why consider Rebrandly alternatives?

    Before we dive into the alternatives, let’s briefly touch on why agencies might be looking beyond Rebrandly. While Rebrandly offers solid link-management capabilities, it may fall short in some areas:

    1. Feature limitations: Some agencies require more advanced features that Rebrandly doesn’t offer.
    2. No hidden fees: Some Rebrandly alternatives might offer clearer, more transparent pricing with no surprise charges.
    3. Integration needs: Certain agencies require seamless integration with specific tools that Rebrandly doesn’t support.
    4. Faster support response: Some alternatives provide quicker and more efficient customer service, helping you resolve issues without delay.

    Considering these factors, let’s explore the top alternatives that address these concerns and offer unique agency advantages.

    Best Rebrandly alternatives: Pros, cons, and key features

    1. Replug

    Why Replug: Our top choice as the best Rebrandly alternative is Replug. This tool offers a comprehensive link management suite with link shortening, tracking, and retargeting features.

    Replug Branded Short Links CTA
    Replug Logo
    A complete link management solution
    for marketing professionals & agencies.
    Try Replug for free

    Also, Replug stands out for features like white-label, A/B testing, deep linking, and analytics. Overall, it’s a powerful tool for marketing campaigns.

    Replug-Link Management tool. Best URL shortner

    Explore Replug’s features in-depth

    Pros:

    Cons:

    • Currently, no freemium plan is available.

    2. Bitly

    Why Bitly: Bitly is a household name in link shortening, known for its simplicity and analytics. Bitly as an alternative to Rebrandly can be a great choice because it offers high-end link tracking performance which helps in enhancing user engagement.

    Bitly-customize your links and make them a little bit shorter

    Pros:

    • Simplicity and user-friendly interface
    • Powerful link tracking and analytics
    • Easy-to-use browser extension
    • Customizable short links

    Cons:

    • Limited features in the free version
    • Advanced analytics require a premium subscription
    • No link retargeting, CTAs, and A/B testing.

    3. TinyURL

    tinyurl

    Why TinyURL: TinyURL is your friend if you need a no-fuss solution. It’s straightforward and user-friendly, ideal for quick link shortening.

    Pros:

    • Straightforward and no-fuss link shortening
    • Quick and easy to use
    • No registration required

    Cons:

    • Lacks advanced features
    • Limited link-tracking capabilities
    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Boost ROI with
    branded URLs!

    Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

    Try Replug for free

    4. BL. INK

    Why BL.INK: BL.INK is a versatile URL shortener with advanced features like QR code generation and analytics. Perfect for marketing and tracking campaigns.

    BL.INK - Link shotener-QR code generator and analytics

    Pros:

    • All-round URL shortener
    • QR code generation
    • Analytics for link tracking
    • Custom branded domains

    Cons:

    • Pricing may not suit budget-conscious users
    • Lacks many features, such as link retargeting and bio links that Rebrandly offers

    Also read: Uses of QR Codes: Marketing, Sustainability & Convenience

    5. Linkly

    linkly

    Why Linkly: It’s a powerful link management tool that helps you optimize your online presence and marketing strategies. It allows you to create, customize, and track links, providing in-depth insights into audience engagement.

    Pros:

    • Link customization
    • UTM parameters
    • Scheduled links
    • Password protection

    Cons:

    • Learning curve (for new users)
    • Premium features may be pricey for some

    6. Cutt.ly

    Why Cutt.ly: It’s an advanced link management tool specializing in link shortening and tracking. It simplifies creating custom-branded short links and offers comprehensive analytics to help you understand link performance.

    Cutt.ly- user friendly link tracking and link shortening tool

    Pros:

    Cons:

    • Limited customization options for free users.
    • Analytics not as robust as some competitors

    7. Short.io

    short.io

    Why Short.io: Short.io offers custom-branded links and link tracking, making it an excellent choice for businesses and marketers.

    Pros:

    • Custom-branded links
    • Link tracking and analytics
    • User-friendly interface

    Cons:

    • Some users report occasional reliability issues

    8. Sniply

    Why Sniply: Sniply combines link shortening with lead generation. It allows you to add call-to-actions to shared links, making it a powerful tool for marketers.

    sinply- link shortening and lead generation tool

    Pros:

    Cons:

    • Lacks in several important features.
    • Some features are reserved for premium users

    9. Shorby

    Why Shorby: Shorby focuses on enhancing social media profiles through link shortening and online branding. If you’re active on social media, it’s worth a look.

    Pros:

    Cons:

    • May not be suitable for users with broader link management needs
    • Some features are specific to social media management

    Also read: Best Link Management Tools

    Why choose Replug over Rebrandly?

    It’s a valid question. Replug offers features that set it apart from Rebrandly:

    1. Link retargeting: Replug allows you to add retargeting pixels to short links, helping you reach users who have engaged with your links before.
    2. A/B testing: Test different versions of your links to determine which performs better, ensuring optimal user engagement.
    3. Custom branded domains: Create links that match your brand for a consistent and professional appearance.
    4. White-label branding: Take complete control of your agency’s branding by adding your branded custom domain, logos, interface, and more.
    1. Comprehensive analytics: Gain insights into your link performance, making data-driven decisions for your campaigns.
    2. Call-to-action (CTA): Include call-to-action messages on shared links, driving user action and lead generation.

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Boost your conversion rates with irresistable CTAs with

    for your marketing campaigns.

    Check

    Higher clicks

    Check

    More leads

    Check

    Better ROI

    Generate free CTAs

    Conclusion

    In conclusion, the world of link management offers a wide array of alternatives to Rebrandly. Each of these Rebrandly alternatives has pros and cons, catering to diverse needs. 

    Whether you’re looking for simplicity, analytics, branding, or lead generation, consider the options mentioned here and choose the one that aligns with your specific goals and preferences. 

    Happy link management!

    FAQs on Rebrandly alternatives

    Why Look for Rebrandly Alternatives?

    Rebrandly has been a popular choice for link shortening and management, but it’s essential to have options that suit your unique needs. Whether you want more features, a different pricing structure, or a fresh interface, these Rebrandly alternatives are something for everyone.

    Which Rebrandly alternative is best for marketing campaigns?

    Replug is an excellent choice for marketing campaigns, offering various features for link management and user engagement.

    Are these alternatives suitable for businesses and marketers?

    Yes, many of these alternatives, such as Replug and BL.INK, offers advanced features and analytics, making them excellent choices for businesses and marketers.

    Which link-shortening tool is similar to Rebrandly?

    Replug is a link management tool similar to Rebrandly, offering custom-branded short links and robust analytics.

    You may also like:

  • How to Tweet a link without URL on X: A quick guide

    How to Tweet a link without URL on X: A quick guide

    In the vast landscape of social media, X (formerly Twitter) is a prominent platform connecting people from all walks of life. In this guide, we’ll uncover the secrets of tweeting links with finesse.

    Ready? Let’s get tweeting!

    How to tweet a link without a URL?

    When crafting a tweet on X, the URL you include will be initially visible within the tweet text. However, upon posting the tweet, Twitter automatically generates a preview for certain URLs (not all), transforming the appearance of the tweet. 

    This preview showcases essential details from the linked page, such as a headline, description, and often an accompanying image. 

    As a result, the full URL is no longer prominently displayed in the tweet, offering a cleaner and more engaging presentation for users.

    Here’s how to tweet a link without URL:

    Step 1: Log in to X and paste your link into the compose box at the top of your Home timeline. 

    how-to-tweet-a-link-without-url

    Also read: How to find my Twitter URL on mobile and desktop?

    Step 2: Twitter will automatically generate a preview of your pasted link. Hit the Tweet button and Twitter will share the link without showing the URL.

    how-to-tweet-a-link-without-url

    That’s it! You’ve your link tweeted without the URL!

    Important note: 

    • Not all URLs will trigger a preview; some links, such as specific file types or websites with restricted access, may still display the full URL in the tweet. In addition, you only have 280 characters to use in a tweet. In this situation, you could:
    • Use a URL shortener service 
    • Describe the link in your tweet.

    And guess what? We have a solution for your long X URL problem!

    Introducing Replug: Your solution for shortening X URLs

    With Replug, you can transform lengthy URLs into concise links for your tweets. Say goodbye to character count woes and hello to engaging, impactful content. 

    Let’s dive into the simple process of Replug’s URL shortening and bring your X sharing to the next level!

    Step 1: Sign in to Replug or create an account for free. 

    Replug-signup

    Step 2: Next, you’ll be led to the main dashboard. To shorten your URL, enter the desired URL you want to track in the bar under “Quickly Shorten your link”:

    link-shortening

    Step 3: After entering your URL and clicking on the blue arrow button, Replug will automatically generate a shortened link that you can copy:

    short-link

    Step 4: You can also customize the URL with the slug of your choice by clicking on the pencil icon:

    custom-url
    custom-url

    Step 5: Simply save your URL and you’re done! Share away, whenever, wherever.

    save-short-link

    Replug Analytics: Measure link success

    Are your X links making the impact you desire? 

    With Replug Analytics, you can dive deep into your link performance and discover the key to boosting engagement, maximizing reach, and achieving your Twitter goals like never before!

    Replug’s Analytics feature empowers you to make data-driven decisions and revolutionize your link-sharing strategy.

    Learn more about the Replug analytics here!

    url-tracking-analytics

    FAQs about how to tweet a link without URL on X

    Can you embed an image in a tweet?

    Yes, you can embed an image in a tweet by directly uploading it to x (formerly Twitter). When composing your tweet, upload the image, and it will be hosted on X’s servers, appearing within the tweet’s content for all users to see.

    What are the benefits of using shortened links on Twitter?

    Shortened links offer cleaner tweets, free up character space, and encourage more user interactions.

    Are there any character limits for links on Twitter?

    Yes, the X character limit is 280, and sharing lengthy URLs can consume valuable space. A link shortener helps keep tweets concise and engaging.

    You may also like:

    How to customize Twitter (X) link preview using Replug?

  • Best URL shorteners for 2025 – Features, pricing, reviews & more

    Best URL shorteners for 2025 – Features, pricing, reviews & more

    No one likes those long, complex URLs – They look weird, can be unsafe, tough to share, might not fit social bio, can’t be optimized for mobile use, and cause various issues.

    To tackle these hurdles, consider using a URL shortener – a handy tool that transforms lengthy URLs into more manageable ones.

    Beyond saving space, URL shorteners offer diverse features like click tracking, link customization, UTM tags, security and reliability, compatibility with phones and desktops, and much more.

    These tools have gained popularity, especially since social media platforms and messaging apps limit post characters. But with so many options available, knowing which URL shortener is the best for your needs can be difficult.

    For your help, we have shortlisted some of the best URL shorteners of 2025, with features, reviews, pricing, and what sets them apart. Keep reading to learn more…

    Best URL shorteners in a blink

    Best URL-Shortener Meme

    In recent years, URL-shortening tools have seen significant growth. After detailed research, we have found the below 6 link shorteners to be the best, as they are complete link management solutions in terms of pricing, features, user-friendliness, and customer reviews.

    ToolBest ForAgency Plans
    ReplugComplete link management solution with high-end and low-cost features$79 /mo
    BitlyWidely recognized URL shortening with robust analytics$300 /mo
    RebrandlyFocus on link branding and customization$399 /mo
    PixelmeRenowned for retargeting pixels$400 /mo
    Bl.INKFeature-rich URL shortening with advanced tracking and analytics$599 /mo
    CuttlyStraightforward link shortening with detailed analytics$99 /mo
    CapsulinkSimple tool to shorten, customize, and track links.$160/mo

    Note: Find out the detailed features, pricing, and reviews of these link shorteners in the “Top 6 URL Shorteners” section of the blog. However, if you are looking for even more, you may explore other URL shorteners at the bottom of the blog that didn’t end up in the top 6 list. 

    10 reasons to use a URL shortener – Buyers guide

    [youtube https://www.youtube.com/watch?v=i6E0rbN-U4w?autoplay=1&mute=1&w=560&h=315]

    Making a purchase for the first time or even switching from one brand to another. Using a URL shortener offers numerous advantages across different areas, making it a valuable asset for anyone.

    Here’s why it’s the ultimate advantage for your specific needs.

    1. Tracks the number of impressions, clicks & conversions
    2. Cut short complex URLs to more recognizable ones. Thus, improves web traffic, CTR and conversion rates
    3. Custom short links boost brand promotion and brand reach
    4. Short URLs take less character space, hence are best for SMS & social bios
    5. Branded URLs are easier to share and remember, which means enhanced brand recalls.
    6. Improves user experience through smooth navigation.
    7. Improve SEO efforts by optimizing long random URLs with branded keywords.
    8. Get data in the form of reports, helping content creators and businesses make informed decisions
    9. Rotate links to preferred link destinations on a specific date, time, or location.
    10. Feature-rich URL shorteners offer multiple ways to use a short link. Create personalized bio landing pages, generate QR codes of any shortened link, A/B test performance of multiple URLs, etc.

    Related: How to Create an SEO-Friendly URL: Ultimate Tips

    What should you consider when choosing a URL shortener?

    The CAGR of 19.7 till 2031 and the growing demand for personalized user experiences, has made URL shorteners are a must-have tool for brands, agencies, and content creators.

    Whereas, picking the right URL shortener can be tough with so many options out there, each with its own perks. To make the best choice, it’s important to consider the following points when checking out URL shorteners:

    1. User-friendly

    One of the primary considerations when choosing a URL shortener is its user interface. A streamlined interface that simplifies shortening links enhances the overall user experience.

    The interface design and functionality should prioritize ease of use, allowing users to generate shortened URLs quickly and effortlessly. However, the integrations with other tools and platforms you’re already using and compatibility across devices and browsers further add to its usability.

    2. Cost efficiency

    Pricing is a key consideration when choosing a URL shortener. Be sure to evaluate the cost of each service and consider what features are most important to you when making your decision.

    While free options are enticing, they might come with constraints that limit their utility, making premium versions with additional features more appealing for businesses or advanced users.

    Also Read: Top 5 Paid URL Shorteners Worth Paying For!

    3. Customization options

    Customization options are essential because they allow you to personalize your shortened URLs. Adding branded domains or specific keywords reinforces brand identity. 

    However, this can be particularly useful if you’re using them for branding, specific campaigns, or content categories, as it allows you to make your links more recognizable and memorable.

    4. Link analytics

    url-tracking- analytics

    Link analytics is a key feature when choosing a URL shortener. The ability to track clicks, conversions, and other key metrics can help you understand the performance of your campaigns and make data-driven decisions about your marketing efforts.

    5. Security

    Security is a critical consideration when choosing a URL shortener. A reliable URL shortener should prioritize link safety and protection against malicious activities. Encryption, expiration features, and measures to prevent link manipulation ensure the integrity and safety of shared links.

    Moreover, privacy considerations, such as the handling of user data and adherence to data protection regulations, are vital for individuals and businesses concerned about confidentiality.

    Top 6 URL shorteners for 2025

    1 – Replug

    Replug -URL shortener

    The first and most top-notch URL shortener is Replug – An all-in-one link management tool for agencies and marketing pros with cost-effective pricing. With this handy tool, users can shorten branded URLs, do A/B testing, create catchy CTAs, set up white-label boards, build bio-links, and more.

    Top Features

    • Link management 
    • White-label 
    • Link tracking
    • Retargeting pixels
    • CTA 
    • Bio-links 
    • And more 

    Unlike its competitors, replug also has a Chrome extension and web app. It also provides additional benefits such as link-retargeting, link history, high-end customer support, tracking individual links, bulk link creation, and viewing related analytics on a dashboard.

    With Replug, you can even track the performance of specific marketing campaigns in specific locations. All in all, it’s the perfect fit for businesses of all sizes and industries.

    Pricing:

    • Basic: $19 / Month (with free trial)
    • Professional (Most Popular): $49 / Month (with free trial)
    • Agency: $79 / Month (with free trial)
    Pros Cons 
    Advanced analytics for in-depth insightsCurrently, no freemium plan is available
    Link retargeting options
    Customizable short links
    Complete link management solution
    User-friendly interface

    Reviews and Ratings

    Here’s what customers have to say about Replug:

    Replug Branded Short Links CTA
    Replug Logo
    A complete link management solution
    for marketing professionals & agencies.
    Try Replug for free

    2 – PixelMe

    Pixelme

    PixelMe is a mighty URL shortener designed to help you track and optimize your online advertising campaigns. It allows you to shorten your links and add tracking pixels to them, providing valuable insights into your campaigns’ performance. 

    With its user-friendly interface, real-time analytics, and integrations with popular advertising tools, Pixelme is a complete solution for anyone looking to take their online advertising to the next level.

    Related: Check out the best Pixelme alternatives 

    Pricing:

    • Growth: $99 / Month
    • Scale: $149 / Month
    • Elite: $240 / Month
    Pros Cons 
    Custom DomainDo not offer agency features
    Link analyticsBrowser Extensions 
    Browser extensions Branding on micro landing pages
    No white-label 

    Reviews and Ratings

    Capterra Ratings 4.7/ 5

    Here’s what customers have to say about Pixelme:

    PixelMe Review

    3 – Rebrandly

    rebrandly

    Rebrandly is a state-of-the-art URL-shortening solution with a host of features. With this digital tool, you can craft custom, branded, and concise links that are memorable and easily shareable across various social media platforms.

    Preferred for team collaboration and allows you to set up multiple workspaces and invite team members, making it an excellent choice for team-based URL-shortening needs. Additionally, it boasts advanced features such as link retargeting support, making it a well-rounded and versatile solution.

    Also read: How to Disguise a Link Using a URL Shortener?

    Pricing:

    • Lite: $12 / Month
    • Essential: $28 / Month
    • Professional: $85 / Month
    ProsCons 
    Focus on link branding and customization.It may not have as robust analytics as others.
    Branded short links.Pricing may be higher for branding features.
    Enhances brand visibility.
    Suitable for businesses.

    Reviews and Ratings

    Capeterra Ratings 4.7/ 5

    Here’s what customers have to say about Rebrandly:

    Related: 9 Best Alternatives of Rebrandly For Agencies 

    4 – Bitly

    Replug-Bitly-alternative

    Bitly is a widely used tool to shorten URLs, making them more manageable. Alongside URL shortening, Bitly includes a QR code generator commonly preferred by social media influencers and businesses. While these basic features are available for free, they come with Bitly branding on the shortened links.

    For users seeking more advanced capabilities, the paid version of Bitly offers additional features, including link retargeting, access to detailed link history, priority customer support, and a user-friendly dashboard to easily track and analyze link performance. However, if you’re looking for a powerful and customizable alternative to Bitly, Replug is an excellent choice.

    Related: 9 Bitly Competitors That Agencies Should Try Out

    Pricing:

    • Starter: $8 / Month
    • Basic: $29 / Month
    • Premium: $199 / Month
    ProsCons
    Widely recognized and trusted.Does not offer as many advanced features as some competitors.
    Robust link analytics.Limited customization options.
    Purposeless free tier

    Reviews and Ratings

    Capeterra Ratings 4.8/ 5

    Here’s what customers have to say about Bitly:

    Bitly Review

    5 – BL.INK

    BL.INK

    BL.INK is an all-in-one platform that handles links, keeps track of them, and gauges how well they’re doing. It shows how links perform either through reports or by working together with tools like Google and Adobe. 

    Plus, it easily combines with other systems using its open API. It fits small to large organizations and ensures security with top-notch features and customizable user access

    Pricing:

    • Expert: $48 / Month
    • SMB: $99 / Month
    • Team: $299 / Month
    • Business: $599 / Month
    Pros Cons 
    Feature-rich URL-shortening tool.Pricing may be higher for the feature set.
    Easy to use.Can be a bit buggy at times. 
    Suitable for data-driven marketing

    Reviews and Ratings

    Capterra 4.7/ 5

    Here’s what customers have to say about BL.Ink:

    Blink Review

    6 – Cutt.ly

    cutt.ly

    Cuttly is a comprehensive link management platform offering advanced URL-shortening services and other features. With its built-in link analytics, you can monitor clicks on shortened URLs and measure their effectiveness. 

    Cuttly offers a user-friendly interface, making it an excellent tool for beginners and experts, no matter the size of your company or your role as a blogger or marketer. If you ever need assistance, it provides support with an average email response time of two to 24 hours.

    Pricing:

    • Single Monthly: $25 / Month
    • Team Monthly: $99 / Month
    • Team Enterprise Monthly: $149 / Month
    Pros Cons 
    Customizable short links.Limited branding options.
    Detailed analytics.In-app purchases are highly paid
    Straightforward link shortening

    Reviews and Ratings

    Capterra 4.2/ 5

    Here’s what customers have to say about Cuttly:

    Cuttly Review

    7 – Capsulink

    Capsulink is a custom URL shortener and link management tool that empowers you with full control over your online links. Its advanced features, including smart links, branded links, an API URL shortener, destination URL modification, analytics, broken link notifications, and password protection, enable you to create, personalize, target, automate, manage, and measure your shortened URLs.

    It stands out with smart URLs that adapt based on device, location, language, time, or behavior, ensuring users see the right landing page. It is also great for targeted marketing, A/B testing, and enhancing user experience. Additional features include detailed analytics, deep linking, QR codes, email encapsulation, Facebook cache clearing, and the cli.fm domain for verified users.

    With affordable plans, unlimited links, and multi-user access, Capsulink delivers exceptional value for businesses of all sizes.

    Also read: 5 powerful benefits of URL shorteners you should know

    Pricing:

    • Pro: $10 / Month
    • Business: $40 / Month
    • Ultimate: $160 / Month
    ProsCons
    Unlimited clicksAccess to custom slugs for paid subscription plans only
    QR code generator for social videos and offline usageCreating an account is necessary to shorten links
    Hiding email addresses within shortened links
    OpenGraph cache clearing
    Exclusive access to cli.fm short domain for verified users in paid plans

    Reviews and Ratings

    G2 Ratings 4.5/ 5

    Here’s what customers have to say about Capsulink:

    Which is the best URL shortener?

    Our top pick for the best URL shortener is Replug – an all-rounder link management tool for shortening branded URLs, adding pixels for retargeting, embedding call-to-action, and building bio-links for social media. With the option of white-label, highly affordable pricing, and other rich features, Replug is the best platform for brand marketing and promotion using URLs.

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Boost ROI with
    branded URLs!

    Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

    Try Replug for free

    What’s the link functionality of Replug

    1. Get your best link for sharing: Get a link to any website you want your audience to share. You do not need to be affiliated with that website at all. It can be a blog post, a news article, or something from any website.
    2. Replug will help in creating an optimized link: Choose a call-to-action type that can be a connect button, an opt-in form, or a retargeting pixel. Then, personalize the call-to-action message and appearance.
    3. Let your audience explore it: On social media networks, email newsletters, or whatever else you want, simply share the new shortened connection. On the chosen tab, anyone who visits the connection will see your call to action.
    4. Boost up your engagement: To get more traffic, followers, and leads, share more links. Measure your success by analyzing users, clicks, and conversions from the platform’s analytics.

    Related: How to add UTM code to the URL using a link shortener?

    Other link shorteners you may like:

    We’ve highlighted some of the top and widely used URL shorteners above. However, if you’re seeking alternative options, consider the following ones listed below:

    Here’s the list:

    Sr.Other Link Shorteners
    1.Ow.ly
    2.ClickMeter
    3.Joturl
    4.T2mio
    5.TinyURL
    6.Linkjoy
    7.Linkly
    8.RocketLink
    9.Linky.com
    10.Chit Link
    11.SmartURL
    12.Linkish

    FAQs on URL shorteners

    Why should I use a URL shortener for my links?

    URL shorteners make lengthy URLs more concise and visually appealing. They are easier to share, track, and manage across various platforms, especially in limited-character settings like social media posts.

    Are URL shorteners secure to use for sharing links?

    Most URL shorteners include security measures to protect links from malicious activities. They often use encryption and other security protocols to ensure the safety and integrity of shared links.

    What features should I look for in a URL shortener?

    Consider features like link customization, analytics, branding options, reliability, ease of use, and compatibility with different devices and platforms when choosing a URL shortener.

    How can I measure the performance of shortened links?

    URL shorteners typically provide analytics tools that track click-through rates, user engagement, geographic data, and conversion rates to assess the effectiveness of shortened links.

    Can I customize shortened URLs to match my brand?

    Yes, many URL shorteners allow customization, enabling users to create branded and memorable short links by using custom domains or adding specific keywords.

    You may also like:

  • How to add multiple links in one link: Step-by-step guide

    How to add multiple links in one link: Step-by-step guide

    Sharing content just got easier! Combine multiple links into one sleek URL to keep things clean, simple, and engaging.

    Think about it—a single bio link that takes your audience to a product page, tutorial, and customer reviews in one click. Bloggers can guide readers to multiple posts without overwhelming them, while social media managers can create cleaner posts that boost clicks.

    This guide will show you how to create a single link for multiple destinations, making content sharing a breeze. By the end, you’ll be sharing smarter and looking more professional!

    Adding multiple links in one link: What does it mean?

    When we talk about “multiple links in one link,” we’re referring to a technique that consolidates several URLs into a single, easy-to-share link. This is often achieved using a “bio link” or “link in bio” tool, which allows you to create a central hub that directs users to multiple destinations. 

    For example, a single link in your Instagram bio can lead followers to your website, latest blog post, product page, and social media profiles, all without overwhelming them with multiple links.

    You may also like: 7 benefits of bio links you need to know

    How to add multiple links in one link?

    Replug is a powerful link management tool that allows you to shorten, brand, and track your links. It also features an appealing bio link tool that enables marketers, influencers, and businesses to simplify how they share multiple links and track their performance. 

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Turn your bio links into click-boosting machines
    Check

    Drive up to more clicks than plain URLs

    Check

    Share multiple destinations with one link

    Check

    Turn every profile visit into traffic

    Create bio links free

    Here’s how to add multiple links in one link using Replug:

    Step 1: Sign in to Replug or create a free account if you don’t have one.

    sign in to replug

    Step 2: Find the “Bio Links” feature in the top banner to access the bio link dashboard.

    bio link

    Step 3: Click on the “New Bio Link” button to create a new page. You’ll be directed to a new screen with three key sections: branding, content, and settings.

    Also read: Instagram Bio Links: Usage, Purpose, & Tips

    create a new bio link

    Step 4: In the branding section, enter your brand title and description, choose a theme, and select button styles that match your brand’s look and feel. Once you’re satisfied, click “Publish” in the top right corner to save your changes.

    bio link branding

    Step 5: Move to the content section, where you can add various elements, including social icons, links, RSS feeds, videos, cards, and text.

    bio link content

    For example:

    • Social icons: Add up to 8 platforms, customize colors, and link to your profiles.
    add up to 8 social icons
    • Links block: Use the “links” block to include website links. Add titles and URLs for each link.
    add up to 5 links

    Step 6: After adding your content blocks, click “Update” to save each one.

    Step 7: In the settings section, customize your bio link’s SEO and social media preview. You can add a title, description, and favicon image and even integrate a retargeting pixel for better tracking.

    add retargeting pixel

    Step 8: Once you’re happy with your bio link, save it, and use the Replug-generated URL to showcase multiple links across your social profiles.

    Also read: How to Add Multiple Links to Instagram Bio Using Replug?

    Track engagement analytics on your bio links

    Once your bio link is live, Replug’s analytics feature allows you to track its performance comprehensively. Access the analytics dashboard to monitor metrics such as the number of clicks, the geographic location of your audience, and the effectiveness of individual content blocks. 

    By analyzing this data, you can identify which links are most popular and where your traffic is coming from, enabling you to optimize your content and refine your strategy.

    Use these insights to make informed decisions, such as updating underperforming links or spotlighting the most engaging content blocks. 

    You can continuously enhance your approach with real-time analytics, ensuring better engagement and results. 

    Boost ROI with branded URLs - Replug dashboard showing performance metrics and branded URL creation
    Replug Logo
    Turn your bio links into click-boosting machines
    Check

    Drive up to more clicks than plain URLs

    Check

    Share multiple destinations with one link

    Check

    Turn every profile visit into traffic

    Create bio links free

    FAQs on bio links

    What is a bio link?

    A bio link is a single URL that directs users to multiple destinations, often used in social media profiles to consolidate various links such as websites, social media accounts, and content pages.

    How do I create a bio link?

    To create a bio link, you can use various online tools or services. Typically, you need to sign up for an account, add and customize your links, and then save and share the generated URL.

    Can I track the performance of my bio link?

    Yes, Replug provides analytics tools that allow you to track metrics like the number of clicks, audience location, and the performance of individual content blocks.

    How do I update or change my bio link on Instagram?

    To update your bio link on Instagram, go to your profile, edit the bio section, and paste the new Replug-generated URL. Ensure your new link is tested and working before making the change live.