Manahil, Author at Replug Staging

Best Geniuslink alternative: Geniuslink vs. Replug

Geniuslink has long been a favorite for Amazon affiliate marketers, but does it meet the needs of today’s marketers? Not quite.

Modern marketing demands advanced link management tools that serve a wider audience, including e-commerce businesses, agencies, digital marketers, and content creators.

While Geniuslink works well for basic affiliate links, there’s a versatile Geniuslink alternative stealing the spotlight: Replug.

Replug isn’t just about shortening URLs—it’s a full-fledged link management and marketing platform. Packed with features to amplify your campaigns across various channels, it’s designed for marketers who want more versatility and control.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

In this blog, we’ll compare Geniuslink and Replug side by side—covering features, pricing, and more—so you can choose the tool that truly fits your marketing needs.

Overview	Geniuslinks	Replug
Description	Geniuslink is a powerful URL shortening and redirection tool, catering primarily to affiliate marketers and global campaigns. It stands out for features like deep linking, Amazon link health monitoring, and advanced traffic routing options.	Replug is an all-star link management tool packed with top features such as branded link shortening, bio links, link analytics, traffic routing, QR codes, retargeting pixels, deep linking, and much more.
Pricing starts from	$6/month	$19/month
Best for	Affiliate marketers	Agencies, marketers, freelancers

Feature-by-feature analysis Geniuslink vs. Replug

Features	Geniuslink	Replug
Link management
Custom links	Yes (Only for Amazon affiliates)	Yes
Link shortening	Yes	Yes
SMS links	No	Yes
Custom domains	Yes	Yes
Link redirection	Yes	Yes
Link cloaking	Yes	Yes
Tag links	Yes	Yes
Bulk link import	No	Yes
Bulk link export	No	Yes
Link previews	No	Yes
Amazon link health monitoring	Yes	No
Password protect short link	No	Yes
Link expiration	No	Yes

Traffic routing and retargeting
Link rotation	Yes	Yes
Redirect by country	Yes	Yes
Redirect by device	Yes	Yes
Retargeting pixel	Yes	Yes
A/B test links	Yes	Yes
Deep links	Only mobile deep links	Yes
Analytics and reports
Link analytics dashboard	Yes	Yes
Shareable analytics dashboard	No	Yes
Analytics of unique redirects	No	Yes
Real-time analytics	Yes	Yes
Filter by month	Yes	Yes
Visitors by country	Yes	Yes
Unique clicks	No	Yes
UTM tracking	Yes	Yes
UTM tags	Yes	Yes
QR scans	No	Yes
Monthly performance reports	Yes	Yes
Chrome extension	Yes	Yes
Bio links
Editable template	No	Yes
Ability to add title, description	No	Yes
RSS feed	No	Yes
Custom theme	No	Yes
Multiple button style	No	Yes
Verification button	No	Yes
Social links	No	Yes
Cards	No	Yes
Images / Videos	No	Yes
Bio-links preview	No	Yes
Editable alias	No	Yes
QR codes
Dynamic QR codes	No	Yes
Custom colors	No	Yes
Multiple download formats	No	Yes
Customizable QR codes	No	Yes
White-label dashboards
White-label dashboard	No	Yes
Personalized favicons, colors, domain	No	Yes
Customer support
Dedicated support	No	Yes
Onboarding & call support	No	Yes

A detailed comparison of Geniuslink vs. Replug

URL shortening and customization

Geniuslink short links

Geniuslink is a cloud-based software specifically designed to help Amazon affiliates. This means you can only shorten or custom-create Amazon URLs.

With Geniuslink, Amazon affiliates can seamlessly create branded links, and vanity URLs that align with their domain while leveraging intelligent routing to make every click count.

One of its high-end features includes mobile deep links. These links enable seamless redirection to specific product pages or localized Amazon storefronts.

However, the starting plan covers up to 2,000 clicks per month, with higher pricing tiers accommodating larger click volumes.

Replug short links

Replug – the top Geniuslink alternative takes an entirely different approach from Geniuslink, as its feature set caters to affiliate marketers, content creators, agencies, e-commerce businesses, and everyone in between.

When it comes to short links, Replug takes things to the next level by offering access to diverse link settings. You can attach your branded domain to links, create vanity URLs and SMS links, add link tags, and much more.

Replug also offers advanced deep linking capabilities that allow you to create custom links that direct users to specific landing pages, boosting engagement and targeting precision.

Drive more clicks, conversions, and app installations by deep linking
to your favorite platforms. Try deep links for free

Additionally, Replug’s basic plan supports up to 10,000 clicks per month, ensuring scalability even for growing businesses.

Also read: 5 powerful benefits of URL shorteners you should know

Link management features

Geniuslink link management

Geniuslink offers basic link management features but falls short of being an advanced link management tool due to the lack of several essential features. Let’s take a closer look at what the platform offers:

Receive alerts for broken links or out-of-stock products with the link health monitoring functionality.
Real-time link editing with automated campaign suggestions.
Group links by campaigns or add notes for team collaboration.
Automatically redirect users to their local Amazon storefronts or region-specific pages.
Group links by-products, programs, or campaigns and target a specific audience with custom destinations for live links.

While these features are helpful, Geniuslink lacks several advanced options, such as link previews, password-protected links, QR code generation, a detailed link dashboard like Replug, SMS link creation, and bulk link management capabilities.

Replug link management

Replug is recognized for its top-notch link management features, offering a clear dashboard for tracking links and campaigns with a user-friendly experience. Here’s what sets Replug apart:

Real-time link scanning to block malicious URLs and detect phishing attempts for enhanced security.
Replug allows you to route traffic based on location or device type, ensuring a personalized experience for users.
Create quick link previews to display the title, description, and image for an engaging user experience.
Add custom favicons to links and enable bulk import/export for efficient management.

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

Set link expiry dates and times for precise campaign control.
Password-protect links to secure them from unauthorized access.
Link rotators to redirect visitors using predefined filters like country, time, or date for strategic traffic distribution.
Quickly delete or disable links for better management of active and inactive links.
Includes a search function for locating specific links effortlessly.
Offers a Chrome extension for creating short links on the go.

Replug’s comprehensive features make it a superior choice for businesses and marketers looking for advanced link management solutions.

Retargeting pixels and A/B testing

Geniuslink retargeting and traffic split

Geniuslink supports basic retargeting by allowing tracking pixels to be added to shortened URLs. This enables marketers to retarget customers and build custom audiences for platforms like Facebook and Google Ads. However, it lacks advanced retargeting settings found in other tools, limiting customization.

Its A/B testing feature is a valuable addition, allowing marketers to split traffic between multiple destinations to optimize conversions, particularly for affiliate campaigns.

Also read: How to Do A/B Testing the Easy Way: Step-by-Step Guide

Replug retargeting and traffic split

The Geniuslink alternative, Replug, allows you to run multi-platform retargeting campaigns. You can bring back lost customers not only from Facebook and Google but also from Instagram, TikTok, X (Twitter), Pinterest, and other social platforms.

By adding retargeting pixels to your links, each click on your social or email ads grows your ad pixel, expanding your target audience. Additionally, you can enhance your retargeting links with catchy CTAs to drive engagement.

Replug’s A/B testing feature allows you to test multiple URLs or landing pages to find the best-performing version for your audience. You can assign traffic percentages to each page and test up to 10 pages simultaneously, making optimization more precise and impactful.

Bio link and CTA creation

Geniuslink bio link and CTA

Geniuslink lacks traditional bio-link and advanced CTA features but offers ‘Choice Pages’ for Amazon affiliates.

These pages automatically generate content based on the first Amazon link you add, allowing you to create a simple, visually appealing landing page in seconds. While not fully customizable, it’s a quick solution for promoting affiliate products.

Replug bio link and CTA

Replug allows users to create customizable bio-link pages that reflect their brand identity, including options to add multiple links, videos, text, and social profiles. You can also include your brand name in the bio link for increased visibility, display blog updates through an RSS feed, and embed tracking pixels for audience insights.

Turn your bio links into click-boosting machines

Drive up to 2× more clicks than plain URLs

Share multiple destinations with one link

Turn every profile visit into traffic

Create bio links free

The Geniuslink alternative also provides customizable call-to-action (CTA) features, allowing you to design CTAs that align with your branding and campaign goals.

You can personalize CTAs with tailored headlines, messages, links, and contact phone numbers, making them more effective in driving engagement and conversions.

Dynamic QR codes

Geniuslink dynamic QR codes

Geniuslink does not provide a QR code generation feature.

Replug dynamic QR codes

Thes Geniuslink alternative – Replug, you quickly can generate dynamic QR codes for every shortened link, even on the most basic plan. The platform offers extensive customization options, including changing the background and foreground colors and downloading the QR code in your preferred format.

Whether you’re running print ads, digital campaigns, or both, Replug ensures your QR codes are functional, visually appealing, and fully trackable.

Also read: Uses of QR Codes: Marketing, Sustainability & Convenience

Analytics and tracking capabilities

Geniuslink analytics

Click reporting: Geniuslink provides detailed click reporting to track the performance of your affiliate links.
Tagging and UTM tracking: Geniuslink allows users to add UTM tags to links, making it easier to compare campaigns, channels, sources, and keywords.
Reporting engine: Provides insights into referrals, operating systems, devices, destinations, click rates, conversions, sales, and commissions, allowing for comprehensive campaign tracking.
Collaboration features: Multiple team members can be added to campaigns, maintaining separate records for links and reporting metrics to streamline collaboration and data management.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Replug analytics

Real-time, in-depth analytics: Replug provides live tracking and detailed insights into link performance, user behavior, and click analytics for immediate campaign optimization.
Geographic, device, and referrer insights: Gain a deeper understanding of your audience, including their location, devices, and sources that drive traffic to your links.
UTM parameter tracking: Track the effectiveness of UTM-tagged links to identify top-performing traffic sources and measure campaign success.

Campaign and link-specific tracking: Analyze data at the campaign level or link level, including retargeting pixel data, QR scans, CTA campaigns, and bio-link engagement.
Custom link and SMS analytics: Dive into the performance of custom links and SMS campaigns, tracking click-through rates, user engagement, and interaction metrics.
Comprehensive data export options: Export your analytics data in flexible formats for further analysis or integration with external tools, providing a separate dashboard for easy report management.

Both platforms offer advanced analytics, with Geniuslink focusing more on Amazon affiliate data and the Geniuslink alternative Replug offering a more comprehensive, multi-channel, and customizable analytics suite.

Geniuslink vs. Replug: Feedback from real users

	Geniuslink	Replug
Reviews	“A must have for Amazon Associates!” Donna L.	“Powerful URL shortener with advanced features” Carlos T.
	“Easily allows me to collect commissions worldwide” Frank M.	“Handy Link Management Tool with URL shortener and more” Alan N.
	“A MUST HAVE for affiliate marketers / content creators!” Magali V.	“User of 3 years, I approve of it!” Raymond P.

A one-on-one pricing comparison – Geniuslink vs. Replug

Plan	Limits & Pricing	Plan	Limits & Pricing
	Geniuslink		Replug
Free	Offers a 14-day free trial	Free	Offers a 14-day free trial
	2k clicks – $6/mo	Basic	10k clicks – $19/mo
	10k clicks – $25.00/mo	Pro	50k clicks – $49/mo
	50k clicks – $96.00/mo	Agency small	Unlimited clicks – $79/mo
	100k clicks -$128.50/mo	Agency medium	Unlimited clicks – $149/mo
	300k clicks – $378.50/mo	Agency large	Unlimited clicks – $299/mo
	500k clicks – $628.50/mo	Agency Enterprise	Unlimited clicks – $449/mo
	1M clicks – $1,253.50/mo
Custom plan
	Yes		Yes

Geniuslink vs. Replug: Quick summary of key features

	Geniuslink	Replug
Tool summary	Geniuslink is a powerful tool designed for marketers who need advanced features like dynamic link destinations and deep linking.	Replug is an all-in-one link management platform offering custom bio-links, retargeting pixels, dynamic QR codes, and in-depth analytics to enhance marketing campaigns and drive conversions.
User interface	Easy and simple	Easy and simple
Available support channels	– Email support – News & updates – Basic help docs – FAQs	– Live chat – Email support – Changelog – Knowledge base – Glossary – API docs – Help center – FAQs – Dedicated support – Onboarding & call support

Our verdict

Replug is an all-in-one link management tool designed to help marketers drive engagement, retarget audiences, and boost conversions.

Maximize marketing ROI
by transforming ordinary URLs into
branded short links that convert. Try Replug for free

Unlike Geniuslink, which primarily focuses on affiliate marketers, the Geniuslink alternative Replug offers a broader set of features that cater to e-commerce businesses, influencers, agencies, and more.

FAQs on Geniuslink vs. Replug

What makes Replug a better alternative to Geniuslink?

Replug offers a broader feature set, including bio-links, customizable QR codes, advanced retargeting, and in-depth analytics. It caters to a wider audience beyond affiliate marketers, making it a more versatile tool.

How does the pricing of Replug compare to Geniuslink?

Replug’s pricing starts at $19/month, which includes up to 10,000 clicks, while Geniuslink starts at $6/month but only supports up to 2,000 clicks. Replug offers greater scalability and advanced features for growing businesses.

Can Replug be used for Amazon affiliate links like Geniuslink?

Yes, Replug supports creating custom short links for Amazon affiliate URLs, along with advanced features like deep linking and retargeting.

Is Geniuslink better for Amazon affiliates than Replug?

Yes, Geniuslink specializes in Amazon affiliate campaigns with features like Amazon link health monitoring and mobile deep links. However, if you need advanced link management for multiple campaigns, Replug offers a more comprehensive solution.

January 7, 2025

Top-rated link management tools for 2025: In-depth analysis and review

Links are the backbone of the internet, connecting users to content, products, and brands daily.

But are your links working hard enough for your brand?

With a top-notch link management tool, you can transform basic URLs into custom URLs that reflect your branding and drive results.

While standard tools handle the basics, advanced link management tools take it further with features like bio-link pages, custom CTAs, white-label boards, deep links, and retargeting pixels.

They’re designed to elevate your digital strategy with actionable insights and customization.

Ready to upgrade your link game?

Explore our list of the top 10 link management tools for 2025. Compare features, pricing, and unique benefits to find the perfect match for your brand.

A quick overview of tools with top features and ratings

Tool	Top Features	G2 Ratings
Replug	All-in-one link management solution (White label solution, bio-links, retargeting pixels, deep links, Custom CTA’s, advanced analytics)	4.8/5
Bitly	Great for free URL shortening, QR codes, quick analytics	4.5/5
Rebrandly	Link redirects, retargeting, custom domain	4.6/5
BL.INK	Feature-rich all-in-one link management solution (White label solution, bio-links, retargeting pixels, deep links, Custom CTA’s, advanced analytics)	4.6/5
GeniusLink	Great link shortener, link rotator, Amazon link monitoring	4.7/5
TinyURL	Quick URL creation, Browser toolbar integration	4.3/5
Sniply	Custom URL shortener, Call-to-action URL shortener	4.2/5
Capsulink	Link analysis, URL shortening , cross-platform tracking, QR code generation	4.4/5
t2m	URL management, URL branding, campaign management, detailed analytics	4.9/5
Linktree	Consolidates multiple links, customizable bio landing page	4.6/5

Benefits of using a link management tool

Long URLs look suspicious, and people don’t trust such links. This is where link management tools come in. It allows individuals and businesses to take control back of their links. Link management tools help with content sharing, brand collaboration, and data tracking. Here are some other essential uses of link management tools.

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

Campaign performance optimization

Create multiple links simultaneously for large-scale campaigns.
A/B test links to find the best-performing URLs in your campaigns.
Use custom slugs to include keywords for better search rankings
Create custom CTAs to drive more traffic and conversions.

Link expiration and redirection

Set expiration dates for limited-time promotions to manage traffic flow.
Redirect users to updated URLs without changing the original link.
Avoid broken links and keep campaigns evergreen.

Enhanced QR code integration

Generate custom QR codes linked to trackable URLs in seconds.
Easily monitor offline-to-online QR scans with detailed analytics.
Optimize print campaigns by connecting them directly to digital channels.

Geo-targeting and device-targeting

Direct users to region-specific pages for localized experiences.
Customize destinations based on devices for improved usability.
Add retargeting pixels to your links to redirect traffic to specific pages, optimizing marketing.

Affiliate and influencer management

Track affiliate or influencer performance by assigning unique links.
Reward partners based on their exact contributions.
Ensure transparency and accountability in partnerships.

Automated UTM tagging

Automatically append UTM parameters to track campaigns effortlessly.
Ensure consistent tagging across platforms without manual errors.
Gain precise insights into marketing channel performance.

10 best link management tools of 2025

Now that you’ve checked out the ‘what’ and ‘why’ in our blog, let’s jump into our handpicked list of top link management tools for 2025.

1. Replug

Our top choice on this list is Replug – A modern link management tool packed with advanced features that help brands and marketers supercharge conversion rates. This dynamic platform redefines the way links are managed, as brands get access to a centralized hub where they can create, customize, and monitor links across multiple digital channels.

Features	Pricing
Retargeting pixel	Basic – $19 /mo Professional – $49 /mo Agency – $79 /mo
Link shortening
Link analytics
White-label solution
Link rotators
Bio-link pages
Deep links

At its core, Replug isn’t solely about shortening URLs; it’s a multifaceted solution that crafts branded links infused with compelling calls to action and A/B testing. Its intuitive interface simplifies link management while offering high-end features like white label boards, link rotators, retargeting pixels, bio links, and deep links so brands can increase awareness and optimize campaigns.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Besides that, unlike most link management tools, Replug ensures protection from threats, offering reporting tools, access control, and SSL encryption for comprehensive link security.

Also read: Bitly vs Rebrandly vs Replug: Which is the best link management tool?

2. Bitly

Bitly stands as a top-tier free URL shortener, trailing just behind Replug in its comprehensive offerings. It excels in URL shortening and provides additional functionalities like creating vanity URLs, enabling two-factor authorization, and offering analytics—all completely free of charge.

Features	Pricing Plans
Url shortening	Free – $0/month Core – $8/month Growth – $29/month Premiume – $199/month
Link-in-bio
QR-code
Bulk link shortening

Notably, Bitly ensures the reliability of your links, rarely experiencing downtime unless their services are halted. However, for elevated features such as enhanced user support and API access, a Bitly Enterprise subscription becomes necessary.

3. GeniusLink

GeniusLink steps up as a sophisticated solution in the lineup, offering more than just link shortening. It not only condenses links but also provides comprehensive tracking capabilities, enabling a detailed understanding of the customer journey. One of its standout abilities lies in tracking transactions occurring beyond your website, delivering insights into off-site interactions critical for holistic analytics.

Features	Pricing Plans
Dynamic link destinations	Starts at $6/mo and goes up to $2,503.50/mo.
Custom links
Link analytics
Deep links

Moreover, a standout feature of GeniusLink is its “no lock-in” approach, granting users the flexibility to regulate their links instantly without the need for additional tools or complex procedures.

4. Tiny URL

TinyURL simplifies link shortening with its straightforward interface, allowing users to quickly create compact URLs. While it lacks extensive features, it excels in providing essential functionality without requiring a login.

Features	Pricing plans
Quick URL creation	Free – $0.00 /mo Pro plan starts at $9.99 /mo – $199.00 /mo Bulk plan starts at $99.00 /mo – $1,499.00 /mo
Analytics
Custom domain

Its ease of use makes it ideal for swift link management, catering to urgent needs, or for those seeking hassle-free URL customization. Additionally, TinyURL’s integration into browser toolbars streamlines the process, enabling users to generate concise links for any active webpage effortlessly.

5. Capsulink

Capsulink stands out as a comprehensive link management platform, offering a diverse array of features tailored for modern marketers and businesses. It goes beyond simple link shortening, providing an array of tools for optimizing, tracking, and enhancing link performance.

Features	Pricing Plans
Link analysis	Pro – $10 /month Business – $40 /month Ultimate – $160 /month
URL shortening API
Cross-platform tracking
QR code generation

One of Capsulink’s standout features is its branding and customization options, allowing users to create visually appealing, branded links that resonate with their audience. From customizable domains to advanced branding elements, Capsulink enables users to elevate their brand’s online presence and credibility.

Maximize marketing ROI
by transforming ordinary URLs into
branded short links that convert. Try Replug for free

6. Sniply

Sniply is a handy tool for managing links and boosting social media engagement. It lets marketers add eye-catching calls to action to the articles and pages they share.

With Sniply, you can easily share links, keep tabs on performance, and see how engaged your audience is. It’s designed to amp up conversions by letting you customize, curate content, tweak code, gather data, and integrate smoothly.

Features	Pricing Plans
Custom URL shortener	BASIC – $9 /mo PRO – $29 /mo BUSINESS – $59 /mo ENTERPRISE – Custom pricing
Call-to-action URL shortener
Link management and analytics
Conversion optimization

7. BL.INK

BL.INK offers a comprehensive platform for link management, tracking, and performance evaluation, showcasing insights through reports or seamless integration with tools like Google and Adobe. Its open API facilitates smooth integration with other systems, catering to organizations of all sizes while prioritizing security through customizable user access and top-tier features.

Moreover, BL.INK enables measurement and monitoring of engagement touch points across journeys, allows keyword editing, and provides graphical insights into click patterns across specific timeframes and geographical locations.

Features	Pricing plans
Reporting and statistics	Expert- $48/mo SMB- $99/mo Team- $299/mo Business- $599/mo
Campaign management
Third-party integration
Customizable branding

8. Rebrandly

Rebrandly stands as a dependable link management solution tailored for enterprises, organizations, and marketing professionals seeking seamless tracking and sharing of shortened URLs. It simplifies the process for teams to craft, organize, and effortlessly distribute branded links.

Features	Pricing Plans
Link retargeting	Lite – $13/mo Popular – $32/mo Professional – $99/mo Enterprise – starts from $625/mo
Custom domains and slugs
Bulk link creation and editing
Link Gallery

Furthermore, Rebrandly extends individuals and companies the opportunity to shorten and personalize the links they share, utilizing a designated domain name of their preference.

9. t2m

t2m stands out as an exceptional URL shortener offering branded links, leveraging concise links to enhance your brand’s visibility. Its custom URL-shortening platform combines various functionalities seamlessly.

Whether you aim to highlight your domain, set up redirects, or craft personalized vanity links, t2m is worth exploring. Its array of features extends well beyond those of a typical online link shortener, offering a comprehensive toolkit for brand enhancement and link management.

Features	Pricing plans
URL management	BASIC – $5 one-time STANDARD – $9.99 /mon PRO $29.99 PREMIUM – $89.99
Branding & APIs
Campaign management
Detailed Analytics

10. Linktree

Linktree simplifies sharing multiple links by creating a single, customizable landing page. It’s a handy tool for individuals and businesses, allowing them to showcase various links—like social profiles, articles, and websites—using one easy-to-access page.

Features	Pricing Plans
Consolidates multiple links	Free – $0 Starter – $5Pro – $9 per month Premium – $2 /month
Customizable landing page
Simplifies social media links
Directs users to diverse URLs

Linktree helps organize content in a neat and personalized way, making it effortless for visitors to explore different online destinations from a single link. It’s a popular choice for improving social media bio links, giving users a smart and simple way to present a range of content without any constraints.

Not quite clear yet? Here are 10 factors to consider when choosing a link management tool.

Top factors to consider when choosing a link management tool

Choosing the right tool is important for your business growth. However, a little research and upfront work should save you a lot of time.

When selecting the ideal link management tool, several factors warrant consideration for effective decision-making:

1. Link tracking and analytics

Accuracy: Ensure the tool provides accurate tracking of clicks, conversions, and other relevant metrics.
Real-time analytics: Real-time data allows you to monitor and respond to link performance promptly.

2. Link customization

Branding: Choose a tool that allows you to customize links with your branding, making them more recognizable and trustworthy.
URL slug customization: The ability to create custom URL slugs is important for creating clean, memorable links.

3. Link retargeting

Retargeting options: Some tools offer retargeting capabilities, allowing you to create custom audiences based on link clicks for further marketing efforts.

4. Compliance & security

SSL support: Ensure that links generated by the tool use SSL to guarantee secure data transfer.
Link expiration: The ability to set link expiration dates adds an extra layer of security.
GDPR compliance: Ensure the tool complies with relevant data protection regulations.

5. Integration and compatibility

Integration with other Tools: Check if the tool integrates seamlessly with your existing marketing and analytics tools.
API Access: API support allows for more extensive integration and customization.

6. Link management features

Link editing: The ability to edit links after creation can be crucial for correcting mistakes or updating destinations.
Link categorization: Organize links into categories or campaigns for better management.
Scalability: Choose a tool that can scale with your needs as your link management requirements grow.

7. Link redirection and forwarding

301 redirects: Ensure the tool supports 301 redirects for permanent links to maintain SEO benefits.
Custom redirects: The ability to create custom redirects for specific purposes is valuable.

8. User permissions and collaboration

User roles: If you’re working in a team, having different user roles and permissions ensures secure and controlled access.
Collaboration features: Tools that support collaboration features like sharing and commenting can enhance teamwork.

9. Cost and pricing structure

Transparent pricing: Look for clear and understandable pricing structures without hidden fees.
Free trial or demo: Test the tool before committing to a subscription to ensure it meets your requirements.

10. Customer support

Support channels: Check the availability of customer support channels (email, chat, phone) and their responsiveness.

Final verdict

This is the day and age of digital marketing tools. Almost everyone has a social handle or website promoting themselves or their business.

With that being said, URLs play an essential role in engaging your target audience. Hence, marketers need a tool that can make link management easier for them or their business.

There are so many link management tools that can help you manage and grow your business. A complete link management solution that fits your needs and budget.

Replug is a Superman in the link management industry – offering a variety of premium solutions that boost your link performance through branding & promotion.

However, keep in mind that if you’re a startup or mid-tier business, it’s smart to start with free trials to check if a tool suits your brand’s needs before committing financially.

Conclusively, I would recommend you get started with Replug, as it’s way more than just a common link management tool.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

FAQs on link management tools

What is a link management tool?

A link management tool streamlines the creation, customization, and tracking of URLs. It allows users to monitor link performance, improve branding, and implement retargeting strategies. Ideal for marketers, it centralizes link control and enhances audience engagement.

What is the best link management tool?

Replug stands out as the premier link management tool, offering comprehensive features often missing in other tools, coupled with cost-effective pricing options.

What features to consider when looking for a link management tool?

Consider features like branded links, analytics, ease of use, and integration capabilities.

How much does a link management tool cost on average?

The cost of a link management tool varies widely, from free options to premium plans, depending on features and usage.

What are some common benefits of a link management tool?

Common benefits include enhanced branding through branded links, improved analytics for link performance, streamlined link organization, and increased click-through rates.

January 2, 2025

Why Google’s goo.gl links are shutting down and what to do next?

Google’s goo.gl link shortening service has been a trusted tool for condensing long URLs for years. But come August 2025, Google will officially discontinue goo.gl, leaving millions of links inactive.

What does this mean? All those goo.gl links you’ve created will stop working, which could seriously impact websites, campaigns, and digital strategies relying on them.

If you’ve been using goo.gl for your business or personal projects, now’s the perfect time to explore new options.

The good news? There are plenty of great alternatives out there, like Replug, TinyURL, and Rebrandly. However, one standout solution is Replug, offering advanced features like link retargeting and detailed analytics.

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

In this blog, we’ll walk you through the best alternatives to goo.gl and show you how to switch without breaking a sweat, ensuring your marketing efforts run smoothly.

Why do you need to act now?
With goo.gl links disappearing in August 2025, migrating to a new platform sooner rather than later will save you from headaches down the road. Plus, modern URL shorteners offer innovative tools like retargeting, branded links, and detailed analytics that goo.gl never supported.

Best goo.gl links alternative of 2025

There are plenty of alternatives to goo.gl that not only replace the service but also offer enhanced features for better link management. Among them, Replug stands out as the top choice. It’s the ultimate solution to ensure your marketing efforts keep thriving in 2025 and beyond.

Replug – The all-in-one link solution

Best for: Agencies and marketers who need more than just shortened links.

Replug - best google url shortener alternative

Best features:

Custom-branded URLs to elevate brand visibility and credibility.
Password protection to keep your links secure and private.
Retargeting visitors to supercharge ad campaigns and conversions.
Advanced analytics to track link performance and user behavior.
Bio links are used to consolidate multiple social profiles into one convenient link.
Personal domains for consistent, branded user experiences.
Customizable link previews for social sharing.
Deep linking to seamlessly redirect users to in-app content.
Design unique calls to action that stand out and resonate with your audience.
A/B testing to optimize your links based on performance data.
Branded QR codes that are easy to scan and share, aligning with your branding.
UTM tracking to monitor campaign performance with detailed insights.
White-label dashboards are needed to rebrand the platform fully without the Replug logo showing.

Replug makes marketing smarter and easier without burning a hole in your budget. If you’re a SaaS company chasing growth, an agency managing campaigns, or an e-commerce brand using powerful ecommerce software to expand your audience, Replug has your back.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Get access to powerful features wrapped in a super intuitive interface, making it easy to use from day one. You can customize your links effortlessly, track performance in real-time, and get support whenever you need it, thanks to their 24/7 customer service.

Plus, with seamless integrations with popular platforms like Zapier, Google, Facebook, and more, it fits perfectly into your existing workflow.

Why is Replug the best alternative to goo.gl?

Replug offers a wide range of features, making it an excellent replacement for goo.gl.

Here are some of the key reasons why you should consider switching to Replug:

1. Customizable links

One of the standout features of Replug is its ability to customize the links you shorten. Unlike goo.gl, which provides generic short links, Replug allows you to create branded URLs consistent with your business identity.

This makes your links look more professional and helps with brand recognition and trust.

You can choose custom domains and add meaningful text to your short URLs, making them more clickable and relevant.

2. Advanced analytics

Replug doesn’t just shorten links—it also provides in-depth analytics to help you track the performance of your links. You can easily monitor the number of clicks, the geographic locations of your visitors, and the devices they use.

3. Retargeting features

Another major advantage of Replug is its ability to add retargeting pixels to your links. This feature is ideal for businesses and marketers who want to retarget visitors with ads on social media platforms like Facebook, Instagram, and Google.

Adding a retargeting pixel to a Replug link lets you track and reconnect with users who clicked on your link but didn’t take the desired action. This feature is a game-changer for improving conversion rates and driving sales.

4. Link management dashboard

Replug provides an easy-to-use link management dashboard that allows you to organize all your shortened links in one place. You can categorize links by campaign, monitor their performance, and edit or delete them if necessary.

In addition, the dashboard offers several powerful features to optimize your link strategy, such as creating link previews, customizing favicons, and running A/B tests. You can also change link destinations, rotate traffic, and bulk import or export links for greater efficiency.

Drive more clicks, conversions, and app installations by deep linking
to your favorite platforms. Try deep links for free

For added control, Replug enables you to set link expirations and password-protect your links, ensuring both flexibility and security in your link management process.

5. Team collaboration

For businesses with multiple team members, Replug offers team collaboration features that allow users to manage and share links with colleagues.

This is particularly useful for agencies or marketing teams working on many campaigns, as it ensures everyone is on the same page and can access the necessary data.

How to migrate from goo.gl to Replug?

Migrating from goo.gl to Replug is a straightforward process. Here’s how you can do it in just a few simple steps:

1. Export tour goo.gl link data

The Google URL shortener login lets you access your account and download your link data before goo.gl links are deactivated.

Exporting this data provides you with a record of all your long URL analytics and statistics, which can be crucial for making informed decisions moving forward.

2. Sign up for Replug

Visit the Replug website and choose the plan that best fits your needs.

You can start with a 14-day free trial to get familiar with the platform and its features or opt for a premium plan for more advanced capabilities.

3. Create custom links

Once you’ve signed up, you can start shortening your URLs with Replug. Enter the long URL you want to shorten, and Replug will provide a custom short link.

You can also change the link name to make it more relevant and memorable by adding keywords or your brand name.

4. Update old goo.gl links

If you have existing goo.gl links, it’s time to replace them with Replug links. If those links are already shared across websites, social media, or email campaigns, it’s important to update them to ensure that your audience is directed to the correct destination.

You can also track these links with Replug’s analytics to see how they perform compared to the old goo.gl links.

5. Monitor link performance

Once your Replug links are live, use the platform’s analytics tools to track their performance.

Replug gives you detailed insights into how many clicks your links receive, where those clicks are coming from, and how they’re performing across different channels. This data will help you refine your campaigns and make necessary adjustments.

Benefits of switching to Replug before August 2025

With Google discontinuing goo.gl in August 2025, it’s important to start transitioning your links to a more reliable and feature-rich platform like Replug.

Here are a few key benefits of making the switch now:

No service interruptions: By migrating to Replug early, you ensure that your links continue to work without any downtime once goo.gl shuts down.
Improved link management: Replug’s advanced analytics, retargeting features, and easy link management dashboard give you greater control over your links and marketing campaigns.
Better branding opportunities: Customizable links allow you to build a stronger brand presence and make your links more memorable to your audience.
Future-proofing: As digital marketing continues to evolve, Replug’s features will keep you ahead of the curve with new updates and tools designed to enhance your marketing efforts.

Maximize marketing ROI
by transforming ordinary URLs into
branded short links that convert. Try Replug for free

Final thoughts

As Google’s goo.gl link shortening service heads for retirement, it’s essential to find a reliable alternative to keep your marketing campaigns on track.

Replug stands out as the best option with its powerful features, including customizable links, analytics, retargeting capabilities, and easy link management.

By migrating to Replug now, you can ensure a seamless transition and continue driving effective marketing campaigns long after goo.gl is gone.

Start using Replug today and experience the difference it can make to your link management and overall digital marketing strategy.

FAQs on goo.gl URL shortener

Why is goo.gl shutting down?

Google will discontinue the goo.gl link shortener in August 2025 as part of its strategy to focus on other products and services.

How can I migrate my links from goo.gl?

You can easily export your goo.gl data, sign up for Replug, and replace your old goo.gl links with custom Replug URLs.

What are the benefits of using Replug over goo.gl?

Replug offers customizable branded links, detailed analytics, retargeting options, and a user-friendly dashboard, all of which goo.gl didn’t provide.

Is Replug suitable for businesses?

Yes, Replug is ideal for businesses of all sizes, offering advanced features like retargeting, custom domains, and analytics for effective marketing campaigns.

T2M vs Replug: Choosing the best URL shortener

Today, we’re putting two popular URL shorteners head-to-head: T2M and Replug. Both tools have a lot to offer, with features and pricing that make this a close race.

But let’s be honest—there’s always one that stands out and “rises above the crowd.” We think that in the case of T2M alternatives, Replug truly takes the lead.

You should know beforehand that picking the right URL shortener isn’t just about making links shorter—it’s about finding a tool that truly works for you.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Maybe you want to track your links’ performance, make your brand look more polished, or get the most out of your ad campaigns.

The right choice can save you time, boost your results, and make life a whole lot easier.

In this blog, we’ll break it all down for you. From comparing features and pricing to user reviews and practical tips, we’ll help you figure out which tool is the better choice.

Whether you’re looking for simplicity or advanced functionality, we’ve got you covered. Let’s get started!

	T2M	Replug
Description	T2M is a reliable URL shortener that offers essential link management features, including custom short links, detailed analytics, and QR code generation.	Replug is a dynamic URL shortener designed for marketers and businesses. It not only offers advanced link shortening and analytics but also features link retargeting and full customization, enabling users to drive more traffic and conversions through their links.
Pricing starts from	$9.99/month	$19/month
Best for	Small businesses	Agencies and marketers

Feature-by-feature analysis T2M vs. Replug

Features	T2M	Replug
Link management
URL branding, customization & labeling	Yes	Yes
URL cloaking	Yes	Yes
Branded vanity URLs	Yes	Yes
Link preview	No	Yes
URL expiration & password protection	Yes	Yes
Link dashboard	Yes	Yes
Custom branded domains	Yes	Yes
Bulk actions	Yes	Yes
Tags & campaigns	Yes	Yes
Zapier & browser extensions	Yes	Yes
Multiple short URLs	Yes	Yes
Link tags	Yes	Yes

Analytics and reports
Dashboard reporting	Yes	Yes
Clicks data history	Yes	Yes
Unique & repeated clicks	Yes	Yes
Real-time analytics	Yes	Yes
Download analytics reports	Yes	Yes
Geo/Country targeting	Yes	Yes
UTM builder	Yes	Yes
Custom analytics	No	Yes
Custom & public analytical reports	Yes	Yes
Export analytics per campaign	Yes	Yes
Bulk import into campaigns	Yes	Yes
Filtering options	Yes	Yes
API access	Yes	Yes
404 redirect	Yes	Yes
301 HTTP redirects	Yes	Yes
QR codes
QR code branding	Yes	Yes
Dynamic QR code	Yes	Yes
Custom colors	Yes	Yes
Bio links
Branded bio links	No	Yes
Bio link dashboard	No	Yes
Custom theme, text, and font	No	Yes
RSS feed	No	Yes
Social links, Images/Videos	No	Yes
Text cards	No	Yes
Bio-links preview	No	Yes
Editable alias	No	Yes
CTA campaign
Custom CTAs	No	Yes
3rd-party/ Custom widgets	No	Yes
Exit-Intent pop-ups	No	Yes
Summary page	No	Yes
Retargeting campaign
Retargeting pixels	No	Yes
A/B testing	Yes	Yes
Mobile targeting	Yes	Yes
Traffic rotation as per Country, Device, Browser, OS, Date, DaysOfWeek, IP	No	Yes
Deep-linking	No	Yes
White-label
White label dashboards	Only available in custom plan	Yes
Personalized domain URL	Yes	Yes
Branded URL	Yes	Yes
Personalized favicons, colors, domain	Yes	Yes
Feature volume
Branded custom domains (BSD)	Up to 10 in the highest available plan	Up to 100 in the highest available plan
Short URLs per month	Up to 100,000 in the highest available plan	Unlimited
Bio landing pages	–	Up to 500 pages in highest plan
Maximum active short URLs	Up to 1,500,000 in the highest available plan	Unlimited
Clicks/redirects per month	Up to 250,000 in the highest available plan	Unlimited
Clicks data history	Up to 24 months in the highest available plan	Unlimited
Total no. of Tags allowed	Up to 100	Unlimited
Max no.of pages allowed for A/B testing	Up to 2	Up to 10
Bulk import URLs	1000 URLs/CSV in the highest plan	Unlimited
Bulk update URLs	1000 URLs/CSV	Unlimited –
Workspaces	Unavailable	Up to 100 workspaces in highest plan
Teammates (user seats)	Only available in add-on	Up to 100 team members in highest plan
Privacy and support
GDPR privacy	Yes	Yes
Onboarding & setup	Yes	Yes

A detailed comparison of T2M vs. Replug

Discover how T2M and T2M’s alternative Replug stack up in this detailed comparison of their features, pricing, and usability. Find out which tool is the ultimate choice for your link management and marketing needs!

T2M vs. Replug: Link shortening and management

T2M

T2M stands out as a straightforward yet effective link-shortening tool, perfect for users who value simplicity in link management. It offers key features like customizable links, bulk shortening, link tags, and link expiration settings, ensuring ease of use for basic link management needs.

However, its limitations include a cap of 5,000 links in the standard plan, support for only 250 URLs per CSV in bulk imports, and the allowance of just one custom domain.

Additionally, it lacks advanced features like link previews, favicon customization, and deep linking, which may be a dealbreaker for users seeking more comprehensive link management tools.

While it’s a solid option for no-frills link management, these restrictions may not suit users with higher demands.

Replug

Replug takes link shortening a step further by offering comprehensive link management tools. It goes beyond basic tools, offering branded short links, vanity URLs, and tagging alongside link cloaking, bulk link import, and export.

Its standout features include deep linking, customizable link previews, favicon addition, and link grouping for streamlined organization.

Maximize marketing ROI
by transforming ordinary URLs into
branded short links that convert. Try Replug for free

Deep links are particularly valuable for directing users to specific in-app content, enhancing user experience, and boosting conversion rates.

When it comes to volume, you get unlimited links even in the most basic plan, alongside five campaigns, unlimited bulk link shortening, and much more.

Replug’s user interface is intuitive, making it easier for marketers to manage their campaigns efficiently.

You may also like: Best Cuttly alternative – Cuttly vs. Replug

T2M vs. Replug: Advanced analytics

T2M

T2M’s dashboard provides a straightforward overview of link performance, offering essential metrics such as click analytics, geo-location, and referrer information—features the platform recently introduced.

However, it lacks advanced filtering and segmentation options that seasoned marketers might require.

Compared to Replug, T2M’s analytics are less comprehensive. The highest plan provides you with a total of 250,000 Clicks/redirects per month, which isn’t enough if you’re a large-scale agency or business.

However, If you’re considering the basic or standard plan, keep in mind they only include Level 1 and Level 2 analytics. These plans also exclude the analytics report feature, which might fall short of meeting advanced statistical needs.

Replug

Replug continues to impress with its top-notch link analytics capabilities, giving marketers a complete picture of their performance. From clicks and engagement metrics to user demographics, UTM tracking, device usage, and geographic data, Replug leaves no stone unturned.

Also read: How to use UTM parameters for traffic attribution?

Replug – the top T2M alternative also allows users to segment data for more granular insights, helping marketers refine their strategies.

But here’s where Replug truly outshines T2M: it offers QR scan tracking, unlimited clicks per month, custom date range history, campaign tracking, and automated reports—all designed to make your marketing smarter and more efficient.

Drive more clicks, conversions, and app installations by deep linking
to your favorite platforms. Try deep links for free

T2M vs. Replug: QR codes

T2M

We love how the platform offers dynamic QR codes starting from the standard plan, allowing users to update the URL on the backend without regenerating the QR code—a true time-saver.

What truly sets it apart is its comprehensive QR code branding options, including customizable colors, logos, sizes, margins, and more. However, one drawback is the lack of QR scan tracking data, limiting its analytics potential.

But overall, this level of customization lets you create visually striking and highly personalized QR codes, earning T2M a well-deserved point in this area.

Replug

Replug’s QR codes are integrated with its analytics suite. This allows users to track detailed insights, such as the number of QR scans, scan locations, devices used, and more—making it a powerful tool for data-driven campaigns.

With Replug, you can generate dynamic QR codes for every shortened link, even on the most basic plan. The platform offers extensive customization options, including changing the background and foreground colors and downloading the QR code in your preferred format.

Also read: QR Advertising: Your gateway to consumer engagement

Whether you’re running print ads, digital campaigns, or both, Replug ensures your QR codes are functional, visually appealing, and fully trackable.

T2M vs. Replug: Bio link campaigns

T2M

The platform does not provide the option to create customizable bio-link pages to consolidate multiple links like its competitors like Replug or Bitly.

Replug

Replug excels in bio link campaigns, offering a fully customizable bio link page that allows users to organize and display multiple links professionally branded.

With an integrated RSS feed, you can automatically display your latest blog posts or updates on your bio-link page. Or add a tracking pixel to your bio-links to monitor audience engagement with your bio-links.

Also read: Top 15 link in bio examples, pages & tools

Replug’s bio link page supports the addition of CTAs, social media links, and product promotions, making it a more comprehensive solution for businesses and marketers looking to manage their online presence and drive conversions.

Turn your bio links into click-boosting machines

Drive up to 2× more clicks than plain URLs

Share multiple destinations with one link

Turn every profile visit into traffic

Create bio links free

T2M vs. Replug: Retargeting pixels

T2M

Unlike Replug, T2M does not offer the option to add retargeting pixels to your links. While it provides link tracking and analytics, it falls short in enabling users to retarget audiences based on their link interactions.

Replug

Replug stands out with its retargeting capabilities. Users can add retargeting pixels to their shortened links, allowing them to target visitors with tailored ads across various platforms like Facebook and Google.

T2M vs. Replug: A/B testing

T2M

Similarly, A/B testing functionality is limited, as you can only test up to 2 pages at a time, making it less suitable for marketers who are focused on these advanced strategies.

Replug

Replug also offers A/B testing for links, enabling marketers to test up to 10 different versions of their links and optimize performance based on real-time results.

T2M vs. Replug: Call-to-action campaigns

T2M

T2M does not provide the option for its users to create call-to-action campaigns.

Replug

Replug excels at creating call-to-action campaigns. Users can customize their CTA buttons, directing visitors to specific landing pages, forms, or promotions.

The platform supports multiple CTA types, including buttons, pop-ups, and banners, all of which can be tested and optimized through Replug’s A/B testing features.

Boost your conversion rates with irresistable CTAs with

for your marketing campaigns.

Higher clicks

More leads

Better ROI

Generate free CTAs

What’s even better is that Replug allows you to track detailed analytics for each CTA, including click-through rates and engagement metrics, helping you refine your strategy. This makes Replug a stronger choice for driving conversions and maximizing campaign performance.

T2M vs. Replug: Link rotation

T2M

T2M offers basic traffic redirection features, allowing users to route visitors based on their mobile operating systems, such as iOS or Android, or redirect them to location-specific links using IP-based detection.

While this is helpful for directing users to the right app stores or region-specific pages, it lacks the flexibility needed for more sophisticated targeting.

For example, T2M does not support redirection based on device type, Windows OS, or other key criteria that could help marketers fine-tune their campaigns.

Replug

Replug offers advanced traffic routing capabilities, enabling users to direct audiences based on criteria such as location, device type, browser, and operating system. With this link rotator allows marketers to create highly targeted campaigns that ensure users land on the most relevant pages or platforms.

On the analytics side, Replug provides in-depth insights into traffic routing performance. Users can track metrics like the number of redirects, audience breakdown by routing criteria, and engagement patterns, helping fine-tune strategies for better results.

You may also like: Top Linkly alternative of 2025: Linkly vs. Replug

T2M vs. Replug: White-label dashboards

T2M

The lack of detailed documentation on T2M’s white-labeling features leaves potential users with questions about its full capabilities. While the option to customize logos, colors, and domains is a plus, it’s unclear how extensive the branding options are or if additional tools like analytics sharing or sub-user management are included.

For businesses looking to provide a fully branded experience, T2M’s white-label offering might work well, but only if paired with the higher-tier custom plan.

Unfortunately, the limited transparency on these features may make it harder for users to evaluate their true value compared to other platforms like Replug (The T2M alternative), which offers detailed white labeling and customization options with more clarity.

Replug

Replug takes white labeling to the next level with various customizable options. It enables users to Design a fully branded dashboard for their team or clients, complete with logos, color schemes, and custom URLs.

Use custom domains for links and bio pages, creating a consistent and professional brand experience. Generate white-labeled reports for clients, ensuring all analytics and insights are presented with your branding.

Tailor retargeting links, CTA campaigns, and bio link campaigns with your brand identity, giving your audience a cohesive experience across all campaigns.

You may also like: Bitly vs Linktree vs Replug: Which is better?

Pros and cons showdown: Is T2M or Replug the better choice?

	T2M	Replug
Pros	– Powerful dashboard – Dynamic QR codes – Detailed geo-location analytics	– Vast link management features – Feature worth the price – Unlimited feature volume in most plans – Offer a 14-day free trial
Cons	– Outdated interface – Basic features in lower pricing plans – Custom branding restrictions in lower pricing plans	– No free plan available for now

T2M vs. Replug: Quick summary of key features

	T2M	Replug
Tool summary	A straightforward link shortener, ideal for basic link management needs.	A powerful link shortener perfect with full customization for marketers. for advanced link management needs.
User interface	Simple, user-friendly; a bit outdated lacks advanced features for power users.	Simple, user-friendly; a bit outdated, lacks advanced features for power users.
Custom support	Excellent support with fast response times and proactive help.	Excellent support with fast response times and proactive help.
Available support channels	– Email support – API docs – Help center – FAQs – Dedicated support only in custom plans	– Live-chat – Email support – Changelog – Knowledge base – Glossary – API docs – Help center – FAQs – Dedicated support – Onboarding & call support

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Straight from the users: Honest feedback on T2M vs. Replug

	T2M	Replug
Reviews	“Smooth and Reliable Experience with T2M” Lewi V.	“Powerful URL shortener with advanced features” Carlos T.
	“Great support!” George Mavrodontis	“Handy Link Management Tool with URL shortener and more” Alan N.
	“the basic plan it’s a great budget option, it has all the basics tools, all one needs.” Marcelo	“One of the best URL Shortner with Deeplinking” Verified user
	“Great service and fast response” Richie D.	“User of 3 years, I approve of it!” Raymond P.

Our verdict

Both T2M and Replug cater to different needs. If you’re looking for a straightforward, budget-friendly link shortener, T2M is a reliable option.

However, if you want an all-in-one tool that offers advanced features like retargeting, A/B testing, bio link campaigns, and exceptional customer support, Replug – the best T2M alternative is the ultimate choice. For modern marketers, Replug’s versatility and scalability make it a clear winner.

FAQs on T2M vs Replug

Which tool is better for advanced analytics?

Replug stands out with its detailed analytics dashboard, providing insights into audience demographics, device usage, and more. T2M offers basic analytics but lacks the depth that Replug provides.

Can I create branded links with both tools?

Yes, both T2M and Replug allow you to create branded links. However, Replug offers more advanced customization options, including branded dashboards and white-label reports.

Do both platforms support QR code generation?

Yes, both platforms generate QR codes. T2M, however, offers more customization for QR code designs, including branding and styling options.

Which platform is better for retargeting ads?

Replug is the clear choice for retargeting, allowing users to add tracking pixels to their links. T2M does not support retargeting features.

December 23, 2024

Top Linkly alternative of 2025: Linkly vs. Replug

Feature-by-feature analysis Linkly vs. Replug

Feature comparison	Linkly	Replug
Link management
Link shortening	Yes	Yes
Custom links	Yes	Yes
SMS links	Yes	Yes
Deep links	Yes	Yes
Custom domains	Yes	Yes
UTM tags	Yes	Yes
Link cloaking	Yes	Yes
Link disguising	Yes	Yes
Bulk link import	Yes	Yes
Bulk link export	Yes	Yes
Link previews	Yes	Yes
Password protect short link	No	Yes
Link expiration	Yes	Yes
Traffic routing and retargeting
Link rotation	Yes	Yes
Link redirection	Yes	Yes
Retargeting pixel	Yes	Yes
Redirect by country	Yes	Yes
Redirect by device	Yes	Yes
A/B test links	No	Yes
Campaigns
Campaign management	No	Yes
Custom CTA’s	No	Yes
3rd-party/ Custom widgets	No	Yes
Link-in bio	No	Yes
Link shortening	Yes	Yes
Retargeting pixel	Yes	Yes
Bio links
Editable template	No	Yes
Ability to add title, description	No	Yes
RSS feed	No	Yes
Custom theme	No	Yes
Multiple button style	No	Yes
Verification button	No	Yes
Social links	No	Yes
Cards	No	Yes
Images / Videos	No	Yes
Bio-links preview	No	Yes
Editable alias	No	Yes
White-label solution
White-label dashboard	No	Yes
Personalized favicons, colors, domain	No	Yes
QR-codes
Dynamic QR codes	Yes	Yes
Custom colors	Yes	Yes
Multiple download formats	No – Only PNG	Yes
Customizable QR codes	Yes	Yes
Analytics & reporting
Link analytics dashboard	Yes	Yes
Shareable analytics dashboard	Yes	Yes
Analytics of unique redirects	Yes	Yes
Real-time analytics	Yes	Yes
Filter by month	Yes	Yes
Visitors by country	Yes	Yes
Unique clicks	Yes	Yes
UTM tracking	Yes	Yes
QR scans	No	Yes
Branded domain 404 redirect	Yes	Yes
Data export CSV	Yes	Yes
Email reports	No	Yes
301 redirect code	Yes	Yes
Chrome extension	Yes	Yes
Customer support
Dedicated support	No	Yes
Onboarding & call support	No	Yes
Workspace/ user
Team/ user dashboard	Yes	Yes
Workspace protection	Yes	No
Inviting user via email	Yes	Yes
Team member role – Admin	No	Yes
Team member role – Guest/ Viewer	No	Yes

A detailed comparison of Linkly vs. Replug

Now that we have a basic understanding of Linkly and Replug, the ultimate Linkly alternative. Let’s dive into a detailed comparison of their features, user interface, and other important pointers. This will help you determine which platform aligns best with your specific needs.

Link management and organization

Link management involves organizing, tracking, and optimizing URLs across various digital marketing channels.

Linkly link management

Create branded links with a custom domain: Linkly allows you to use your own branded domain, enhancing brand visibility and trust with custom short links.
Offers simple tagging for categorization: Tags help categorize links for quick identification, but they may lack more advanced tagging options.
No option to create password-protected links: Unlike other platforms, Linkly doesn’t allow you to add password protection for extra security on short links.
Easily delete or disable links: Links can be quickly deleted or disabled from the platform, making it easy to manage active and inactive links.
Quick QR codes: Linkly enables you to generate custom QR codes for your links, streamlining access and providing valuable tracking insights.
Offers easy link cloaking capabilities: Link cloaking is simple to implement, helping you hide long URLs and protect affiliate commissions.
Create custom social media link previews: Customize how your links appear on social media platforms, improving click-through rates and engagement.

Replug link management

Advance URL shortener: Transform generic links into branded ones and share them with your audience to drive more traffic. Track performance with each click to measure your impact.
Provides a clear dashboard for tracking links and campaigns: The dashboard is user-friendly and provides a comprehensive view of your links and their performance.
Supports advanced tagging and categorization options: With Replug, you can apply link tags and categories, improving link organization and searchability.
Includes a search function to quickly locate specific links: A search feature allows fast access to specific links, ideal for large collections.
Allows creation of password-protected links or setting expiry dates: You can protect your links with a password or set an expiration date, adding a layer of security and control.
Instantly create dynamic QR codes for your links: Easily generate dynamic QR codes that can be updated without changing the original link, perfect for print and digital media.
Deep linking for smooth navigation: Deep linking ensures users are directed to the right content in-app, enhancing their experience and reducing drop-offs.

Drive more clicks, conversions, and app installations by deep linking
to your favorite platforms. Try deep links for free

Add favicons to your links with ease: You can easily add favicons to links, creating a more personalized and professional look for your URLs.
Allows easy link cloaking capabilities: Replug also provides simple link cloaking options, ensuring a cleaner and more branded URL for your campaigns.
Link previews for social media, SMS, or custom use: Replug lets you customize link previews, making them more appealing on social media, SMS, or other platforms to boost engagement.

Replug’s more advanced organizational features give it an edge, particularly for users managing a large volume of links or complex marketing campaigns.

Also read: Bitly vs Rebrandly vs Replug: Which is the best link management tool?

URL shortening and customization

Linkly URL shortening

Slug customization: Linkly provides basic customization for the URL slug, but it lacks advanced options for optimizing links for SEO beyond the basics.
Bulk link creation capabilities: Allows users to create multiple short links at once, making it efficient for campaigns requiring numerous URLs.
Lack of advanced deep linking: Linkly doesn’t offer deep linking features that direct users to specific in-app pages for a seamless user journey.
SEO-friendly URLs: Linkly supports SEO-friendly URLs by allowing the inclusion of relevant keywords in the URL path, improving visibility in search engines.

Replug URL shortening

Dynamic link customization: Replug allows users to create dynamic URLs that can be updated with new destinations without changing the shared link.

Bio-link pages

Linkly bio-link

Lacks the bio-link feature: Linkly does not provide the option to create customizable bio-link pages to consolidate multiple links like its competitors.

Replug bio-link

Customizable bio-link pages: Replug allows users to create personalized bio-link pages with branded designs matching their brand identity.
Add brand name to your bio link: Include your brand name directly in your bio link to strengthen brand visibility and recognition.

Go beyond generic link pages!

Create custom bio links that truly fit your brand

With Replug, you can create bio links that are unique, engaging, and built to convert.

Start free trial

Add multiple links to one page: Use a single bio-link page to house multiple URLs, including videos, text, cards, and social links, making it easy for users to navigate to specific content.

Also read: 7 benefits of bio links you need to know: your ultimate manual

RSS feed: Automatically display your latest blog posts or updates on your bio-link page with an integrated RSS feed.
Add a tracking pixel to your bio-links: Enhance analytics by embedding tracking pixels to monitor audience engagement with your bio-links.

Traffic routing and retargeting

Linkly retargeting and traffic distribution

Simple routing rules: Enables straightforward link rotation setup of routing criteria without requiring technical expertise.
Manual traffic distribution: This allows you to control how much traffic is allocated to each variation in your links.
Redirect users based on country: This enables you to redirect users to specific URLs based on their country, ensuring they access region-specific content or offers.
Robot and spider blocking: Linkly allows you to block bots and search engine spiders from crawling your links, ensuring better control over your traffic and analytics.
Device-based routing: Directs users to mobile or desktop-optimized pages depending on the device they are using.
Simplified pixel setup: Provides an easy-to-use interface for attaching retargeting pixels to your links without technical hurdles.
Limited platform integrations: Offers basic retargeting support but integrates with fewer platforms like Meta, Google Pixel, etc, compared to advanced tools.

Replug retargeting and traffic distribution

Geo and device-based routing: Replug allows you to route traffic based on location or device type, ensuring a personalized experience for users.
A/B testing for campaigns: Test multiple URLs or landing pages to determine the best-performing version for your audience.
Custom routing rules: Set advanced rules to direct traffic to specific pages depending on user behavior or preferences.
Dynamic link rotator: Easily adjust traffic distribution between URLs during A/B testing based on performance insights.
Real-time analytics for optimization: Monitor real-time routing and testing results to tweak campaigns and maximize conversions.
Add retargeting pixels to every link: Replug allows users to attach retargeting pixels from social platforms like Facebook, Google, or LinkedIn to any shortened URL, enabling precise audience tracking.
Enhance ad relevance: Retarget users with personalized ads based on their previous interactions with your links.
Track pixel performance: Monitor how well your retargeting pixels perform directly from Replug’s analytics dashboard, ensuring you can tweak campaigns for better results.

Call-to-action campaigns

Linkly CTA campaigns

Missing CTA creation feature: Unlike Linkly alternatives, The platform has no option to add tailored call-to-action buttons to your links for enhanced conversion.

Replug CTA campaigns

Customizable call-to-action: Replug allows users to create fully customizable CTAs that align with their branding and campaign goals.
Personalized text and links: Customize CTAs with headlines, messages, links, and phone numbers for contact.

Brand-consistent design: Use your brand’s colors and theme for a seamless, professional look across your campaigns.
Multiple CTA Types: Users can create different types of CTAs, such as buttons, banners, or pop-ups, to drive user engagement.
Control timing and positioning: Schedule when your CTA appears and adjust its placement for maximum visibility.

Boost your conversion rates with irresistable CTAs with

for your marketing campaigns.

Higher clicks

More leads

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A/b testing for optimization: Use A/B testing to refine and optimize your CTAs based on real-time performance data.

Also read: Boost Your ROI with Personalized Call to Action for a Website

Analytics and tracking capabilities

Linkly analytics

Provides simple data visualization: Linkly offers clean and straightforward data visualization, making it easy to track clicks and key metrics through simple graphs and charts.
Limited options for data export: Linkly provides basic data export functionality, but advanced options for exporting analytics may be limited for users needing deeper analysis.
Click tracking: Get efficient click tracking, showing data like the number of clicks and the location of users to gauge engagement.
Geographic insights: It provides location-based analytics, helping you understand where your audience is coming from.
Device and browser tracking: Linkly can track the devices and browsers users are using to click on your links, aiding in more targeted campaigns.

Replug analytics

Real-time, in-depth analytics: The Linkly alternative – Replug, provides live tracking and detailed insights into link performance, click analytics, and user behavior for immediate campaign optimization.
Geographic, device, and referrer insights: Understand where users come from, which devices they use, and what sources drive the most traffic to your links.
UTM parameter tracking: Create and measure campaign effectiveness by tracking UTM-tagged links and identifying top-performing traffic sources.
Campaign and link-specific tracking: Analyze performance at the campaign level or link level, track retargeting pixel data, QR scans, CTA campaign, and bio-link engagement.
Detailed custom link and SMS analytics: Dive deep into custom link or SMS campaign data, including click-through rates, user engagement, and interaction metrics.
Comprehensive data export options: Replug provides you a separate dashboard for all your reports. Export analytics data in flexible formats for further analysis, reporting, or integration with external tools.

Replug consistently offers more advanced and comprehensive options than Linkly in this feature-by-feature comparison. However, the best choice depends on your specific needs and the level of complexity you’re comfortable with in your link management tool.

Pros & cons comparisons – Linkly vs Replug

	Linkly	Replug
Pros	– Strong traffic routing capabilities – Simple and straightforward user interface – Supports UTM tracking for campaigns – Quick and reliable performance	– Complete link management solutions – White-label dashboard- Advanced retargeting features – Customizable CTAs and bio-links – A/B testing for CTA effectiveness – 24/7 customer support – Excellent value for money
Cons	– Pricing may feel high for the feature set – Limited options for data export – Basic visualization tools – Lacks advanced customization features	– No free plan currently available

Overall performance and user interface

When it comes to link management tools, performance and interface are paramount. So consider your team’s technical expertise and the time you’re willing to invest in learning a new tool when deciding.

Let’s examine how Linkly and Replug measure up in these critical areas.

User interface

Linkly offers a clean and minimalistic interface designed for simplicity. It focuses on essential features without overwhelming users, making it an excellent option for teams who need straightforward link management and analytics.

Navigating through key functions like creating short links, adding UTMs, and accessing analytics is intuitive, even for those with limited technical experience.

On the other hand, the Linkly alternative – Replug takes a more feature-rich approach with its user-friendly interface. Despite offering advanced tools like CTA campaigns, bio-link creation, and retargeting options, Replug organizes its dashboard neatly, ensuring a smooth user experience.

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

Its modern design caters to both beginners and experienced marketers, allowing teams to find and utilize features quickly without a steep learning curve.

Marketing team analyzing link performance data

Link loading speed

Linkly focuses on delivering reliable performance with a lightweight tool optimized for quick link creation and tracking. However, it may lack advanced features that growing teams or data-heavy campaigns might require. Besides that, you may notice limited information available on server response times.

In comparison, the Linkly alternative – Replug offers complex link management tasks while maintaining stability and speed. All while providing capabilities like advanced click analytics, deep links, and traffic redirects.

Replug’s customer support offers prompt and reliable assistance, ensuring users get quick solutions to their queries. With responsive support channels and helpful resources, navigating the platform is seamless for all users.

Linkly vs. Replug: Feedback from real users

	Linkly	Replug
Reviews	“Simple yet powerful link tracker” Verified user	“Powerful URL shortener with advanced features” Carlos T.
	“Easy to use” Verified user	“One of the best URL Shortner with Deeplinking” Verified user
	Great solution for link shortening specially for “mail:to” events” Anthony W.	“Very convenient platform to create Branded Links with Marketing & Reporting” Karen S.
		“Solid team behind Replug” Verified user
Support channels	– Live-chat – Email support – Knowledge base – Release notes – Request a Linkly feature – Basic support	– Live-chat – Email support – Changelog – Knowledge base – Glossary – Help center – Dedicated support – Onboarding & call support

A one-on-one pricing comparison – Linkly vs. Replug

When choosing a link management tool, pricing is often a crucial factor. Let’s break down the pricing structures of Linkly and Replug to help you determine which offers better value for your investment.

Plan	Linkly	Replug
Free	Offers a free tier with 1000 clicks every month	Offers a 14-day free trial
Basic	Up to 25k clicks – $34/mo	Up to 10k clicks – $19/mo
Pro	Up to 50k clicks – $59/mo	Up to 50k clicks – $49/mo
Agency small	Up to 100k clicks – $94/mo	Unlimited clicks – $79/mo
Agency medium	Up to 200k clicks – $154/mo	Unlimited clicks – $149/mo
Agency Large	Up to 500k clicks – $289/mo	Unlimited clicks – $299/mo
Agency Enterprise	Up to 1m click – $499/month	Unlimited clicks – $499/mo
Custom plans	No	Yes

Note: Replug also offers annual billing with a discount.

Ultimately, the better value depends on your specific needs and budget. If you’re looking for a simple, no-frills link management tool and have the budget for it, Linkly could be a viable option. However, If you require advanced features, the Linkly alternative – Replug offers them at a more competitive price point.

Our verdict

If you’re looking for a tool that can grow with your marketing needs and integrate seamlessly with your existing workflow, Replug’s advanced features and integrations make it a compelling choice.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

FAQs on Linkly vs. Replug

Which URL shortener platform provides better value for money: Linkly or Replug?

Replug generally offers better value for money due to its more flexible pricing structure and comprehensive feature set, especially for businesses looking for advanced link management capabilities.

Which link management tool is better for small businesses: Linkly or Replug?

For small businesses with basic needs, Linkly might be sufficient. However, for small businesses looking to grow and leverage more advanced marketing strategies. The Linkly alternative – Replug’s scalable features and pricing make it a more versatile choice that can adapt to evolving needs.

What makes someone click on a retargeting ad?

The best retargeting ads are relevant, timely, and personalized. They resonate with the audience by addressing specific needs or interests, making them more likely to engage. These ads can effectively drive traffic to your website or product pages.

Why do I see ads for things I’ve already purchased?

This happens when retargeting campaigns don’t exclude previous buyers from their audience. Updating your audience settings can prevent unnecessary ads for items already purchased.

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December 17, 2024

Best Cuttly alternative – Cuttly vs. Replug

When it comes to running a successful digital marketing campaign, the right tools can make all the difference.

Managing, shortening, and tracking your links efficiently is crucial for boosting engagement and conversions.

If you’ve been on the hunt for the perfect link management solution, you’ve probably come across two big names: Cuttly and Replug.

Each promises to simplify your link management, but let’s be real—it’s not always easy to choose between them.

Cuttly keeps things simple, offering basic features that work well for personal use or small businesses, while Replug steps it up with advanced analytics, white-label dashboards, and serious customization.

Cuttly vs Replug – So, which one is right for you? Whether you’re a freelancer, a marketer, or a business owner looking to level up your link game, this detailed showdown will help you make an informed choice.

By the end of this article, you’ll have a clear picture of how Cuttly and Cuttly’s alternative – Replug, works.

So, let’s sharpen our focus and cut to the chase!

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Overview	Cuttly	Replug
About the tool	Cuttly is a URL shortening tool that allows users to create shortened links, track their performance, and manage them more effectively.	Replug is a powerful link management tool offering link shortening, retargeting, bio links, traffic routing, and detailed analytics—all in one platform.
Pricing starts from	$12 /month	$19 /month
Best for	Freelancers, individuals and small businesses.	Freelancers, individuals, and agencies, small, mid, and and large tier businesses.

An overall feature-by-feature analysis – Cuttly vs Replug

If you’re short on time and just need a quick overview, here’s a handy feature table for you!

Features	Cuttly	Replug
Link management
Link shortening	Yes	Yes
Custom links	Yes	Yes
SMS links	No	Yes
Link rotation	Yes	Yes
Deep links	Yes	Yes
A/B testing	Yes	Yes
Password short link	Yes	Yes
Custom back-half	Yes	Yes
Link expiration	Yes	Yes
Link redirection	Yes	Yes
Branded domains	Yes	Yes
Bulk link import	Yes	Yes
Bulk link export	Yes	Yes
UTM generator	Yes	Yes
UTM tags	Yes	Yes
Campaigns
Campaign management	No	Yes
Custom CTA’s	No	Yes
3rd-party/ Custom widgets	No	Yes
Link-in bio	Yes	Yes
Link shortening campaigns	Yes	Yes
Retargeting pixel	Yes	Yes
Bio-links
Editable template	Yes	Yes
Ability to add title, description	Yes	Yes
RSS feed	No	Yes
Custom theme	Yes	Yes
Multiple button style	No	Yes
Verification button	No	Yes
Social links	Yes	Yes
Cards	No	Yes
Images / Videos	Yes	Yes
Editable alias	Yes	Yes
White-label solution
White-label dashboard	No	Yes
Personalized favicons, colors, domain	No	Yes
QR-codes
Dynamic QR codes	No	Yes
Custom colors	Yes	Yes
Multiple download formats	Yes	Yes
Customizable QR codes	Yes	Yes
Analytics & reporting
Link analytics dashboard	Yes	Yes
Analytics of unique redirects	Yes	Yes
Conversion rate	Yes	Yes
Click performance	Yes	Yes
Visitors by country	Yes	Yes
Unique clicks	Yes	Yes
UTM tracking	No	Yes
QR scans	No	Yes
Branded domain 404 redirect	Yes	Yes
301 redirect code	No	Yes
Automated email reports	No	Yes
Chrome extension	No	Yes
Customer support
Dedicated support	No	Yes
Onboarding & call support	No	Yes
Teams
Team dashboard	Yes	Yes
Short links per team/month	50,000 /month	Unlimited
Team members per team	Up to 10	100
Inviting team members via email	Yes	Yes
Team member role – Admin	Yes	Yes
Team member role – Guest/ Viewer	Yes	Yes

Breaking down the capabilities of Cuttly vs Replug

Earlier, we shared a feature-by-feature analysis, but it lacked insight into the overall feature volume and customization potential. These details are critical for choosing the right tool.

We’ve prepared this in-depth comparison to ensure you have all the information. It highlights the most important aspects to keep in mind. Take a closer look before making your decision.

Overall link management

Replug link management

Replug is designed with businesses of all sizes in mind. It lets you manage multiple campaigns all in one place, with options to fully customize your shortened links—think branded domains, custom URL slugs, and even the ability to add link previews, set expirations, unlimited bulk shortening, and customize favicons.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Plus, you can organize everything with tags to keep track of your campaigns easily. But that’s not all. Replug also packs some advanced features like traffic routing, A/B testing, deep linking, QR code generation, and UTM presets.

The best part? All these features are available even on the most basic plans, making it a great value for businesses that need comprehensive tools without breaking the bank.

Cuttly link management

Cuttly is simpler and more straightforward, making it a solid option for personal use or smaller businesses. Just like Cuttly’s alternative, it allows you to shorten links, track performance, A/B test links, add deep links, redirect links, and much more.

However, the downside is that most of these features aren’t available in the basic plans, so if you want to access these features or more advanced tools, you’ll need to upgrade to a higher plan.

While it offers basic link management and tracking, Cuttly falls short when it comes to organizational features like creating campaigns, centralized management, or limited bulk link shortening in the highest pricing plans.

It also doesn’t include helpful features like “broken link notification” which could be a dealbreaker if you need to keep your links in top shape.

Also read: Bitly vs Rebrandly vs Replug: Which is the best link management tool?

Performance and analytics

Replug performance and analytics

Replug is the master when it comes to real-time analytics. Beyond basic click counts, you can gain insights into key metrics like click-through rates, device types, geolocations, referral sources, UTM links campaigns, UTM tracking, and more.

Replug also offers unlimited analytics history, ensuring you never lose valuable data over time. What’s more, you can filter analytics by campaigns or specific links, making it easy to track and analyze performance at a granular level.

For marketers running dynamic QR code campaigns, Replug provides data on QR scans alongside unique clicks, which you can compare using intuitive Clicks vs. Unique Clicks vs. QR Scans charts.

This rich level of detail helps marketers fine-tune their campaigns using actionable, data-driven insights, giving them an edge in maximizing performance.

Cuttly performance and analytics

Cuttly, on the other hand, offers good analytics like total clicks, unique clicks, and referrers, which can work well for simple tracking needs. However, it falls short when it comes to advanced click analytics and segmentation.

When it comes to analytics history, Cuttly provides a limited lookback period—up to 2 years for link analytics, 1 year for bio link clicks, and no data tracking for QR scans or UTMs.

Custom branding with URL shortening

Replug URL shortener

Replug sets the gold standard for URL customization, offering a comprehensive suite of branding tools to help businesses as you can fully customize branded domains, slugs, and UTM parameters. Regarding the volume, you don’t have to worry about that because you can create unlimited links even if you buy the most basic plan.

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

Cuttly URL shortener

Cuttly is a well-known custom URL shortener that offers impressive customization options, providing features such as custom slugs, link prefixes, link titles, and pixel settings. It’s a versatile tool for branding, but one limitation is the link volume.

Even with its highest pricing plan, Cuttly allows a maximum of 50,000 links, which may be sufficient for businesses with low-volume link management needs. While it provides solid branding capabilities, it’s best suited for users with moderate requirements.

All you can do with bio-links

Replug bio-links

Replug’s bio links feature is like creating your own personal link playground! It lets you set up a stylish, fully customizable page where all your links live in one place—no more hopping between URLs. You can add your branding, change up the theme and button style, add a verification button, and make it look as fun or professional as you want.

Go beyond generic link pages!

Create custom bio links that truly fit your brand

With Replug, you can create bio links that are unique, engaging, and built to convert.

Start free trial

And the cherry on top? You can create up to 550 bio link pages in the biggest plan and up to 50 in the small agency plans. Moreover, get detailed analytics to see how your links are doing so you can fine-tune your strategy and keep your audience engaged. It’s the easiest, most fun way to share everything with just one link!

Also read: 7 benefits of bio links you need to know: your ultimate manual

Cuttly bio-links

Cuttly’s bio Links feature is like your personal digital lounge, where all your important links hang out in one place! Whether you’re an influencer, a business, or just love sharing everything you do, this tool lets you create a single, easy-to-share URL. You can jazz it up with your brand colors, logo, and a layout that screams “you.”

A major drawback is the volume of link-in-bio pages, which is just 20 pages in the highest available plan, and the link analytics of bio links are only up to 1 year, which can be a problem for most users.

Custom CTA campaigns

Replug CTA

Another standout feature of Replug is its ability to add custom call-to-action (CTA) overlays to shared content. These overlays can take various forms, including buttons, forms, links, banners, pop-ups, bridge pages, and exit-intent prompts, making them a powerful tool for lead tracking, lead generation, and audience engagement.

Additionally, Replug allows you to customize each CTA campaign with your brand’s text and theme colors while providing detailed analytics to track the performance of your campaigns.

Cuttly CTA

Cuttly lacks the ability to create custom CTA campaigns, limiting its potential for driving traffic or conversions through shared content.

Also read: Top call-to-action tools – Proven CTA tips and tricks

Going pro with a white-label dashboard

Replug white-label

Replug’s white-label dashboard is a game-changer for agencies aiming to provide professional link management services under their brand name.

It allows you to create a lasting impression by customizing every detail, including the dashboard, logo, favicons, title, meta image, description, agency name, domain, branded reports, and emails.

With these features, Replug ensures your agency’s branding stays front and center, elevating your professional identity.

Cuttly white-label

Cuttly does not offer a white-label option, which can be a dealbreaker for agencies and businesses that prioritize branding and professionalism.

Responsive customer support

Replug customer support

Replug takes customer support seriously, offering prompt and responsive assistance to its users. Whether you’re troubleshooting an issue, learning about a feature, or seeking technical advice, Replug ensures you’re never left waiting.

The platform provides multiple support channels, including email, live chat, and a well-documented help center filled with guides, FAQs, and tutorials.

Let’s see what the reviews say about customer support.

“I didn’t know initially how to add my custom domain, and the support helped me, great support, and it is actually very easy to set up. They have also developped many features in these last years, so very happy I made this choice to use Replug a few years ago.”

Cuttly customer support

Cuttly offers functional customer support that lacks the immediacy and depth found in platforms like Replug. Support is available through email and a help center, but the resources are limited, and response times can vary.

While adequate for users with straightforward needs, Cuttly’s support system may feel lacking for businesses requiring quick resolutions or more in-depth guidance.

Let’s see what the reviews say about customer support.

“Great tool for shortened links through API. The Support Team is very helpful and quick to respond in general. It would be helpful to put an automated email response when the team is off, so that the customer knows when to expect an answer.”

Some pros and cons you should be aware of

The following pros and cons are derived from user reviews and feedback on these tools.

	Cuttly	Replug
Pros	Offers wide feature set Easy to use	Wide feature set Value for money Lightfast customer support Wide integrations
Cons	Limited features in the free plan Inaccurate link tracking Technical issues and downtime Lack of advanced customization options	No free plan is available for now

A one-on-one pricing comparison – Cuttly vs Replug

Compare Cuttly and its alternative pricing plans side by side to find the best value for your link management needs. Discover which tool offers the features you need at the right price!

Sr.	Cuttly	Replug
Free	$0	–
Free trial	–	14-day free trail
Basic / Starter	$12 / month	$19 / month
Pro / Single	$25 / month	$49 / month
Agency small	Team – $99 / month	$79 / month
Agency medium	Team enterprise – $149 / month	$149 /month
Agency large	–	$299 / month
Agency enterprise	–	$499 / month

Also read: Bitly Vs TinyURL Vs Replug: Which URL Shortener is Best for Agencies?

Reviews and Summary – Cuttly vs Replug

	Cuttly	Replug
Reviews	“Easy way to shorten links” Deniz K.	“The master in the world of Link Shortener world” Nitesh M.
	“Simple tool, clear and useful for social media links publication” Claire L.	“User of 3 years, I approve of it!” Raymond P.
	“Great tool for shortened links through API. The Support Team is very helpful and quick responding in general. It would be helpful to put an automated email response when the team is off, so that the customer knows when to expect an answer.” Niki Beta	“Very convenient platform to create Branded Links with Marketing & Reporting” Karen S.
Summary	Cuttly is a straightforward URL shortener best suited for freelancers and small businesses. It offers essential link tracking and customization features but lacks advanced tools like custom CTAs or a white-label dashboard. While its pricing is budget-friendly, limited functionalities on lower plans may not satisfy growing business needs.	Replug is an all-in-one link management platform designed for businesses of all sizes. It provides advanced features, including detailed analytics, Custom CTAs and white-label solutions. Its responsive support and value-packed pricing make it a top choice for marketers and agencies.

Maximize marketing ROI
by transforming ordinary URLs into
branded short links that convert. Try Replug for free

Our verdict

It’s tough to give a definitive verdict because both tools perform admirably in the link management space. Cuttly is an excellent choice if you’re looking for something simple and budget-friendly. It’s straightforward, easy to use, and ideal for those who just need to shorten and track links without any extra bells and whistles.

However, Replug is a stronger Cuttly alternative that shines if you need more than the basics. With advanced features like in-depth analytics, customization options, retargeting pixels, and comprehensive link management tools, it takes the lead when it comes to powering more serious marketing efforts.

FAQs on Cuttly vs Replug

What is link management?

Link management helps track and optimize URLs, making it easier to monitor performance and improve marketing efforts.

What makes Replug a better alternative to Cuttly?

Replug offers advanced features like custom CTAs, dynamic QR codes, white-label solutions, UTM tracking, and detailed analytics, which Cuttly lacks. Additionally, its responsive customer support and feature-rich plans cater to businesses of all sizes.

Can both tools handle branded URLs and custom slugs?

Yes, both Cuttly and Replug allow you to create branded URLs and customize slugs. However, Replug’s features go further with white-label branding and unlimited link customization, even in basic plans.

Why use a link shortener?

Link shorteners create cleaner, shareable links and offer valuable analytics for better campaign tracking.

Which tool provides better analytics and tracking?

Replug provides detailed analytics, including UTM tracking, QR scan data, and real-time insights. In contrast, Cuttly’s analytics are more basic and have a limited history lookback, making Replug a better choice for data-driven marketers.

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December 9, 2024

How to remove link from Instagram bio?

Your Instagram bio is your brands first impression, and it matters. It’s more than just a few lines of text. It’s a powerful tool to establish your brand identity and drive traffic to your brand.

Brands lose potential leads and drop conversion rates instantly as they’re not familiar with the platform’s algorithm or best practices. Some of the most important pointers to maximize your Instagram profile’s bio is knowing

How to remove link from Instagram bio?
How to maximize the limited space in your bio?
How to rename your bio links?

When crafting your Instagram bio, consider including some of the following:

A short description of your brand
A branded call-to-action (CTA)
A bio-link
Your website link
A microsite link

Don’t forget that the URL in your bio channels your followers to an external website, a new landing page, a microsite, or other relevant destinations, expanding your influence beyond Instagram.

Let’s optimize it together.

Turn your bio links into click-boosting machines

Drive up to 2× more clicks than plain URLs

Share multiple destinations with one link

Turn every profile visit into traffic

Create bio links free

Why I can’t remove the link from my Instagram bio?

There are a few potential reasons why you might be unable to remove a link from your Instagram bio:

Instagram glitch: Sometimes, Instagram experiences temporary glitches. Try closing the app completely and reopening it. This might resolve the issue.
Link shortener or third-party app: If you’re using a link shortener or a third-party app to manage your bio link, you might need to remove the link from that service first.
Outdated app: Ensure you’re using the latest version of the Instagram app. Outdated apps can sometimes cause issues.
Cache issues: Clear your app’s cache or use a different device to see if the issue persists. Cached data can sometimes cause unexpected behavior.
Account issues: Verify that your account hasn’t been flagged or restricted in any way, which might affect your ability to make changes.

Additional troubleshooting steps:

Check internet connection: A poor internet connection can interfere with app functions.
Try a different device: If possible, log in to Instagram from a different device to see if the issue persists.
Wait it out: Sometimes, Instagram experiences temporary server issues. Waiting a few hours might resolve the problem.

If you’ve tried these steps and still can’t remove the link, contact Instagram support directly for further assistance.

How to remove a link from your Instagram bio?

Removing a link from your Instagram bio is a quick and easy process. Follow these steps to update your bio:

Step 1: Open the Instagram app on your device.

Step 2: Go to your profile

Tap on your profile picture in the bottom right corner of the screen to go to your profile page.

Step 3: Edit your profile

On your profile page, tap the “Edit Profile” button. This is usually located directly below your profile picture and bio.

Step 4: Update the website field

In the “Edit Profile” screen, look for the “Link” field. This is where your current link is located.

Step 5: Remove the link

Tap on the “Link” field to edit it. Delete the existing link or text from the field.

Step 6: Save your changes

Once you’ve removed the link, tap “Done” (iOS) or the checkmark (Android) in the top right corner to save your changes.

Refresh your profile: Go back to your profile page and refresh it to ensure that the link has been successfully removed.

And that’s it! You’ve successfully removed or updated the link from your Instagram bio.

Go beyond generic link pages!

Create custom bio links that truly fit your brand

With Replug, you can create bio links that are unique, engaging, and built to convert.

Start free trial

Also read: 10 Best Bio Link Tools For 2024| Reviews & Pricing

How to rename a link on Instagram bio?

Renaming a link on Instagram involves using link shortener tools that not only condense your URL but also allow customization of the link text to make it more appealing and memorable.

Select a link shortener tool that offers customization features. One of the best options is Replug.

Introducing Replug

Replug is a link management platform that simplifies URL sharing by creating branded short links and provides in-depth click tracking for performance optimization.

Steps to rename bio links on Instagram using Replug

Take the first step towards using Replug by creating an account.

Step 1: In the top-left corner, paste the link you want to shorten into the input bar. Then, click the arrow icon next to it to proceed.

Step 2: You’ll be redirected to this page

Click the pencil icon in the top bar to rename or customize your link.

After editing, click the green checkmark to confirm the changes.

Step 3: Once you’ve finalized your changes, click the “Save Shortened Link” button at the bottom to complete the process.

Viola! Your link is renamed.

Step 4: Update your Instagram bio

Open Instagram and go to your profile.
Tap on “Edit profile”.
Find the “Website” field and paste your customized short link.
Save your changes.

Double-check your profile or wherever the link is used to ensure that the new name is correctly reflected and that the link still functions properly.

Maximize marketing ROI
by transforming ordinary URLs into
branded short links that convert. Try Replug for free

Replug: Link-in-bio feature

You can achieve this effortlessly with the Replug bio-link feature. This tool lets you consolidate all your important content and links into a single, accessible location for your audience.

Here are amazing features of Replug’s link in bio tool

1. Add your favorite content in one place

Bring your brand to life with social media icons, essential links, the recent blog with an RSS feed, audio clips, important text, and cards for stunning images.

2. With Replug, you don’t just get a link in bio – you get to own it by renaming your links.

Also, customize their appearance and match your landing page blocks from colors to favicons to your brand’s vibe.

3. Track bio link performance

With performance tracking features, you can monitor the total number of clicks, conversion rates, and other valuable metrics. The best part is that you can view your analytics in both a summary list view and a detailed view.

Go beyond generic link pages!

Create custom bio links that truly fit your brand

With Replug, you can create bio links that are unique, engaging, and built to convert.

Start free trial

Top tips to maximize the limited space in your bio:

Quick tips	Maximize your impact
Less is more	Add a short description about your brand or page.
Try adding a bio landing page	Conclude your website link, portfolio, contact information etc.
Identify your unique selling point (USP)	Clearly communicate what sets you apart.
Include a clear call to action (CTA)	Tell people what you want them to do next.
Keep on experimenting	Try different stuff. See what clicks. You might surprise yourself!

Conclusion

Removing a link from your Instagram bio is a simple process that can be done in a few steps through the app’s profile settings. By keeping your bio updated and free of outdated or broken links, you ensure a professional and effective presence on the platform. This helps maintain a clear and engaging profile, optimizing your brand’s impact and user experience.

So that was it for today’s guide. If you have more questions regarding link name changers, link removers, or the best link in bio tools, feel free to visit our website.

FAQs related to Instagram bio-link

How do I make my Instagram bio catchy?

Clearly state what your business does.
Use relevant keywords to improve searchability.
Include contact information and a call to action.
Utilize Instagram’s business features like adding a category, contact options, and action buttons (e.g., “Book Now” or “Shop”).

How do I add a website link to my Instagram bio?

Edit your profile and paste the URL into the “Website” field.

How often should I update my Instagram bio?

Update your bio whenever there are significant changes to your brand, achievements, or contact information.

Can I use hashtags in my Instagram bio?

Yes, you can use hashtags in your Instagram bio to make your profile more discoverable and to highlight key interests or topics.

November 29, 2024

9 best alternatives of Rebrandly for agencies

Rebrandly has been a popular choice for many.

But at the same time, it’s expensive and offers fewer features and other link-shortening tools.

If you’re facing the same problem and seeking alternatives to Rebrandly, you’re in the right place.

This article will explore the best alternatives to help you level up your branding game and enhance your online reach.

Best tools	Key – feature	Agency/ Premium plan	Limitations
Replug	Complete link management solution	Starts $79 /mo	No freemium pan available
Bitly	Free URL shortener branded QR codes	$300/mo	No retargeting No traffic routing No Custom CTAs
TinyURL	URL shortener campaign Tracking	Starts $129/mo	Low value for money No additional features
BL. INK	Branded short links QR-codes	$599/mo	Expensive Limited features
Linkly	Link tracking and retargeting	$499/mo	No bio-links Expensive
Cutt.ly	Link tracking	$149 /mo	Complex interface No CTA
Short.io	Branded link shortener Link tracking and management	$148 /mo	No bio-links No CTA
Sniply	Call to actions	$59 /mo	No deep links No QR codes
Shorby	Link tracking & analytics	$99 /mo	Limited features

What is Rebrandly?

Rebrandly is a user-friendly tool for creating custom-branded short links, as well as shorter and more visually appealing versions of long URLs.

It’s commonly used in digital marketing to share links on social media and email campaigns.

Moreover, Rebrandly also offers detailed link tracking and analytics, helping users understand how their links are performing and where their audience is coming from.

Why consider Rebrandly alternatives?

Before we dive into the alternatives, let’s briefly touch on why agencies might be looking beyond Rebrandly. While Rebrandly offers solid link-management capabilities, it may fall short in some areas:

Feature limitations: Some agencies require more advanced features that Rebrandly doesn’t offer.
No hidden fees: Some Rebrandly alternatives might offer clearer, more transparent pricing with no surprise charges.
Integration needs: Certain agencies require seamless integration with specific tools that Rebrandly doesn’t support.
Faster support response: Some alternatives provide quicker and more efficient customer service, helping you resolve issues without delay.

Considering these factors, let’s explore the top alternatives that address these concerns and offer unique agency advantages.

Best Rebrandly alternatives: Pros, cons, and key features

1. Replug

Why Replug: Our top choice as the best Rebrandly alternative is Replug. This tool offers a comprehensive link management suite with link shortening, tracking, and retargeting features.

A complete link management solution
for marketing professionals & agencies. Try Replug for free

Also, Replug stands out for features like white-label, A/B testing, deep linking, and analytics. Overall, it’s a powerful tool for marketing campaigns.

Replug-Link Management tool. Best URL shortner

Explore Replug’s features in-depth

Pros:

Complete link management suite
A/B testing for optimizing links
White-label solution
Link retargeting
Bio link webpages
Custom branded domains

Cons:

Currently, no freemium plan is available.

2. Bitly

Why Bitly: Bitly is a household name in link shortening, known for its simplicity and analytics. Bitly as an alternative to Rebrandly can be a great choice because it offers high-end link tracking performance which helps in enhancing user engagement.

Bitly-customize your links and make them a little bit shorter

Pros:

Simplicity and user-friendly interface
Powerful link tracking and analytics
Easy-to-use browser extension
Customizable short links

Cons:

Limited features in the free version
Advanced analytics require a premium subscription
No link retargeting, CTAs, and A/B testing.

3. TinyURL

Why TinyURL: TinyURL is your friend if you need a no-fuss solution. It’s straightforward and user-friendly, ideal for quick link shortening.

Pros:

Straightforward and no-fuss link shortening
Quick and easy to use
No registration required

Cons:

Lacks advanced features
Limited link-tracking capabilities

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

4. BL. INK

Why BL.INK: BL.INK is a versatile URL shortener with advanced features like QR code generation and analytics. Perfect for marketing and tracking campaigns.

BL.INK - Link shotener-QR code generator and analytics

Pros:

All-round URL shortener
QR code generation
Analytics for link tracking
Custom branded domains

Cons:

Pricing may not suit budget-conscious users
Lacks many features, such as link retargeting and bio links that Rebrandly offers

Also read: Uses of QR Codes: Marketing, Sustainability & Convenience

5. Linkly

Why Linkly: It’s a powerful link management tool that helps you optimize your online presence and marketing strategies. It allows you to create, customize, and track links, providing in-depth insights into audience engagement.

Pros:

Link customization
UTM parameters
Scheduled links
Password protection

Cons:

Learning curve (for new users)
Premium features may be pricey for some

6. Cutt.ly

Why Cutt.ly: It’s an advanced link management tool specializing in link shortening and tracking. It simplifies creating custom-branded short links and offers comprehensive analytics to help you understand link performance.

Cutt.ly- user friendly link tracking and link shortening tool

Pros:

In-depth link tracking and analytics.
Custom-branded links for a professional appearance.
Suitable for businesses of all sizes.

Cons:

Limited customization options for free users.
Analytics not as robust as some competitors

7. Short.io

Why Short.io: Short.io offers custom-branded links and link tracking, making it an excellent choice for businesses and marketers.

Pros:

Custom-branded links
Link tracking and analytics
User-friendly interface

Cons:

Some users report occasional reliability issues

8. Sniply

Why Sniply: Sniply combines link shortening with lead generation. It allows you to add call-to-actions to shared links, making it a powerful tool for marketers.

sinply- link shortening and lead generation tool

Pros:

Combines link shortening with lead generation
Allows call-to-action on short links
Great for marketers and brand promotion with CTAs

Cons:

Lacks in several important features.
Some features are reserved for premium users

9. Shorby

Why Shorby: Shorby focuses on enhancing social media profiles through link shortening and online branding. If you’re active on social media, it’s worth a look.

Pros:

Enhances social media profiles through link branding
Ideal for social media enthusiasts
Simplifies link sharing on social platforms

Cons:

May not be suitable for users with broader link management needs
Some features are specific to social media management

Why choose Replug over Rebrandly?

It’s a valid question. Replug offers features that set it apart from Rebrandly:

Link retargeting: Replug allows you to add retargeting pixels to short links, helping you reach users who have engaged with your links before.
A/B testing: Test different versions of your links to determine which performs better, ensuring optimal user engagement.
Custom branded domains: Create links that match your brand for a consistent and professional appearance.
White-label branding: Take complete control of your agency’s branding by adding your branded custom domain, logos, interface, and more.

Comprehensive analytics: Gain insights into your link performance, making data-driven decisions for your campaigns.
Call-to-action (CTA): Include call-to-action messages on shared links, driving user action and lead generation.

Boost your conversion rates with irresistable CTAs with

for your marketing campaigns.

Higher clicks

More leads

Better ROI

Generate free CTAs

Conclusion

In conclusion, the world of link management offers a wide array of alternatives to Rebrandly. Each of these Rebrandly alternatives has pros and cons, catering to diverse needs.

Whether you’re looking for simplicity, analytics, branding, or lead generation, consider the options mentioned here and choose the one that aligns with your specific goals and preferences.

Happy link management!

FAQs on Rebrandly alternatives

Why Look for Rebrandly Alternatives?

Rebrandly has been a popular choice for link shortening and management, but it’s essential to have options that suit your unique needs. Whether you want more features, a different pricing structure, or a fresh interface, these Rebrandly alternatives are something for everyone.

Which Rebrandly alternative is best for marketing campaigns?

Replug is an excellent choice for marketing campaigns, offering various features for link management and user engagement.

Are these alternatives suitable for businesses and marketers?

Yes, many of these alternatives, such as Replug and BL.INK, offers advanced features and analytics, making them excellent choices for businesses and marketers.

Which link-shortening tool is similar to Rebrandly?

Replug is a link management tool similar to Rebrandly, offering custom-branded short links and robust analytics.

You may also like:

November 28, 2024

Best URL shorteners for 2025 – Features, pricing, reviews & more

No one likes those long, complex URLs – They look weird, can be unsafe, tough to share, might not fit social bio, can’t be optimized for mobile use, and cause various issues.

To tackle these hurdles, consider using a URL shortener – a handy tool that transforms lengthy URLs into more manageable ones.

Beyond saving space, URL shorteners offer diverse features like click tracking, link customization, UTM tags, security and reliability, compatibility with phones and desktops, and much more.

These tools have gained popularity, especially since social media platforms and messaging apps limit post characters. But with so many options available, knowing which URL shortener is the best for your needs can be difficult.

For your help, we have shortlisted some of the best URL shorteners of 2025, with features, reviews, pricing, and what sets them apart. Keep reading to learn more…

Best URL shorteners in a blink

In recent years, URL-shortening tools have seen significant growth. After detailed research, we have found the below 6 link shorteners to be the best, as they are complete link management solutions in terms of pricing, features, user-friendliness, and customer reviews.

Tool	Best For	Agency Plans
Replug	Complete link management solution with high-end and low-cost features	$79 /mo
Bitly	Widely recognized URL shortening with robust analytics	$300 /mo
Rebrandly	Focus on link branding and customization	$399 /mo
Pixelme	Renowned for retargeting pixels	$400 /mo
Bl.INK	Feature-rich URL shortening with advanced tracking and analytics	$599 /mo
Cuttly	Straightforward link shortening with detailed analytics	$99 /mo
Capsulink	Simple tool to shorten, customize, and track links.	$160/mo

Note: Find out the detailed features, pricing, and reviews of these link shorteners in the “Top 6 URL Shorteners” section of the blog. However, if you are looking for even more, you may explore other URL shorteners at the bottom of the blog that didn’t end up in the top 6 list.

10 reasons to use a URL shortener – Buyers guide

[youtube https://www.youtube.com/watch?v=i6E0rbN-U4w?autoplay=1&mute=1&w=560&h=315]

Making a purchase for the first time or even switching from one brand to another. Using a URL shortener offers numerous advantages across different areas, making it a valuable asset for anyone.

Here’s why it’s the ultimate advantage for your specific needs.

Tracks the number of impressions, clicks & conversions
Cut short complex URLs to more recognizable ones. Thus, improves web traffic, CTR and conversion rates
Custom short links boost brand promotion and brand reach
Short URLs take less character space, hence are best for SMS & social bios
Branded URLs are easier to share and remember, which means enhanced brand recalls.
Improves user experience through smooth navigation.
Improve SEO efforts by optimizing long random URLs with branded keywords.
Get data in the form of reports, helping content creators and businesses make informed decisions
Rotate links to preferred link destinations on a specific date, time, or location.
Feature-rich URL shorteners offer multiple ways to use a short link. Create personalized bio landing pages, generate QR codes of any shortened link, A/B test performance of multiple URLs, etc.

What should you consider when choosing a URL shortener?

The CAGR of 19.7 till 2031 and the growing demand for personalized user experiences, has made URL shorteners are a must-have tool for brands, agencies, and content creators.

Whereas, picking the right URL shortener can be tough with so many options out there, each with its own perks. To make the best choice, it’s important to consider the following points when checking out URL shorteners:

1. User-friendly

One of the primary considerations when choosing a URL shortener is its user interface. A streamlined interface that simplifies shortening links enhances the overall user experience.

The interface design and functionality should prioritize ease of use, allowing users to generate shortened URLs quickly and effortlessly. However, the integrations with other tools and platforms you’re already using and compatibility across devices and browsers further add to its usability.

2. Cost efficiency

Pricing is a key consideration when choosing a URL shortener. Be sure to evaluate the cost of each service and consider what features are most important to you when making your decision.

While free options are enticing, they might come with constraints that limit their utility, making premium versions with additional features more appealing for businesses or advanced users.

Also Read: Top 5 Paid URL Shorteners Worth Paying For!

3. Customization options

Customization options are essential because they allow you to personalize your shortened URLs. Adding branded domains or specific keywords reinforces brand identity.

However, this can be particularly useful if you’re using them for branding, specific campaigns, or content categories, as it allows you to make your links more recognizable and memorable.

4. Link analytics

Link analytics is a key feature when choosing a URL shortener. The ability to track clicks, conversions, and other key metrics can help you understand the performance of your campaigns and make data-driven decisions about your marketing efforts.

5. Security

Security is a critical consideration when choosing a URL shortener. A reliable URL shortener should prioritize link safety and protection against malicious activities. Encryption, expiration features, and measures to prevent link manipulation ensure the integrity and safety of shared links.

Moreover, privacy considerations, such as the handling of user data and adherence to data protection regulations, are vital for individuals and businesses concerned about confidentiality.

Top 6 URL shorteners for 2025

1 – Replug

The first and most top-notch URL shortener is Replug – An all-in-one link management tool for agencies and marketing pros with cost-effective pricing. With this handy tool, users can shorten branded URLs, do A/B testing, create catchy CTAs, set up white-label boards, build bio-links, and more.

Top Features

Link management
White-label
Link tracking
Retargeting pixels
CTA
Bio-links
And more

Unlike its competitors, replug also has a Chrome extension and web app. It also provides additional benefits such as link-retargeting, link history, high-end customer support, tracking individual links, bulk link creation, and viewing related analytics on a dashboard.

With Replug, you can even track the performance of specific marketing campaigns in specific locations. All in all, it’s the perfect fit for businesses of all sizes and industries.

Pricing:

Basic: $19 / Month (with free trial)
Professional (Most Popular): $49 / Month (with free trial)
Agency: $79 / Month (with free trial)

Pros	Cons
Advanced analytics for in-depth insights	Currently, no freemium plan is available
Link retargeting options
Customizable short links
Complete link management solution
User-friendly interface

Reviews and Ratings

Here’s what customers have to say about Replug:

A complete link management solution
for marketing professionals & agencies. Try Replug for free

2 – PixelMe

PixelMe is a mighty URL shortener designed to help you track and optimize your online advertising campaigns. It allows you to shorten your links and add tracking pixels to them, providing valuable insights into your campaigns’ performance.

With its user-friendly interface, real-time analytics, and integrations with popular advertising tools, Pixelme is a complete solution for anyone looking to take their online advertising to the next level.

Related: Check out the best Pixelme alternatives

Pricing:

Growth: $99 / Month
Scale: $149 / Month
Elite: $240 / Month

Pros	Cons
Custom Domain	Do not offer agency features
Link analytics	Browser Extensions
Browser extensions	Branding on micro landing pages
	No white-label

Reviews and Ratings

Capterra Ratings 4.7/ 5

Here’s what customers have to say about Pixelme:

3 – Rebrandly

Rebrandly is a state-of-the-art URL-shortening solution with a host of features. With this digital tool, you can craft custom, branded, and concise links that are memorable and easily shareable across various social media platforms.

Preferred for team collaboration and allows you to set up multiple workspaces and invite team members, making it an excellent choice for team-based URL-shortening needs. Additionally, it boasts advanced features such as link retargeting support, making it a well-rounded and versatile solution.

Also read: How to Disguise a Link Using a URL Shortener?

Pricing:

Lite: $12 / Month
Essential: $28 / Month
Professional: $85 / Month

Pros	Cons
Focus on link branding and customization.	It may not have as robust analytics as others.
Branded short links.	Pricing may be higher for branding features.
Enhances brand visibility.
Suitable for businesses.

Reviews and Ratings

Capeterra Ratings 4.7/ 5

Here’s what customers have to say about Rebrandly:

4 – Bitly

Bitly is a widely used tool to shorten URLs, making them more manageable. Alongside URL shortening, Bitly includes a QR code generator commonly preferred by social media influencers and businesses. While these basic features are available for free, they come with Bitly branding on the shortened links.

For users seeking more advanced capabilities, the paid version of Bitly offers additional features, including link retargeting, access to detailed link history, priority customer support, and a user-friendly dashboard to easily track and analyze link performance. However, if you’re looking for a powerful and customizable alternative to Bitly, Replug is an excellent choice.

Pricing:

Starter: $8 / Month
Basic: $29 / Month
Premium: $199 / Month

Pros	Cons
Widely recognized and trusted.	Does not offer as many advanced features as some competitors.
Robust link analytics.	Limited customization options.
	Purposeless free tier

Reviews and Ratings

Capeterra Ratings 4.8/ 5

Here’s what customers have to say about Bitly:

5 – BL.INK

BL.INK is an all-in-one platform that handles links, keeps track of them, and gauges how well they’re doing. It shows how links perform either through reports or by working together with tools like Google and Adobe.

Plus, it easily combines with other systems using its open API. It fits small to large organizations and ensures security with top-notch features and customizable user access

Pricing:

Expert: $48 / Month
SMB: $99 / Month
Team: $299 / Month
Business: $599 / Month

Pros	Cons
Feature-rich URL-shortening tool.	Pricing may be higher for the feature set.
Easy to use.	Can be a bit buggy at times.
Suitable for data-driven marketing

Reviews and Ratings

Capterra 4.7/ 5

Here’s what customers have to say about BL.Ink:

6 – Cutt.ly

Cuttly is a comprehensive link management platform offering advanced URL-shortening services and other features. With its built-in link analytics, you can monitor clicks on shortened URLs and measure their effectiveness.

Cuttly offers a user-friendly interface, making it an excellent tool for beginners and experts, no matter the size of your company or your role as a blogger or marketer. If you ever need assistance, it provides support with an average email response time of two to 24 hours.

Pricing:

Single Monthly: $25 / Month
Team Monthly: $99 / Month
Team Enterprise Monthly: $149 / Month

Pros	Cons
Customizable short links.	Limited branding options.
Detailed analytics.	In-app purchases are highly paid
Straightforward link shortening

Reviews and Ratings

Capterra 4.2/ 5

Here’s what customers have to say about Cuttly:

7 – Capsulink

Capsulink is a custom URL shortener and link management tool that empowers you with full control over your online links. Its advanced features, including smart links, branded links, an API URL shortener, destination URL modification, analytics, broken link notifications, and password protection, enable you to create, personalize, target, automate, manage, and measure your shortened URLs.

It stands out with smart URLs that adapt based on device, location, language, time, or behavior, ensuring users see the right landing page. It is also great for targeted marketing, A/B testing, and enhancing user experience. Additional features include detailed analytics, deep linking, QR codes, email encapsulation, Facebook cache clearing, and the cli.fm domain for verified users.

With affordable plans, unlimited links, and multi-user access, Capsulink delivers exceptional value for businesses of all sizes.

Also read: 5 powerful benefits of URL shorteners you should know

Pricing:

Pro: $10 / Month
Business: $40 / Month
Ultimate: $160 / Month

Pros	Cons
Unlimited clicks	Access to custom slugs for paid subscription plans only
QR code generator for social videos and offline usage	Creating an account is necessary to shorten links
Hiding email addresses within shortened links
OpenGraph cache clearing
Exclusive access to cli.fm short domain for verified users in paid plans

Reviews and Ratings

G2 Ratings 4.5/ 5

Here’s what customers have to say about Capsulink:

Which is the best URL shortener?

Our top pick for the best URL shortener is Replug – an all-rounder link management tool for shortening branded URLs, adding pixels for retargeting, embedding call-to-action, and building bio-links for social media. With the option of white-label, highly affordable pricing, and other rich features, Replug is the best platform for brand marketing and promotion using URLs.

Boost ROI with
branded URLs!

Enhance your marketing campaigns by creating shareable, trackable, and fully multi-purpose customizable branded URLs.

Try Replug for free

What’s the link functionality of Replug

Get your best link for sharing: Get a link to any website you want your audience to share. You do not need to be affiliated with that website at all. It can be a blog post, a news article, or something from any website.
Replug will help in creating an optimized link: Choose a call-to-action type that can be a connect button, an opt-in form, or a retargeting pixel. Then, personalize the call-to-action message and appearance.
Let your audience explore it: On social media networks, email newsletters, or whatever else you want, simply share the new shortened connection. On the chosen tab, anyone who visits the connection will see your call to action.
Boost up your engagement: To get more traffic, followers, and leads, share more links. Measure your success by analyzing users, clicks, and conversions from the platform’s analytics.

Sr.	Other Link Shorteners
1.	Ow.ly
2.	ClickMeter
3.	Joturl
4.	T2mio
5.	TinyURL
6.	Linkjoy
7.	Linkly
8.	RocketLink
9.	Linky.com
10.	Chit Link
11.	SmartURL
12.	Linkish

FAQs on URL shorteners

Why should I use a URL shortener for my links?

URL shorteners make lengthy URLs more concise and visually appealing. They are easier to share, track, and manage across various platforms, especially in limited-character settings like social media posts.

Are URL shorteners secure to use for sharing links?

Most URL shorteners include security measures to protect links from malicious activities. They often use encryption and other security protocols to ensure the safety and integrity of shared links.

What features should I look for in a URL shortener?

Consider features like link customization, analytics, branding options, reliability, ease of use, and compatibility with different devices and platforms when choosing a URL shortener.

How can I measure the performance of shortened links?

URL shorteners typically provide analytics tools that track click-through rates, user engagement, geographic data, and conversion rates to assess the effectiveness of shortened links.

Can I customize shortened URLs to match my brand?

Yes, many URL shorteners allow customization, enabling users to create branded and memorable short links by using custom domains or adding specific keywords.

You may also like:

November 20, 2024

12 most popular TikTok memes and trends

Let’s face it: even if we’re not die-hard TikTok addicts, we’ve all certainly stopped upon a funny TikTok meme at some point in our daily lives.

It’s because TikTok videos go viral in hours, if not minutes, and end up all over the web.

In this blog, we’ll showcase some of the most popular memes on TikTok that will make you LOL! Get ready to be entertained and amazed as we explore these hilarious internet gems.

Plus, we’ve got some meme ideas for all interested creators. And if you’ve got burning questions about memes on TikTok, like what is the best time to post on TikTok, how to check analytics on TikTok, etc., we’ve got you covered with some FAQs.

Let’s dive in!

What is TikTok meme marketing?

TikTok meme marketing promotes companies or products on the TikTok platform by using humorous and relatable memes. This strategy is based on originality, authenticity, and involvement with current trends and challenges.

Brands often collaborate with TikTok influencers to generate meme-based content that entertains and engages audiences.

Successful TikTok meme marketing is shareable, timely, and sensitive to the platform’s culture and sensibilities.

12 popular TikTok memes & trends

1. Hi Barbie!

Have you heard about Barbiecore? Or the “Hi Barbie.” Tiktok trend.

It’s about taking on everything pink, playful, and feminine, taking inspiration from the iconic Barbie doll, just like Kristinnicolemiller_ did for her daughter’s birthday party.

@kristinnicolemiller_
Come set up my daughter’s barbie birthday party🎀🩷Today’s the day!! #partyplanner #kidsbirthdayparty #toddlerbirthdayparty #barbie #partysetup #diypartydecor #partydecorations #kidspartyideas #barbieparty #birthdayprep #momhacks #balloongarlands
♬ original sound – Kristinnicolemiller_

2. Two Pretty Best Friends

Meaning that the more attractive friend always gets the most attention or is thought to be the more attractive one.

The surprising twist at the end of the video is when the less conventionally attractive friend is shown to be the “pretty best friend” instead. Join the Two Pretty Best Friends challenge.

3. TikTok ASMR

Feeling stressed? Well, this one’s for you! ASMR TikTok videos are designed to induce a tingling, relaxing sensation through gentle, repetitive auditory or visual stimuli. Just like this Asmr video Jojoasmr did on TikTok.

Famous tiktoker Jojoasmr shared a Tiktok ASMR Video.

4. Oh No! Meme

We all have those moments of surprises, right?

Well, the “Oh No” meme captures those reactions perfectly. It’s relatable and a great reminder of life’s little twists. Have a chuckle with some Oh No moments

5. Flags Trend

You read that right! The Flag trend goes viral on TikTok and other platforms, where people point out red, green, and even beige flags in other people’s behaviors and traits! Check out Brooklynandbailey #beigeflags challenges

6. Calm Down Dance

Remember when we heard Selena Gomez’s song “Calm Down”? People are dancing to it on TikTok, and it’s super trending right now.

Influencers are making funny videos based on the famous song. Join the Calm Down dance meme with Isabell.afro on tiktok.

@isabell.afro
First time trying this😂 #calmdown #rema #afrobeats #calmdownchallenge Dc: @DENNISMIK💫
♬ Calm Down – Rema

7. This or That Meme

Prepare to make choices! The “This or That” trend has users picking sides on screen, revealing their preferences in a fun and interactive way. Explore the This or That Choices

8. Bad idea, right?

This meme involves a song by Olivia Rodrigo that has recently become one of the biggest TikTok trends.

People worldwide, especially females, use it for tutorials and transition videos. Check out the bad idea challenge.

9. I’m Just a Kid

The “I’m Just a Kid” challenge had users lip-syncing a simple plan song while sharing childhood photos. It’s a heartwarming journey down memory lane for everyone involved. Join the I’m Just a Kid Challenge

10. Renegade Dance

Have you seen the “Renegade” dance that took TikTok by storm? People were nailing those complex dance moves left and right. It is a fantastic example of how TikTok brings people together through dance.

Here, we spotted Charlie D’ Amelio, the most famous tiktok sensation, doing the Renegade dance challenge.

https://www.tiktok.com/@charlidameliostarss/video/7251765968274197803

11. TikTok made me buy it

This is about a trend where TikTokers buy the most random gadgets they find on TikTok.

Some of these are great finds, and we recommend you follow this trend if you love buying things you didn’t know you needed! Go check out some Tiktokmademebuyit products.

12. Have an “ick” to share with the class?

This TikTok meme is a lighthearted way for users to express their pet peeves or share opinions on things they find strange or unattractive.

It’s all in good fun and often serves as a way to bond with others over shared “icks” or to poke fun at everyday quirks and behaviors. New ick unlocked

Why meme marketing?

Here are a few reasons why you should go for meme marketing for your brand:

Sometimes, regular moments or phrases can become popular TikTok memes without warning.
TikTok’s “duet” feature brings people from different cultures together to create cool collaborations.
Trying out different formats, for example, short videos on TikTok, sparks creativity and storytelling.
On TikTok, some challenges go beyond just dancing. They include comedy, art, and education too.
Short-lived trends: It’s important to join in quickly before TikTok trends disappear, which brings people together.

Here are some meme ideas you can create for TikTok

Sr.	TikTok Meme Ideas
1.	Follow the trend!
2.	Make a fun challenge that people will want to do!
3.	Utilize popular and trending music from reels.
4.	Misheard lyrics theater!
5.	Share a bad day turnaround!
6.	Tell a story or share an experience using only emojis
7.	Add human-like commentary to your pet’s actions.

Related: Work From Home Memes

How often do TikToks go viral?

Now, while some TikToks may go viral quickly, others may not reach that level of popularity. Success on TikTok often involves a combination of timing, creativity, trends, relatability, sharing, community engagement, etc.

Funny Memes	30-60%
Trend challenges	50%
Educational Content	20-50%
Vlogs & recipes	20-40%
DIYs & hacks	20-50%

Even if a TikTok doesn’t go viral, consistent posting and engaging with your audience can help you build a dedicated following and increase your chances of creating content that will become familiar to viewers over time.

To sum up, TikTok’s popular memes and trends have changed how we connect and share funny things online. From the trend “Two Pretty Best Friends” to the trend “I’m Just a Kid,” these popular things on TikTok show how entertaining TikTok can be.

For marketers, it’s a place where creativity flourishes, providing chances to connect with audiences through meme marketing.

FAQs on TikTok memes

What is a TikTok meme?

A TikTok meme is a funny trend or joke that quickly spreads on TikTok. These memes usually include fun videos, sounds, or challenges that many TikTok users copy, change, and share.

Can businesses use TikTok memes for marketing?

Yes, businesses can leverage TikTok memes for marketing by incorporating trends or creating original, humorous content that aligns with their brand identity.

Are there any copyright considerations when using music in TikTok memes?

Yes, using copyrighted music can lead to issues with your videos on TikTok. Using licensed or royalty-free music or sticking to the available TikTok sound library is important to avoid copyright violations.

Can TikTok memes go viral outside of TikTok?

Yes, TikTok memes often cross over to other social media platforms, such as Instagram, Twitter, and YouTube, where they can continue to gain popularity.

Author: Manahil

Best Geniuslink alternative: Geniuslink vs. Replug

Feature-by-feature analysis Geniuslink vs. Replug

A detailed comparison of Geniuslink vs. Replug

URL shortening and customization

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Link management features

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Replug retargeting and traffic split

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A one-on-one pricing comparison – Geniuslink vs. Replug

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Our verdict

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Top-rated link management tools for 2025: In-depth analysis and review

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10 best link management tools of 2025

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10. Customer support

Final verdict

FAQs on link management tools

What is a link management tool?

What is the best link management tool?

What features to consider when looking for a link management tool?

How much does a link management tool cost on average?

What are some common benefits of a link management tool?

Why Google’s goo.gl links are shutting down and what to do next?

Best goo.gl links alternative of 2025

Replug – The all-in-one link solution

Why is Replug the best alternative to goo.gl?

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4. Update old goo.gl links

5. Monitor link performance